TuneIn Audience in United States
TuneIn has an estimated audience of 953,052 people in United States. 46.4% are female, 53.6% are male, average age 39.7. Top regions: California, New York, Florida. Top brand affinities: Home staging, Bank account, Surf kayaking, Israel, Natural rubber.
The average TuneIn fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Home staging, Bank account, Surf kayaking, with strongest over-indexing on Home staging (7.96× the country average). Demographically, the TuneIn audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of TuneIn fans
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 39.7 |
| Estimated audience size | 953,052 |
Audience persona
The typical TuneIn fan in United States is balanced, around 39.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home staging.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 106,257 | 1.01× |
| New York | 73,269 | 1.38× |
| Florida | 70,422 | 1.09× |
| Texas | 66,517 | 0.81× |
| Illinois | 37,324 | 1.18× |
| Ohio | 29,939 | 1.02× |
| North Carolina | 28,858 | 1.01× |
| New Jersey | 28,717 | 1.18× |
| Georgia | 26,835 | 0.91× |
| Michigan | 24,797 | 0.99× |
| Pennsylvania | 23,876 | 0.74× |
| Virginia | 23,473 | 1.01× |
| Wisconsin | 22,214 | 1.55× |
| Massachusetts | 22,125 | 1.18× |
| Maryland | 19,118 | 1.17× |
| Tennessee | 18,381 | 0.96× |
| Washington | 17,742 | 0.93× |
| Indiana | 17,371 | 1× |
| Arizona | 16,749 | 0.86× |
| Missouri | 15,905 | 1.04× |
| Colorado | 13,593 | 0.9× |
| Minnesota | 12,767 | 0.93× |
| Oregon | 11,663 | 1.07× |
| Kentucky | 11,645 | 0.97× |
| Alabama | 11,413 | 0.86× |
| South Carolina | 10,839 | 0.76× |
| Connecticut | 10,731 | 1.12× |
| Louisiana | 10,653 | 0.87× |
| Oklahoma | 8,691 | 0.82× |
| Kansas | 7,929 | 1.06× |
| Iowa | 7,916 | 1.01× |
| Mississippi | 7,658 | 0.98× |
| Nevada | 6,775 | 0.73× |
| Washington, District of Columbia | 5,964 | 2.08× |
| Nebraska | 5,665 | 1.19× |
| New Mexico | 5,392 | 1.13× |
| Arkansas | 5,046 | 0.64× |
| Utah | 4,981 | 0.58× |
| New Hampshire | 4,478 | 1.19× |
| Maine | 3,914 | 1.15× |
| Idaho | 3,554 | 0.74× |
| Rhode Island | 3,341 | 1.1× |
| Vermont | 3,322 | 1.99× |
| West Virginia | 3,196 | 0.72× |
| North Dakota | 2,984 | 1.52× |
| Hawaii | 2,778 | 0.68× |
| Alaska | 1,653 | 0.81× |
| South Dakota | 1,642 | 0.75× |
| Delaware | 1,463 | 0.56× |
| Montana | 1,319 | 0.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home staging | 7.96× | Home & Garden |
| Bank account | 3.28× | Business & Career |
| Surf kayaking | 15.48× | Sports |
| Israel | 2.02× | Travel & Leisure |
| Natural rubber | 1.78× | Cars & Mobility |
| Nationality | 1.69× | Politics & Society |
| Identity Theft Resource Center | 47.13× | Technology & Electronics |
| 3D printing | 1.94× | Technology & Electronics |
| Google Photos | 1.82× | Technology & Electronics |
| jordy nelson | 11.5× | Sports |
| Sinaloa | 1.74× | Travel & Leisure |
| Captain America (1990 film) | 1.96× | Movies & TV |
| Six-Guns | 20× | Games |
| University of the French West Indies and Guiana | 38.68× | Business & Career |
| Layne Staley | 2.68× | Music & Radio |
| Ellen Burstyn | 3.74× | Movies & TV |
| Jeep Wagoneer | 2.27× | Cars & Mobility |
| N1 road (South Africa) | 1.6× | Travel & Leisure |
| Acoustic music | 1.73× | Music & Radio |
| Kerala | 2.31× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.55 |
| LGBTQ+ Identity | OPEN | 1.52 |
| Career Orientation | POWER | 1.41 |
| Social Media Usage | JOY | 1.33 |
| Risk Appetite | THRILL | 1.32 |
| Need for Security | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.4% |
| United Kingdom | 4.6% |
| Germany | 4.5% |
See TuneIn audiences in other countries
More Internet & Social Media audiences in United States
Frequently asked questions
How many fans does TuneIn have in United States?
TuneIn has an estimated audience of 953,052 people in United States, concentrated in California and New York.
What is the gender split and age of TuneIn fans?
46.4% of TuneIn fans are female, 53.6% are male, with an average age of 39.7 years.
Which brands do TuneIn fans like most?
TuneIn fans show strongest brand affinity for Home staging (7.96×), Bank account (3.28×), and Surf kayaking (15.48×) over the country average.
Where do TuneIn fans live in United States?
TuneIn fans in United States are most concentrated in California (reach 106,257), New York (reach 73,269), and Florida (reach 70,422). These three regions account for the largest share of the active audience.
What other brands do TuneIn fans also like?
Beyond TuneIn itself, the audience over-indexes on Bank account (3.28×), Surf kayaking (15.48×), Israel (2.02×), and Natural rubber (1.78×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for TuneIn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.