Video game design Audience in United States

Video game design logo

Video game design has an estimated audience of 2,433,276 people in United States. 26.6% are female, 73.4% are male, average age 33.0. Top regions: California, Texas, Florida. Top brand affinities: Wikia, Grammarly, Combat sport, Pot roast, Monogram.

The average Video game design fan in United States is 33.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wikia, Grammarly, Combat sport, with strongest over-indexing on Wikia (6.42× the country average). Demographically, the Video game design audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Topic

Demographics of Video game design fans

Demographic split for Video game design audience in United States
MetricValue
Female26.6%
Male73.4%
Average age33.0
Estimated audience size2,433,276

Audience persona

The typical Video game design fan in United States is more male, around 33.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Wikia.

Top regions in United States

Top regions ranked by reach for Video game design in United States
RegionReachAffinity
California223,6940.84×
Texas202,5550.97×
Florida105,2420.64×
Louisiana103,0623.28×
New York102,9540.76×
Georgia60,2300.8×
Washington53,2831.09×
Pennsylvania52,9990.65×
Virginia50,0440.84×
Illinois49,7100.61×
North Carolina49,5120.68×
Ohio41,8680.56×
Michigan38,9010.61×
New Jersey37,8860.61×
Arizona30,1650.61×
Massachusetts30,1430.63×
South Carolina28,8720.79×
Tennessee28,0420.57×
Maryland27,0060.65×
Colorado26,1700.68×
Minnesota23,0470.66×
Missouri21,4060.55×
Wisconsin20,2680.55×
Indiana20,0930.45×
Oklahoma18,3100.68×
Kentucky18,0200.59×
Oregon17,1770.62×
Connecticut16,6450.68×
Mississippi15,8060.79×
Utah15,3670.71×
Alabama15,2620.45×
Arkansas15,2120.76×
Kansas15,0660.79×
Nevada13,9190.59×
West Virginia13,0491.15×
Alaska13,0222.5×
Idaho12,0500.99×
Hawaii11,5111.1×
Iowa11,4420.57×
Montana11,3521.68×
Rhode Island11,2471.45×
South Dakota11,2041.99×
North Dakota10,9092.18×
New Hampshire10,7521.12×
Wyoming10,5562.93×
Nebraska10,5280.86×
New Mexico10,4730.86×
Maine10,3761.19×
Vermont10,2112.39×
Delaware9,2981.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Video game design audience
BrandAffinityCategory
Wikia6.42×Internet & Social Media
Grammarly6.93×Business & Career
Combat sport2.27×Sports
Pot roast12.01×Food & Beverages
Monogram4.91×Home & Garden
Jesse Plemons3.4×Movies & TV
Mangaka3.76×Literature
Jaws4.76×Movies & TV
Berenstain Bears6.98×Literature
UK garage4.5×Music & Radio
Racing1.92×Cars & Mobility
Queens College, City University of New York5.17×Business & Career
3D printing1.78×Technology & Electronics
Hog Hunting2.38×Sports
Google Photos1.72×Technology & Electronics
Atkins diet3.31×Health
Nebraska Cornhuskers football2.26×Sports
Zach Ertz4.87×Sports
Voltron: Legendary Defender9.38×Movies & TV
Glossier2.71×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Video game design audience
TraitClusterScore
Early Adopter MentalityPOWER1.6
Urban LifestyleOPEN1.33
Social Media UsageJOY1.27
Need for SecurityCONSERVATISM1.2
ExtroversionTHRILL1.1
IndividualismJOY1.07

Worldwide distribution

Worldwide audience distribution share by country for Video game design
CountryShare
United States18.2%
India10.9%
Brazil5.3%

See Video game design audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Video game design have in United States?

Video game design has an estimated audience of 2,433,276 people in United States, concentrated in California and Texas.

What is the gender split and age of Video game design fans?

26.6% of Video game design fans are female, 73.4% are male, with an average age of 33.0 years.

Which brands do Video game design fans like most?

Video game design fans show strongest brand affinity for Wikia (6.42×), Grammarly (6.93×), and Combat sport (2.27×) over the country average.

Where do Video game design fans live in United States?

Video game design fans in United States are most concentrated in California (reach 223,694), Texas (reach 202,555), and Florida (reach 105,242). These three regions account for the largest share of the active audience.

What other brands do Video game design fans also like?

Beyond Video game design itself, the audience over-indexes on Grammarly (6.93×), Combat sport (2.27×), Pot roast (12.01×), and Monogram (4.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Video game design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.