Rascasse Audience Intelligence

The Adjustment Bureau Audience in United States

A data profile of the people who buy, follow and care about The Adjustment Bureau in United States — modelled from more than twelve digital signal sources. The Adjustment Bureau has an estimated audience of 410,061 people in United States.

#62among Science Fiction & Fantasy in United States#3632among Movie / TV Show / Series in United States#7562in Movies & TV

The average The Adjustment Bureau fan in United States is 46.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Starship Troopers (film), Edward Norton, Battlestar Galactica, with strongest over-indexing on Starship Troopers (film) (93.06× the country average).

Demographically, the The Adjustment Bureau audience skews more male with an average age of 46.2, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Adjustment Bureau fan in United States is more male, around 46.2 years old, with strong Family Orientation tendencies and a notable affinity for Starship Troopers (film).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Adjustment Bureau profile in United States.

Audience size
410K
in United States
Gender
36.8%♀
63.2% male
Age
46.2
average years
Country rank
#41044
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Adjustment Bureau viewers

36.8% are female, 63.2% are male, average age 46.2.

Fig. 02

Gender split

36.8%
Female
63.2%
Male
Demographic split for The Adjustment Bureau audience in United States
MetricValue
Female36.8%
Male63.2%
Average age46.2
Estimated audience size410,061
Fig. 03

Age distribution

Ø 46.2
average years
Age distribution of the The Adjustment Bureau audience in United States
Age bracketShare%
16-198%
20-2912%
30-3917%
40-4927%
50+37%
Fig. 04

Worldwide distribution

21.1%

of the worldwide The Adjustment Bureau audience comes from United States.

Worldwide audience distribution share by country for The Adjustment Bureau
CountryShare
France23.7%
United States21.1%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Adjustment Bureau audience in United States is strongest.

Fig. 05

Top regions by affinity

The Adjustment Bureau fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.42×
02Washington~10K1.25×
03Idaho~3K1.25×
04Oregon~6K1.24×
05Colorado~8K1.17×
06California~50K1.11×
07Massachusetts~9K1.11×
08New Hampshire~2K1.11×
09Vermont<1K1.09×
10Maine~2K1.08×
11Montana~1K1.08×
12Alaska<1K1.08×
13Hawaii~2K1.06×
14Michigan~10K1.04×
15Arizona~9K1.03×
16Oklahoma~5K1.03×
17Missouri~7K1.02×
18Connecticut~4K1.02×
19Wisconsin~6K1.01×
20Minnesota~6K1.01×
21Kansas~3K1.01×
22Washington, District of Columbia~1K1.01×
23New York~20K1.00×
24North Carolina~10K0.99×
25Nevada~4K0.99×
26Illinois~10K0.98×
27New Jersey~10K0.98×
28Indiana~7K0.98×
29Ohio~10K0.97×
30Virginia~10K0.97×
31New Mexico~2K0.97×
32Florida~30K0.96×
33Tennessee~8K0.96×
34Rhode Island~1K0.96×
35Iowa~3K0.95×
36Georgia~10K0.94×
37Arkansas~3K0.94×
38South Dakota<1K0.94×
39Nebraska~2K0.93×
40North Dakota<1K0.93×
41Texas~30K0.91×
42Maryland~7K0.91×
43Pennsylvania~10K0.90×
44South Carolina~6K0.89×
45Kentucky~5K0.89×
46Delaware~1K0.88×
47Alabama~5K0.86×
48West Virginia~2K0.83×
49Louisiana~4K0.82×
50Mississippi~3K0.78×
Fig. 06

Affinity by region

Affinity by region — The Adjustment Bureau, United States
0.78×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Adjustment Bureau audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Adjustment Bureau audience
#·InterestCategoryAffinity×
01Battle Angel AlitaLiterature131.55×
02Starship Troopers (film)Movies & TV93.06×
03Sense8Movies & TV79.10×
04Battlestar GalacticaMovies & TV72.92×
05Edward NortonMovies & TV67.29×
06His Dark MaterialsMovies & TV59.43×
07Avatar (2009 film)Movies & TV41.91×
08Blade RunnerMovies & TV37.54×
09Dexter's LaboratoryLiterature37.47×
10Julia Louis-DreyfusMovies & TV37.13×
11Box Office MojoMovies & TV35.60×
12Bill MurrayMovies & TV29.94×
13Man of Steel (film)Movies & TV24.10×
14Christopher NolanMovies & TV23.06×
15FandangoTravel & Leisure21.34×
16Josh DuhamelFashion & Accessoires20.00×
17James McAvoyMovies & TV20.00×
18AMC TheatresMovies & TV18.64×
19Renewable energyBusiness & Career9.32×
20FedExBusiness & Career5.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Adjustment Bureau audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Adjustment Bureau audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.41×
PatriotismCONSERVATISM2.05×
SustainabilityBALANCE1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Adjustment Bureau audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.73×
DIY MentalityTHRILL0.76×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Adjustment Bureau have in United States?

The Adjustment Bureau has an estimated audience of 410,061 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Adjustment Bureau viewers?

36.8% of The Adjustment Bureau fans are female, 63.2% are male, with an average age of 46.2 years.

03

Which brands do The Adjustment Bureau fans like most?

The Adjustment Bureau fans show strongest brand affinity for Starship Troopers (film) (93.06×), Edward Norton (67.29×), and Battlestar Galactica (72.92×) over the country average.

04

Where do The Adjustment Bureau fans live in United States?

The Adjustment Bureau fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do The Adjustment Bureau fans also like?

Beyond The Adjustment Bureau itself, the audience over-indexes on Edward Norton (67.29×), Battlestar Galactica (72.92×), Bill Murray (29.94×), and Avatar (2009 film) (41.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Science Fiction & Fantasy audiences in United States

See The Adjustment Bureau audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Adjustment Bureau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →