Trouble Audience in United States

Trouble logo

Trouble has an estimated audience of 692,028 people in United States. 47.7% are female, 52.3% are male, average age 37.5. Top brand affinities: Winemaking, Dog breed, Home construction, Whataburger, 3D printing.

Top brand affinities include Winemaking, Dog breed, Home construction, with strongest over-indexing on Winemaking (11.4× the country average). Demographically, the Trouble audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Extroversion, Mindfulness.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Trouble fans

Demographic split for Trouble audience in United States
MetricValue
Female47.7%
Male52.3%
Average age37.5
Estimated audience size692,028

Audience persona

The typical Trouble fan in United States is balanced, around 37.5 years old, with strong Extroversion tendencies and a notable affinity for Winemaking.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trouble audience
BrandAffinityCategory
Winemaking11.4×Food & Beverages
Dog breed1.67×Pets & Animals
Home construction1.75×Home & Garden
Whataburger1.61×Food & Beverages
3D printing1.98×Technology & Electronics
Ayrton Senna5.8×Sports
IS (Infinite Stratos)1.58×Literature
Solo climbing2.75×Sports
Enrique Hernández (baseball)4.66×Sports
Elie Tahari3.79×Fashion & Accessoires
Temple Grandin2.26×Literature
EnfamilKids & Family
Voltron: Legendary Defender4.62×Movies & TV
Casely1.79×Shopping
Pot roast2.53×Food & Beverages
Buying a House1.82×Home & Garden
South Yorkshire3.78×Travel & Leisure
WCCO-TV2.05×Movies & TV
Cachorros3.27×Pets & Animals
Kingdom of Judah1.85×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trouble audience
TraitClusterScore
ExtroversionTHRILL1.88
MindfulnessBALANCE1.86
SustainabilityBALANCE1.46
LGBTQ+ IdentityOPEN1.37
Family OrientationCONSERVATISM1.34
IndividualismJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Trouble
CountryShare
United States31.5%
Japan11.3%
Indonesia8.8%

See Trouble audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Trouble. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.