True Life Audience in United States

True Life has an estimated audience of 417,569 people in United States. 75.5% are female, 24.5% are male, average age 36.4. Top regions: California, Florida, Texas. Top brand affinities: La Opinión, Dog breed, Home equity, Theocracy, Whataburger.
The average True Life fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include La Opinión, Dog breed, Home equity, with strongest over-indexing on La Opinión (10.05× the country average). Demographically, the True Life audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Spirituality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of True Life fans
| Metric | Value |
|---|---|
| Female | 75.5% |
| Male | 24.5% |
| Average age | 36.4 |
| Estimated audience size | 417,569 |
Audience persona
The typical True Life fan in United States is more female, around 36.4 years old, with strong Spirituality tendencies and a notable affinity for La Opinión.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,991 | 0.98× |
| Florida | 42,431 | 1.5× |
| Texas | 41,181 | 1.15× |
| New York | 29,057 | 1.25× |
| Pennsylvania | 17,723 | 1.26× |
| Georgia | 15,886 | 1.23× |
| Ohio | 13,931 | 1.08× |
| Illinois | 13,522 | 0.97× |
| North Carolina | 13,428 | 1.07× |
| New Jersey | 11,597 | 1.09× |
| Michigan | 11,303 | 1.04× |
| Virginia | 10,732 | 1.06× |
| Maryland | 9,477 | 1.32× |
| Arizona | 9,233 | 1.08× |
| Tennessee | 8,475 | 1.01× |
| Massachusetts | 8,173 | 0.99× |
| Washington | 8,157 | 0.97× |
| South Carolina | 6,948 | 1.11× |
| Missouri | 6,847 | 1.02× |
| Louisiana | 6,576 | 1.22× |
| Indiana | 6,469 | 0.85× |
| Colorado | 6,412 | 0.97× |
| Alabama | 5,795 | 0.99× |
| Wisconsin | 4,828 | 0.77× |
| Kentucky | 4,722 | 0.9× |
| Oregon | 4,501 | 0.94× |
| Nevada | 4,494 | 1.11× |
| Connecticut | 4,460 | 1.06× |
| Minnesota | 4,314 | 0.72× |
| Oklahoma | 4,284 | 0.92× |
| Mississippi | 4,142 | 1.2× |
| Utah | 2,812 | 0.75× |
| Kansas | 2,557 | 0.78× |
| Arkansas | 2,365 | 0.69× |
| Iowa | 2,356 | 0.68× |
| Delaware | 1,972 | 1.71× |
| West Virginia | 1,954 | 1× |
| Idaho | 1,879 | 0.9× |
| Nebraska | 1,708 | 0.82× |
| New Mexico | 1,699 | 0.81× |
| Washington, District of Columbia | 1,298 | 1.03× |
| New Hampshire | 1,274 | 0.77× |
| Rhode Island | 1,231 | 0.93× |
| Alaska | 1,056 | 1.18× |
| Maine | 1,036 | 0.69× |
| Hawaii | 934 | 0.52× |
| Montana | 850 | 0.73× |
| South Dakota | 839 | 0.87× |
| North Dakota | 817 | 0.95× |
| Wyoming | 790 | 1.28× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| La Opinión | 10.05× | News |
| Dog breed | 1.55× | Pets & Animals |
| Home equity | 2.28× | Home & Garden |
| Theocracy | 8.18× | Music & Radio |
| Whataburger | 1.74× | Food & Beverages |
| 3D printing | 2.44× | Technology & Electronics |
| Saving | 2.36× | Business & Career |
| Corona (band) | 4.49× | Music & Radio |
| Pillow | 1.55× | Home & Garden |
| Nebraska Cornhuskers football | 2.52× | Sports |
| Home staging | 3.34× | Home & Garden |
| Historic site | 2.69× | Arts & Culture |
| Racing | 1.6× | Cars & Mobility |
| South Asian cuisine | 5.38× | Food & Beverages |
| IS (Infinite Stratos) | 1.75× | Literature |
| Jeep Jamboree | 10.05× | Cars & Mobility |
| Panama | 1.53× | Travel & Leisure |
| Grammarly | 1.92× | Business & Career |
| Mortgage insurance | 1.82× | Business & Career |
| Vocal harmony | 1.81× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.31 |
| Convenience Orientation | PREMIUM | 1.3 |
| Social Media Usage | JOY | 1.27 |
| Individualism | JOY | 1.25 |
| Patriotism | CONSERVATISM | 1.24 |
| Urban Lifestyle | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 72.3% |
| India | 5.1% |
| Brazil | 3.1% |
See True Life audiences in other countries
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Frequently asked questions
How many fans does True Life have in United States?
True Life has an estimated audience of 417,569 people in United States, concentrated in California and Florida.
What is the gender split and age of True Life fans?
75.5% of True Life fans are female, 24.5% are male, with an average age of 36.4 years.
Which brands do True Life fans like most?
True Life fans show strongest brand affinity for La Opinión (10.05×), Dog breed (1.55×), and Home equity (2.28×) over the country average.
Where do True Life fans live in United States?
True Life fans in United States are most concentrated in California (reach 44,991), Florida (reach 42,431), and Texas (reach 41,181). These three regions account for the largest share of the active audience.
What other brands do True Life fans also like?
Beyond True Life itself, the audience over-indexes on Dog breed (1.55×), Home equity (2.28×), Theocracy (8.18×), and Whataburger (1.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for True Life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.