WEBstaurantStore Audience in United States

WEBstaurantStore logo

WEBstaurantStore has an estimated audience of 3,211,320 people in United States. 48.1% are female, 51.9% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Russian River Brewing Company, The Wizard of Oz, Marco Pierre White, The Truman Show, IGA (Australian supermarket group).

The average WEBstaurantStore fan in United States is 41.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Russian River Brewing Company, The Wizard of Oz, Marco Pierre White, with strongest over-indexing on Russian River Brewing Company (357.58× the country average). Demographically, the WEBstaurantStore audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Indulgence, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of WEBstaurantStore fans

Demographic split for WEBstaurantStore audience in United States
MetricValue
Female48.1%
Male51.9%
Average age41.3
Estimated audience size3,211,320

Audience persona

The typical WEBstaurantStore fan in United States is balanced, around 41.3 years old, with strong Indulgence tendencies and a notable affinity for Russian River Brewing Company.

Top regions in United States

Top regions ranked by reach for WEBstaurantStore in United States
RegionReachAffinity
California220,8090.63×
Texas205,4000.74×
Florida196,3710.9×
New York169,0650.94×
Pennsylvania120,3861.11×
Georgia106,7701.08×
North Carolina104,3481.08×
Illinois95,4640.89×
Ohio93,7270.95×
Michigan85,9341.02×
Virginia75,7870.97×
Tennessee72,1091.12×
New Jersey64,9940.8×
Indiana59,1751.01×
Wisconsin56,1941.16×
Massachusetts54,0010.85×
Missouri53,4141.03×
Maryland53,0860.96×
South Carolina53,0681.1×
Washington51,8810.81×
Minnesota46,3631.01×
Alabama45,1961.01×
Colorado42,3260.84×
Louisiana42,1921.02×
Arizona41,8560.64×
Kentucky40,5741.01×
Oklahoma34,3560.96×
Oregon33,8880.92×
Iowa32,7161.24×
Connecticut29,1390.9×
Kansas28,6221.13×
Arkansas27,6581.05×
Mississippi26,2370.99×
Nevada22,4690.72×
Utah21,6430.75×
Maine19,0361.65×
West Virginia17,5151.17×
Idaho16,0301×
New Hampshire15,9261.26×
Nebraska15,8040.98×
Montana15,1011.7×
New Mexico13,9330.87×
Vermont10,8681.93×
South Dakota9,4771.28×
North Dakota8,5781.3×
Rhode Island8,5340.83×
Delaware7,4210.84×
Washington, District of Columbia6,4510.67×
Wyoming6,1621.29×
Hawaii5,2930.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for WEBstaurantStore audience
BrandAffinityCategory
Russian River Brewing Company357.58×Food & Beverages
The Wizard of Oz94.41×Movies & TV
Marco Pierre White159.06×Food & Beverages
The Truman Show66.45×Movies & TV
IGA (Australian supermarket group)303.26×Shopping
Sun Drop157.39×Food & Beverages
Hercules (2014 film)26.87×Movies & TV
Lamb and mutton21.14×Pets & Animals
Olivia Wilde20×Movies & TV
Cumberland Farms20×Shopping
Bam Margera20×Movies & TV
Stampin' Up!29.75×Shopping
Kimchi25.46×Food & Beverages
Sundar Pichai30.74×Business & Career
El Internado91.13×Movies & TV
Mabe (company)65.88×Business & Career
Horeca44.14×Travel & Leisure
Media Galaxy252.59×Technology & Electronics
Honda Ridgeline20×Cars & Mobility
Edge (magazine)17.01×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by WEBstaurantStore audience
TraitClusterScore
IndulgenceJOY2.25
Quality AwarenessPREMIUM1.73
DIY MentalityTHRILL1.34
Convenience OrientationPREMIUM1.3
Urban LifestyleOPEN1.19
Luxury OrientationPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for WEBstaurantStore
CountryShare
United States92.4%
India1.4%
China1.2%

See WEBstaurantStore audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does WEBstaurantStore have in United States?

WEBstaurantStore has an estimated audience of 3,211,320 people in United States, concentrated in California and Texas.

What is the gender split and age of WEBstaurantStore fans?

48.1% of WEBstaurantStore fans are female, 51.9% are male, with an average age of 41.3 years.

Which brands do WEBstaurantStore fans like most?

WEBstaurantStore fans show strongest brand affinity for Russian River Brewing Company (357.58×), The Wizard of Oz (94.41×), and Marco Pierre White (159.06×) over the country average.

Where do WEBstaurantStore fans live in United States?

WEBstaurantStore fans in United States are most concentrated in California (reach 220,809), Texas (reach 205,400), and Florida (reach 196,371). These three regions account for the largest share of the active audience.

What other brands do WEBstaurantStore fans also like?

Beyond WEBstaurantStore itself, the audience over-indexes on The Wizard of Oz (94.41×), Marco Pierre White (159.06×), The Truman Show (66.45×), and IGA (Australian supermarket group) (303.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for WEBstaurantStore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.