Rascasse Audience Intelligence

VfL Wolfsburg Audience in United States

A data profile of the people who buy, follow and care about VfL Wolfsburg in United States — modelled from more than twelve digital signal sources. VfL Wolfsburg has an estimated audience of 303,533 people in United States.

#532among Soccer in United States#779among Team in United States#4838in Sports

The average VfL Wolfsburg fan in United States is 32.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include SC Freiburg, 2. Bundesliga, Sofascore, with strongest over-indexing on SC Freiburg (386.84× the country average).

Demographically, the VfL Wolfsburg audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical VfL Wolfsburg fan in United States is more male, around 32.5 years old, with strong Patriotism tendencies and a notable affinity for SC Freiburg.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the VfL Wolfsburg profile in United States.

Audience size
304K
in United States
Gender
41.5%♀
58.5% male
Age
32.5
average years
Country rank
#48082
Team in United States
Fig. 01

Search interest · 12-month trend

+218%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of VfL Wolfsburg fans

41.5% are female, 58.5% are male, average age 32.5.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for VfL Wolfsburg audience in United States
MetricValue
Female41.5%
Male58.5%
Average age32.5
Estimated audience size303,533
Fig. 03

Age distribution

Ø 32.5
average years
Age distribution of the VfL Wolfsburg audience in United States
Age bracketShare%
16-1939%
20-2920%
30-3916%
40-4915%
50+10%
Fig. 04

Worldwide distribution

3.7%

of the worldwide VfL Wolfsburg audience comes from United States.

Worldwide audience distribution share by country for VfL Wolfsburg
CountryShare
Germany49.5%
Brazil4.5%
United States3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the VfL Wolfsburg audience in United States is strongest.

Fig. 05

Top regions by affinity

VfL Wolfsburg fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~10K1.77×
02New York~30K1.76×
03Massachusetts~9K1.69×
04Florida~30K1.68×
05Maryland~8K1.67×
06Virginia~10K1.64×
07Washington, District of Columbia~1K1.43×
08Illinois~10K1.42×
09Rhode Island~1K1.33×
10Nevada~4K1.32×
11Connecticut~3K1.25×
12Indiana~6K1.20×
13California~40K1.18×
14Delaware<1K1.12×
15North Carolina~9K1.07×
16Pennsylvania~10K1.05×
17Texas~20K1.04×
18Arizona~6K1.03×
19Ohio~9K1.00×
20Iowa~2K1.00×
21Georgia~8K0.99×
22Nebraska~1K0.98×
23North Dakota<1K0.97×
24New Hampshire~1K0.96×
25Maine<1K0.95×
26Alaska<1K0.95×
27Washington~5K0.94×
28Colorado~4K0.94×
29Kentucky~3K0.94×
30Vermont<1K0.93×
31Kansas~2K0.92×
32South Dakota<1K0.91×
33Wisconsin~4K0.89×
34Oregon~3K0.87×
35Montana<1K0.87×
36Tennessee~5K0.86×
37Utah~2K0.86×
38Minnesota~3K0.85×
39South Carolina~3K0.84×
40Hawaii<1K0.84×
41West Virginia~1K0.83×
42Arkansas~2K0.81×
43Idaho~1K0.81×
44New Mexico~1K0.81×
45Michigan~6K0.80×
46Mississippi~2K0.79×
47Missouri~3K0.78×
48Louisiana~3K0.78×
49Oklahoma~2K0.74×
50Alabama~3K0.73×
Fig. 06

Affinity by region

Affinity by region — VfL Wolfsburg, United States
0.73×1.00×1.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the VfL Wolfsburg audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for VfL Wolfsburg audience
#·InterestCategoryAffinity×
01SC FreiburgSports386.84×
02Hannover 96Sports359.99×
031. FC NürnbergSports333.66×
041. FC Union BerlinSports305.17×
05Oliver GlasnerSports304.85×
06Hertha BSCSports282.70×
07Marco ReusSports243.63×
08Bosnia and Herzegovina national football teamSports236.03×
09Omar MarmoushSports230.14×
102. BundesligaSports223.92×
11Leon RobinsonSports217.04×
12Hamburger SVSports166.59×
13SofascoreSports135.91×
14Kevin De BruyneSports132.63×
15FC Schalke 04Sports124.96×
16Christian PulisicSports62.01×
17BundesligaSports47.89×
18Manchester City F.C.Sports32.37×
19FIFA World CupSports11.47×
20FIFA World Cup 2026Sports9.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the VfL Wolfsburg audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by VfL Wolfsburg audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM6.00×
TravellingTHRILL3.10×
Need for SecurityCONSERVATISM2.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by VfL Wolfsburg audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.88×
CreativityOPEN0.93×
Design AffinityPREMIUM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does VfL Wolfsburg have in United States?

VfL Wolfsburg has an estimated audience of 303,533 people in United States, concentrated in California and Florida.

02

What is the gender split and age of VfL Wolfsburg fans?

41.5% of VfL Wolfsburg fans are female, 58.5% are male, with an average age of 32.5 years.

03

Which brands do VfL Wolfsburg fans like most?

VfL Wolfsburg fans show strongest brand affinity for SC Freiburg (386.84×), 2. Bundesliga (223.92×), and Sofascore (135.91×) over the country average.

04

Where do VfL Wolfsburg fans live in United States?

VfL Wolfsburg fans in United States are most concentrated in California (reach ~40K), Florida (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do VfL Wolfsburg fans also like?

Beyond VfL Wolfsburg itself, the audience over-indexes on 2. Bundesliga (223.92×), Sofascore (135.91×), Hertha BSC (282.7×), and Leon Robinson (217.04×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for VfL Wolfsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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