Waist (clothing) Audience in United States

Waist (clothing) logo

Waist (clothing) has an estimated audience of 1,627,978 people in United States. 87.2% are female, 12.8% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Hardik Pandya, Goop, Historic site, Harlow, Fairy godmother.

The average Waist (clothing) fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hardik Pandya, Goop, Historic site, with strongest over-indexing on Hardik Pandya (32.63× the country average). Demographically, the Waist (clothing) audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Price Sensitivity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Waist (clothing) fans

Demographic split for Waist (clothing) audience in United States
MetricValue
Female87.2%
Male12.8%
Average age40.2
Estimated audience size1,627,978

Audience persona

The typical Waist (clothing) fan in United States is more female, around 40.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Hardik Pandya.

Top regions in United States

Top regions ranked by reach for Waist (clothing) in United States
RegionReachAffinity
California290,2131.62×
Texas217,3551.55×
Florida136,6111.24×
New York122,6301.35×
Georgia62,3871.24×
Illinois60,0891.11×
North Carolina51,4841.05×
Pennsylvania49,8280.91×
New Jersey49,7541.2×
Ohio45,2310.9×
Virginia44,3341.12×
Arizona44,2161.33×
Michigan39,7300.93×
Washington38,2461.17×
Massachusetts36,2141.13×
Maryland33,5711.2×
Tennessee29,6450.91×
Indiana27,8940.94×
Alabama24,9071.1×
Missouri23,5730.9×
South Carolina22,4290.92×
Minnesota22,0890.95×
Louisiana21,5681.03×
Colorado21,2900.83×
Wisconsin20,3740.83×
Kentucky20,1820.99×
Nevada19,3671.23×
Oregon19,2331.03×
Oklahoma18,7621.04×
Connecticut16,361
Utah14,2450.98×
Mississippi14,0181.05×
Arkansas13,7801.03×
Kansas11,7590.92×
Iowa10,8570.81×
Hawaii9,0101.29×
New Mexico8,5311.04×
Nebraska7,0250.86×
Idaho6,9520.85×
West Virginia5,5470.73×
New Hampshire4,6510.73×
Rhode Island4,6420.9×
Washington, District of Columbia4,5950.94×
Maine4,2180.72×
Delaware3,9340.88×
Alaska3,8861.12×
South Dakota2,9420.78×
Montana2,7710.61×
North Dakota2,5130.75×
Vermont1,7990.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Waist (clothing) audience
BrandAffinityCategory
Hardik Pandya32.63×Sports
Goop10.91×Internet & Social Media
Historic siteArts & Culture
Harlow18.77×Travel & Leisure
Fairy godmother11.51×Literature
Governor of Michigan10.77×Politics & Society
headspace11.58×Health
Grinch4.58×Movies & TV
Cherish (group)12.11×Music & Radio
Google Home7.11×Technology & Electronics
TV Fanatic11.4×Movies & TV
The Historian16.64×Literature
No Escape (1994 film)11.71×Movies & TV
Hibachi8.08×Food & Beverages
Grace Slick8.88×Music & Radio
Vocal harmony4.55×Music & Radio
Eurail21.76×Cars & Mobility
Wok6.17×Food & Beverages
Guitarist (magazine)9.79×Music & Radio
Mathcore6.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Waist (clothing) audience
TraitClusterScore
Price SensitivityPREMIUM1.75
CreativityOPEN1.54
Design AffinityPREMIUM1.44
ExtroversionTHRILL1.33
MindfulnessBALANCE1.32
IndulgenceJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for Waist (clothing)
CountryShare
United States44.5%
United Kingdom8.3%
Japan6.2%

See Waist (clothing) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Waist (clothing) have in United States?

Waist (clothing) has an estimated audience of 1,627,978 people in United States, concentrated in California and Texas.

What is the gender split and age of Waist (clothing) fans?

87.2% of Waist (clothing) fans are female, 12.8% are male, with an average age of 40.2 years.

Which brands do Waist (clothing) fans like most?

Waist (clothing) fans show strongest brand affinity for Hardik Pandya (32.63×), Goop (10.91×), and Historic site (8×) over the country average.

Where do Waist (clothing) fans live in United States?

Waist (clothing) fans in United States are most concentrated in California (reach 290,213), Texas (reach 217,355), and Florida (reach 136,611). These three regions account for the largest share of the active audience.

What other brands do Waist (clothing) fans also like?

Beyond Waist (clothing) itself, the audience over-indexes on Goop (10.91×), Historic site (8×), Harlow (18.77×), and Fairy godmother (11.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Waist (clothing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.