TuneIn Audience in United States

TuneIn logo

TuneIn has an estimated audience of 953,052 people in United States. 46.4% are female, 53.6% are male, average age 39.7. Top regions: California, New York, Florida. Top brand affinities: Patricia Arquette, Felicity Jones, Waterworld, BlackBerry, Behati Prinsloo.

The average TuneIn fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Patricia Arquette, Felicity Jones, Waterworld, with strongest over-indexing on Patricia Arquette (35.01× the country average). Demographically, the TuneIn audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of TuneIn fans

Demographic split for TuneIn audience in United States
MetricValue
Female46.4%
Male53.6%
Average age39.7
Estimated audience size953,052

Audience persona

The typical TuneIn fan in United States is balanced, around 39.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Patricia Arquette.

Top regions in United States

Top regions ranked by reach for TuneIn in United States
RegionReachAffinity
California106,2571.01×
New York73,2691.38×
Florida70,4221.09×
Texas66,5170.81×
Illinois37,3241.18×
Ohio29,9391.02×
North Carolina28,8581.01×
New Jersey28,7171.18×
Georgia26,8350.91×
Michigan24,7970.99×
Pennsylvania23,8760.74×
Virginia23,4731.01×
Wisconsin22,2141.55×
Massachusetts22,1251.18×
Maryland19,1181.17×
Tennessee18,3810.96×
Washington17,7420.93×
Indiana17,371
Arizona16,7490.86×
Missouri15,9051.04×
Colorado13,5930.9×
Minnesota12,7670.93×
Oregon11,6631.07×
Kentucky11,6450.97×
Alabama11,4130.86×
South Carolina10,8390.76×
Connecticut10,7311.12×
Louisiana10,6530.87×
Oklahoma8,6910.82×
Kansas7,9291.06×
Iowa7,9161.01×
Mississippi7,6580.98×
Nevada6,7750.73×
Washington, District of Columbia5,9642.08×
Nebraska5,6651.19×
New Mexico5,3921.13×
Arkansas5,0460.64×
Utah4,9810.58×
New Hampshire4,4781.19×
Maine3,9141.15×
Idaho3,5540.74×
Rhode Island3,3411.1×
Vermont3,3221.99×
West Virginia3,1960.72×
North Dakota2,9841.52×
Hawaii2,7780.68×
Alaska1,6530.81×
South Dakota1,6420.75×
Delaware1,4630.56×
Montana1,3190.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TuneIn audience
BrandAffinityCategory
Patricia Arquette35.01×Movies & TV
Felicity Jones34.63×Movies & TV
Waterworld33.95×Movies & TV
BlackBerry24.18×Technology & Electronics
Behati Prinsloo47.13×Fashion & Accessoires
Anjelica Huston23.16×Movies & TV
Andrew Lincoln28.24×Movies & TV
Allison Janney20×Movies & TV
Bob Odenkirk17.33×Movies & TV
MSN3.26×News
Christopher Walken12.87×Movies & TV
Mark Twain17.07×Literature
Diane Keaton4.78×Movies & TV
Jrue Holiday15.48×Sports
Last.fm34.55×Music & Radio
Anna Faris10.35×Movies & TV
Gwendoline Christie12.67×Movies & TV
Olivia Munn9.27×Movies & TV
Superman1.59×Movies & TV
Alan Turing18.08×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TuneIn audience
TraitClusterScore
Early Adopter MentalityPOWER1.55
LGBTQ+ IdentityOPEN1.52
Career OrientationPOWER1.41
Social Media UsageJOY1.33
Risk AppetiteTHRILL1.32
Need for SecurityCONSERVATISM1.32

Worldwide distribution

Worldwide audience distribution share by country for TuneIn
CountryShare
United States37.4%
United Kingdom4.6%
Germany4.5%

See TuneIn audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does TuneIn have in United States?

TuneIn has an estimated audience of 953,052 people in United States, concentrated in California and New York.

What is the gender split and age of TuneIn fans?

46.4% of TuneIn fans are female, 53.6% are male, with an average age of 39.7 years.

Which brands do TuneIn fans like most?

TuneIn fans show strongest brand affinity for Patricia Arquette (35.01×), Felicity Jones (34.63×), and Waterworld (33.95×) over the country average.

Where do TuneIn fans live in United States?

TuneIn fans in United States are most concentrated in California (reach 106,257), New York (reach 73,269), and Florida (reach 70,422). These three regions account for the largest share of the active audience.

What other brands do TuneIn fans also like?

Beyond TuneIn itself, the audience over-indexes on Felicity Jones (34.63×), Waterworld (33.95×), BlackBerry (24.18×), and Behati Prinsloo (47.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TuneIn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.