Stoner rock Audience in United States

Stoner rock has an estimated audience of 1,833,329 people in United States. 44.4% are female, 55.6% are male, average age 32.8. Top regions: California, Texas, New York. Top brand affinities: Ozzy Osbourne, Beetlejuice, Chester Bennington, Deftones, Planet Terror.

The average Stoner rock fan in United States is 32.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Ozzy Osbourne, Beetlejuice, Chester Bennington, with strongest over-indexing on Ozzy Osbourne (18.72× the country average). Demographically, the Stoner rock audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Stoner rock fans

Demographic split for Stoner rock audience in United States
MetricValue
Female44.4%
Male55.6%
Average age32.8
Estimated audience size1,833,329

Audience persona

The typical Stoner rock fan in United States is more male, around 32.8 years old, with strong Extroversion tendencies and a notable affinity for Ozzy Osbourne.

Top regions in United States

Top regions ranked by reach for Stoner rock in United States
RegionReachAffinity
California179,8010.89×
Texas120,8250.77×
New York90,6770.89×
Florida85,3710.69×
Pennsylvania69,3361.12×
Ohio60,0201.06×
Illinois57,1840.94×
Michigan49,3041.03×
Colorado47,9391.66×
North Carolina45,9360.83×
Washington40,8981.11×
Virginia39,7950.89×
Georgia39,2930.7×
New Jersey37,2210.8×
Massachusetts36,0171×
Tennessee33,7340.92×
Arizona33,6200.9×
Oregon32,5461.55×
Indiana30,3660.91×
Missouri28,0920.95×
Kentucky25,4041.11×
Minnesota24,8790.95×
Wisconsin24,1050.87×
Maryland23,9850.76×
Alabama22,1310.86×
South Carolina20,0020.73×
Oklahoma19,1020.94×
New Hampshire18,1892.52×
Louisiana17,4350.74×
Iowa15,4861.03×
Connecticut15,0170.82×
Utah14,2500.87×
Arkansas13,7250.91×
Nevada12,1660.69×
New Mexico9,8431.07×
Kansas9,5150.66×
Mississippi9,5070.63×
Idaho8,6070.94×
Nebraska8,3120.9×
West Virginia7,8490.92×
Maine6,2410.95×
South Dakota5,8971.39×
Alaska5,8741.5×
Rhode Island5,4640.94×
Hawaii5,1930.66×
Montana5,1211.01×
North Dakota4,9211.31×
Wyoming4,7621.75×
Vermont4,6071.43×
Delaware4,5440.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stoner rock audience
BrandAffinityCategory
Ozzy Osbourne18.72×Music & Radio
Beetlejuice9.65×Movies & TV
Chester Bennington33.12×Music & Radio
Deftones29.2×Music & Radio
Planet Terror67.15×Movies & TV
Slipknot (band)20.52×Music & Radio
Glam rock23.14×Music & Radio
Kurt Cobain13.47×Music & Radio
Blake Lively10.77×Movies & TV
Horoscope10.06×Health
Capital One4.27×Business & Career
Bruce Willis7.7×Movies & TV
Kia Sportage21.75×Cars & Mobility
Chess.com20.02×Sports
Sublime (band)17.97×Music & Radio
DeviantArt6.52×Internet & Social Media
Google Maps3.33×Internet & Social Media
Indeed.com3.42×Business & Career
Property insurance13.87×Home & Garden
Circle K5.35×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stoner rock audience
TraitClusterScore
ExtroversionTHRILL1.56
Risk AppetiteTHRILL1.48
LGBTQ+ IdentityOPEN1.38
Early Adopter MentalityPOWER1.24
Urban LifestyleOPEN1.2
SpiritualityBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for Stoner rock
CountryShare
United States40.2%
Italy7.6%
Japan6.2%

See Stoner rock audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Stoner rock have in United States?

Stoner rock has an estimated audience of 1,833,329 people in United States, concentrated in California and Texas.

What is the gender split and age of Stoner rock fans?

44.4% of Stoner rock fans are female, 55.6% are male, with an average age of 32.8 years.

Which brands do Stoner rock fans like most?

Stoner rock fans show strongest brand affinity for Ozzy Osbourne (18.72×), Beetlejuice (9.65×), and Chester Bennington (33.12×) over the country average.

Where do Stoner rock fans live in United States?

Stoner rock fans in United States are most concentrated in California (reach 179,801), Texas (reach 120,825), and New York (reach 90,677). These three regions account for the largest share of the active audience.

What other brands do Stoner rock fans also like?

Beyond Stoner rock itself, the audience over-indexes on Beetlejuice (9.65×), Chester Bennington (33.12×), Deftones (29.2×), and Planet Terror (67.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stoner rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.