Rascasse Audience Intelligence

WEBstaurantStore Target Market in United States

A data profile of the people who buy, follow and care about WEBstaurantStore in United States — modelled from more than twelve digital signal sources. WEBstaurantStore has an estimated audience of 3,295,657 people in United States.

#992among Brand in United States#805in Business & Career

The average WEBstaurantStore fan in United States is 41.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stil in Berlin, Russian River Brewing Company, The Wizard of Oz, with strongest over-indexing on Stil in Berlin (126.18× the country average).

Demographically, the WEBstaurantStore audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Quality Awareness, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical WEBstaurantStore fan in United States is balanced, around 41.3 years old, with strong Quality Awareness tendencies and a notable affinity for Stil in Berlin.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the WEBstaurantStore profile in United States.

Audience size
3.3M
in United States
Gender
48.1%♀
51.9% male
Age
41.3
average years
Country rank
#9491
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of WEBstaurantStore

48.1% are female, 51.9% are male, average age 41.3.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for WEBstaurantStore audience in United States
MetricValue
Female48.1%
Male51.9%
Average age41.3
Estimated audience size3,295,657
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the WEBstaurantStore audience in United States
Age bracketShare%
16-1918%
20-2915%
30-3919%
40-4925%
50+24%
Fig. 04

Worldwide distribution

92.5%

of the worldwide WEBstaurantStore audience comes from United States.

Worldwide audience distribution share by country for WEBstaurantStore
CountryShare
United States92.5%
India1.3%
China1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the WEBstaurantStore audience in United States is strongest.

Fig. 05

Top regions by affinity

WEBstaurantStore customers by region in United States
#RegionReachAffinity×
01Vermont~10K1.96×
02Montana~20K1.79×
03Maine~20K1.67×
04South Dakota~10K1.42×
05Wyoming~7K1.41×
06North Dakota~9K1.36×
07New Hampshire~20K1.29×
08Iowa~30K1.23×
09West Virginia~20K1.23×
10Wisconsin~60K1.15×
11Tennessee~70K1.12×
12Pennsylvania~100K1.08×
13South Carolina~50K1.08×
14Kansas~30K1.08×
15Arkansas~30K1.05×
16Missouri~50K1.03×
17Kentucky~40K1.03×
18Michigan~90K1.02×
19Georgia~100K1.01×
20North Carolina~100K1.01×
21Alabama~50K1.01×
22Mississippi~30K1.01×
23Idaho~20K1.01×
24Maryland~50K0.99×
25Louisiana~40K0.99×
26Nebraska~20K0.98×
27Minnesota~40K0.97×
28Indiana~60K0.96×
29Oklahoma~30K0.96×
30Virginia~70K0.94×
31Ohio~90K0.92×
32New Mexico~10K0.90×
33Delaware~8K0.90×
34Oregon~30K0.88×
35Florida~200K0.87×
36Connecticut~30K0.87×
37New York~200K0.86×
38Illinois~90K0.85×
39Rhode Island~9K0.85×
40Massachusetts~50K0.83×
41Colorado~40K0.81×
42Washington~50K0.78×
43New Jersey~60K0.77×
44Nevada~20K0.72×
45Utah~20K0.72×
46Texas~200K0.69×
47Washington, District of Columbia~6K0.65×
48Arizona~40K0.64×
49California~200K0.59×
50Hawaii~6K0.44×
Fig. 06

Affinity by region

Affinity by region — WEBstaurantStore, United States
0.44×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the WEBstaurantStore audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for WEBstaurantStore audience
#·InterestCategoryAffinity×
01Russian River Brewing CompanyFood & Beverages357.58×
02IGA (Australian supermarket group)Shopping303.26×
03Marco Pierre WhiteFood & Beverages159.06×
04Sun DropFood & Beverages157.39×
05Stil in BerlinFashion & Accessoires126.18×
06The Wizard of OzMovies & TV94.41×
07El InternadoMovies & TV91.13×
08The Truman ShowMovies & TV66.45×
09Mabe (company)Business & Career65.88×
10HorecaTravel & Leisure44.14×
11NCAA Division I Baseball ChampionshipSports40.43×
12Sundar PichaiBusiness & Career30.74×
13Stampin' Up!Shopping29.75×
14Hercules (2014 film)Movies & TV26.87×
15KimchiFood & Beverages25.46×
16Lamb and muttonPets & Animals21.14×
17Olivia WildeMovies & TV20.00×
18Cumberland FarmsShopping20.00×
19Bam MargeraMovies & TV20.00×
20Honda RidgelineCars & Mobility20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the WEBstaurantStore audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by WEBstaurantStore audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.73×
Healthy LifestyleBALANCE1.68×
Luxury OrientationPREMIUM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by WEBstaurantStore audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
SpiritualityBALANCE0.82×
Family OrientationCONSERVATISM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is WEBstaurantStore's target market in United States?

WEBstaurantStore's target market in United States covers an estimated 3,295,657 people, concentrated in California and Texas.

02

What is the gender split and age of WEBstaurantStore customers?

48.1% of the WEBstaurantStore audience are female, 51.9% are male, with an average age of 41.3 years.

03

Which brands do WEBstaurantStore fans like most?

WEBstaurantStore fans show strongest brand affinity for Stil in Berlin (126.18×), Russian River Brewing Company (357.58×), and The Wizard of Oz (94.41×) over the country average.

04

Where do WEBstaurantStore fans live in United States?

WEBstaurantStore fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do WEBstaurantStore fans also like?

Beyond WEBstaurantStore itself, the audience over-indexes on Russian River Brewing Company (357.58×), The Wizard of Oz (94.41×), Marco Pierre White (159.06×), and The Truman Show (66.45×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See WEBstaurantStore audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for WEBstaurantStore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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