A data profile of the people who buy, follow and care about The Hunger Games: Mockingjay – Part 2 in United States — modelled from more than twelve digital signal sources. The Hunger Games: Mockingjay – Part 2 has an estimated audience of 532,745 people in United States.
The average The Hunger Games: Mockingjay – Part 2 fan in United States is 44.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Maze Runner (film series), Jon Bernthal, Disneyland Paris, with strongest over-indexing on Maze Runner (film series) (44.84× the country average).
Demographically, the The Hunger Games: Mockingjay – Part 2 audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Hunger Games: Mockingjay – Part 2 fan in United States is balanced, around 44.2 years old, with strong Patriotism tendencies and a notable affinity for Maze Runner (film series).
The key figures that characterise the The Hunger Games: Mockingjay – Part 2 profile in United States.
46.9% are female, 53.1% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 46.9% |
| Male | 53.1% |
| Average age | 44.2 |
| Estimated audience size | 532,745 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 10% | |
| 30-39 | 17% | |
| 40-49 | 28% | |
| 50+ | 31% |
Where the The Hunger Games: Mockingjay – Part 2 audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~7K | 1.38× | |
| 02 | Oklahoma | ~8K | 1.27× | |
| 03 | Idaho | ~4K | 1.25× | |
| 04 | Arkansas | ~6K | 1.19× | |
| 05 | Kentucky | ~8K | 1.13× | |
| 06 | Kansas | ~5K | 1.12× | |
| 07 | Texas | ~50K | 1.11× | |
| 08 | West Virginia | ~3K | 1.11× | |
| 09 | Iowa | ~5K | 1.10× | |
| 10 | Montana | ~2K | 1.10× | |
| 11 | Arizona | ~10K | 1.08× | |
| 12 | Missouri | ~10K | 1.08× | |
| 13 | Indiana | ~10K | 1.07× | |
| 14 | Ohio | ~20K | 1.06× | |
| 15 | Nebraska | ~3K | 1.06× | |
| 16 | South Dakota | ~1K | 1.06× | |
| 17 | North Carolina | ~20K | 1.05× | |
| 18 | Tennessee | ~10K | 1.05× | |
| 19 | Oregon | ~7K | 1.05× | |
| 20 | Alabama | ~8K | 1.03× | |
| 21 | Michigan | ~20K | 1.01× | |
| 22 | Mississippi | ~5K | 1.01× | |
| 23 | North Dakota | ~1K | 1.01× | |
| 24 | Wisconsin | ~9K | 1.00× | |
| 25 | California | ~60K | 0.99× | |
| 26 | Colorado | ~9K | 0.99× | |
| 27 | New Mexico | ~3K | 0.99× | |
| 28 | Alaska | ~1K | 0.99× | |
| 29 | Minnesota | ~8K | 0.98× | |
| 30 | Louisiana | ~7K | 0.98× | |
| 31 | Nevada | ~5K | 0.98× | |
| 32 | Georgia | ~20K | 0.97× | |
| 33 | Washington | ~10K | 0.96× | |
| 34 | Pennsylvania | ~20K | 0.95× | |
| 35 | South Carolina | ~8K | 0.95× | |
| 36 | Illinois | ~20K | 0.94× | |
| 37 | New Hampshire | ~2K | 0.93× | |
| 38 | Maine | ~2K | 0.93× | |
| 39 | Delaware | ~1K | 0.91× | |
| 40 | Rhode Island | ~2K | 0.90× | |
| 41 | Virginia | ~10K | 0.89× | |
| 42 | Vermont | <1K | 0.89× | |
| 43 | Connecticut | ~5K | 0.88× | |
| 44 | Hawaii | ~2K | 0.88× | |
| 45 | Maryland | ~8K | 0.86× | |
| 46 | Florida | ~30K | 0.84× | |
| 47 | Massachusetts | ~9K | 0.81× | |
| 48 | New Jersey | ~10K | 0.79× | |
| 49 | New York | ~20K | 0.77× | |
| 50 | Washington, District of Columbia | ~1K | 0.74× |
The strongest cross-interests of the The Hunger Games: Mockingjay – Part 2 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Maze Runner (film series) | Movies & TV | 44.84× | ||
| 02 | Political thriller | Movies & TV | 22.73× | ||
| 03 | Jon Bernthal | Movies & TV | 20.00× | ||
| 04 | International education | Business & Career | 20.00× | ||
| 05 | Waterworld | Movies & TV | 20.00× | ||
| 06 | malwarebytes | Technology & Electronics | 20.00× | ||
| 07 | Andrew Lincoln | Movies & TV | 20.00× | ||
| 08 | Charmed | Movies & TV | 15.30× | ||
| 09 | Disneyland Paris | Travel & Leisure | 14.55× | ||
| 10 | Jeffrey Dean Morgan | Movies & TV | 14.45× | ||
| 11 | Alexander Skarsgård | Movies & TV | 10.61× | ||
| 12 | Young-adult fiction | Literature | 10.43× | ||
| 13 | Wattpad | Internet & Social Media | 10.21× | ||
| 14 | Charlie Hunnam | Movies & TV | 9.09× | ||
| 15 | Graphic novel | Literature | 8.80× | ||
| 16 | Twin Peaks | Movies & TV | 7.17× | ||
| 17 | E-book readers | Technology & Electronics | 6.42× | ||
| 18 | Barnes & Noble | Literature | 6.08× | ||
| 19 | Psychological thriller | Literature | 5.96× | ||
| 20 | Superman | Movies & TV | 1.86× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.57× | |
| Community Orientation | OPEN | 1.56× | |
| Tradition | CONSERVATISM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.72× | |
| Quality Awareness | PREMIUM | 0.78× | |
| Family Orientation | CONSERVATISM | 0.85× |
The Hunger Games: Mockingjay – Part 2 has an estimated audience of 532,745 people in United States, concentrated in California and Texas.
46.9% of The Hunger Games: Mockingjay – Part 2 fans are female, 53.1% are male, with an average age of 44.2 years.
The Hunger Games: Mockingjay – Part 2 fans show strongest brand affinity for Maze Runner (film series) (44.84×), Jon Bernthal (20×), and Disneyland Paris (14.55×) over the country average.
The Hunger Games: Mockingjay – Part 2 fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond The Hunger Games: Mockingjay – Part 2 itself, the audience over-indexes on Jon Bernthal (20×), Disneyland Paris (14.55×), International education (20×), and Young-adult fiction (10.43×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Hunger Games: Mockingjay – Part 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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