Rascasse Audience Intelligence

The Red Clay Strays Audience in United States

A data profile of the people who buy, follow and care about The Red Clay Strays in United States — modelled from more than twelve digital signal sources. The Red Clay Strays has an estimated audience of 529,336 people in United States.

The average The Red Clay Strays fan in United States is 41.5 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Hank Williams Jr., Turnpike Troubadours, Whiskey Myers, with strongest over-indexing on Hank Williams Jr. (174.09× the country average).

Demographically, the The Red Clay Strays audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Red Clay Strays fan in United States is balanced, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Hank Williams Jr..

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Red Clay Strays profile in United States.

Audience size
529K
in United States
Gender
46.2%
53.8% male
Age
41.5
average years
Country rank
#35458
Person in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Red Clay Strays fans

46.2% are female, 53.8% are male, average age 41.5.

Fig. 02

Gender split

46.2%
Female
53.8%
Male
Demographic split for The Red Clay Strays audience in United States
MetricValue
Female46.2%
Male53.8%
Average age41.5
Estimated audience size529,336
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the The Red Clay Strays audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3919%
40-4925%
50+24%
Fig. 04

Worldwide distribution

75.9%

of the worldwide The Red Clay Strays audience comes from United States.

Worldwide audience distribution share by country for The Red Clay Strays
CountryShare
United States75.9%
Canada4.8%
United Kingdom3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Red Clay Strays audience in United States is strongest.

Fig. 05

Top regions by affinity

The Red Clay Strays fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~10K2.07×
02Montana~2K1.71×
03Tennessee~20K1.66×
04Kentucky~10K1.64×
05North Dakota~2K1.51×
06Arkansas~6K1.49×
07Mississippi~6K1.46×
08West Virginia~3K1.35×
09Oklahoma~7K1.31×
10Iowa~5K1.26×
11South Dakota~1K1.26×
12Louisiana~8K1.22×
13Idaho~3K1.22×
14Wyoming<1K1.21×
15Missouri~10K1.19×
16Kansas~5K1.18×
17South Carolina~9K1.16×
18Nebraska~3K1.15×
19Ohio~20K1.10×
20Indiana~10K1.09×
21Minnesota~8K1.09×
22Wisconsin~8K1.05×
23North Carolina~20K1.03×
24Texas~40K1.02×
25Colorado~8K1.00×
26Georgia~20K0.99×
27Michigan~10K0.95×
28Oregon~6K0.95×
29Maine~2K0.94×
30New Hampshire~2K0.90×
31New Mexico~2K0.86×
32Alaska<1K0.86×
33Virginia~10K0.80×
34Utah~4K0.79×
35Delaware~1K0.79×
36Rhode Island~1K0.76×
37Illinois~10K0.74×
38Washington~7K0.73×
39Pennsylvania~10K0.72×
40Arizona~7K0.72×
41Nevada~4K0.72×
42Hawaii~2K0.72×
43Washington, District of Columbia~1K0.69×
44Connecticut~3K0.67×
45Florida~20K0.66×
46Maryland~5K0.56×
47Massachusetts~6K0.55×
48California~30K0.53×
49New Jersey~6K0.49×
50New York~10K0.45×
Fig. 06

Affinity by region

Affinity by region — The Red Clay Strays, United States
0.45×1.00×2.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Red Clay Strays audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Red Clay Strays audience
#·InterestCategoryAffinity×
01Hank Williams Jr.Music & Radio174.09×
02Turnpike TroubadoursMusic & Radio38.29×
03Whiskey MyersMusic & Radio34.36×
04Hank WilliamsMusic & Radio24.02×
05Sara EvansMusic & Radio16.11×
06Bryan AdamsMusic & Radio10.46×
07Willie NelsonMusic & Radio4.85×
08Weather forecastingHome & Garden4.22×
09Discount TireShopping3.52×
10Atlanta BravesSports3.50×
11Tractor Supply CompanyShopping3.31×
12WhiskyFood & Beverages3.16×
13NASCARSports2.94×
14Hardware storeHome & Garden2.78×
15Solar energyHome & Garden2.55×
16Britney SpearsMusic & Radio2.51×
17Mortgage loansBusiness & Career1.94×
18BarbecueFood & Beverages1.72×
19Country musicMusic & Radio1.67×
20Donald TrumpPolitics & Society1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Red Clay Strays audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The Red Clay Strays audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.76×
Convenience OrientationPREMIUM1.77×
IndividualismJOY1.66×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The Red Clay Strays audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.63×
Design AffinityPREMIUM0.66×
Healthy LifestyleBALANCE0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The Red Clay Strays have in United States?

The Red Clay Strays has an estimated audience of 529,336 people in United States, concentrated in Texas and California.

02

What is the gender split and age of The Red Clay Strays fans?

46.2% of The Red Clay Strays fans are female, 53.8% are male, with an average age of 41.5 years.

03

Which brands do The Red Clay Strays fans like most?

The Red Clay Strays fans show strongest brand affinity for Hank Williams Jr. (174.09×), Turnpike Troubadours (38.29×), and Whiskey Myers (34.36×) over the country average.

04

Where do The Red Clay Strays fans live in United States?

The Red Clay Strays fans in United States are most concentrated in Texas (reach ~40K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Red Clay Strays fans also like?

Beyond The Red Clay Strays itself, the audience over-indexes on Turnpike Troubadours (38.29×), Whiskey Myers (34.36×), Hank Williams (24.02×), and Discount Tire (3.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Red Clay Strays. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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