Rascasse Audience Intelligence

Stoner rock Audience in United States

A data profile of the people who buy, follow and care about Stoner rock in United States — modelled from more than twelve digital signal sources. Stoner rock has an estimated audience of 1,833,329 people in United States.

#252among Musical genre in United States#6621among Topic in United States#1749in Music & Radio

The average Stoner rock fan in United States is 32.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Planet Terror, Chess.com, Apocalypse Now, with strongest over-indexing on Planet Terror (64.75× the country average).

Demographically, the Stoner rock audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Patriotism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stoner rock fan in United States is more male, around 32.8 years old, with strong Patriotism tendencies and a notable affinity for Planet Terror.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stoner rock profile in United States.

Audience size
1.8M
in United States
Gender
44.4%♀
55.6% male
Age
32.8
average years
Country rank
#15252
Topic in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stoner rock fans

44.4% are female, 55.6% are male, average age 32.8.

Fig. 02

Gender split

44.4%
Female
55.6%
Male
Demographic split for Stoner rock audience in United States
MetricValue
Female44.4%
Male55.6%
Average age32.8
Estimated audience size1,833,329
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Stoner rock audience in United States
Age bracketShare%
16-1937%
20-2923%
30-3916%
40-4914%
50+10%
Fig. 04

Worldwide distribution

40.2%

of the worldwide Stoner rock audience comes from United States.

Worldwide audience distribution share by country for Stoner rock
CountryShare
United States40.2%
Italy7.6%
Japan6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stoner rock audience in United States is strongest.

Fig. 05

Top regions by affinity

Stoner rock fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~40K1.36×
02Oregon~20K1.18×
03Minnesota~30K1.16×
04Washington~40K1.12×
05Maine~7K1.09×
06North Dakota~4K1.08×
07Vermont~3K1.08×
08New Hampshire~8K1.06×
09South Dakota~4K1.06×
10Alaska~4K1.06×
11Wisconsin~30K1.05×
12Pennsylvania~60K1.04×
13Utah~20K1.04×
14Montana~5K1.04×
15Ohio~60K1.01×
16Kentucky~20K1.01×
17Iowa~20K1.00×
18West Virginia~9K1.00×
19Missouri~30K0.99×
20Kansas~10K0.99×
21Idaho~9K0.99×
22Nebraska~9K0.99×
23Oklahoma~20K0.98×
24Rhode Island~6K0.98×
25Delaware~5K0.98×
26Connecticut~20K0.97×
27Arkansas~10K0.97×
28New Mexico~9K0.97×
29North Carolina~50K0.96×
30Massachusetts~30K0.96×
31Hawaii~8K0.96×
32Tennessee~40K0.95×
33Illinois~60K0.94×
34Alabama~20K0.94×
35Washington, District of Columbia~5K0.94×
36Virginia~40K0.93×
37Arizona~30K0.93×
38Indiana~30K0.93×
39Louisiana~20K0.93×
40Mississippi~10K0.93×
41Michigan~40K0.92×
42South Carolina~30K0.92×
43Nevada~20K0.92×
44New Jersey~40K0.91×
45Maryland~30K0.91×
46Georgia~50K0.86×
47California~200K0.84×
48New York~80K0.83×
49Texas~100K0.79×
50Florida~90K0.76×
Fig. 06

Affinity by region

Affinity by region — Stoner rock, United States
0.76×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stoner rock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stoner rock audience
#·InterestCategoryAffinity×
01Planet TerrorMovies & TV64.75×
02MelvinsMusic & Radio45.15×
03FugaziMusic & Radio30.13×
04Mars Attacks!Movies & TV28.99×
05Jeff BeckMusic & Radio23.31×
06Chess.comSports22.07×
07Apocalypse NowMovies & TV20.54×
08Queens of the Stone AgeMusic & Radio15.69×
09Kim CattrallMovies & TV13.46×
10Chester BenningtonMusic & Radio10.30×
11DeftonesMusic & Radio9.61×
12Halloween Horror NightsMovies & TV8.57×
13Death metalMusic & Radio6.27×
14Thrash metalMusic & Radio6.14×
15TobaccoFood & Beverages5.98×
16Ozzy OsbourneMusic & Radio4.66×
17Britney SpearsMusic & Radio4.01×
18BeetlejuiceMovies & TV3.10×
19Domino's PizzaFood & Beverages2.35×
20Pizza HutFood & Beverages2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stoner rock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stoner rock audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.60×
ExtroversionTHRILL1.53×
SpiritualityBALANCE1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stoner rock audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.61×
Design AffinityPREMIUM0.63×
Quality AwarenessPREMIUM0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stoner rock have in United States?

Stoner rock has an estimated audience of 1,833,329 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stoner rock fans?

44.4% of Stoner rock fans are female, 55.6% are male, with an average age of 32.8 years.

03

Which brands do Stoner rock fans like most?

Stoner rock fans show strongest brand affinity for Planet Terror (64.75×), Chess.com (22.07×), and Apocalypse Now (20.54×) over the country average.

04

Where do Stoner rock fans live in United States?

Stoner rock fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Stoner rock fans also like?

Beyond Stoner rock itself, the audience over-indexes on Chess.com (22.07×), Apocalypse Now (20.54×), Mars Attacks! (28.99×), and Melvins (45.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in United States

See Stoner rock audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stoner rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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