A data profile of the people who buy, follow and care about Lamb and mutton in United States — modelled from more than twelve digital signal sources. Lamb and mutton has an estimated audience of 3,385,433 people in United States.
The average Lamb and mutton fan in United States is 45.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include CM Punk, WEBstaurantStore, Monsters, with strongest over-indexing on CM Punk (48.73× the country average).
Demographically, the Lamb and mutton audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Convenience Orientation, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lamb and mutton fan in United States is balanced, around 45.0 years old, with strong Convenience Orientation tendencies and a notable affinity for CM Punk.
The key figures that characterise the Lamb and mutton profile in United States.
47.8% are female, 52.2% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 47.8% |
| Male | 52.2% |
| Average age | 45.0 |
| Estimated audience size | 3,385,433 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 37% |
Where the Lamb and mutton audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~60K | 1.37× | |
| 02 | New York | ~300K | 1.33× | |
| 03 | New Mexico | ~20K | 1.26× | |
| 04 | Georgia | ~100K | 1.20× | |
| 05 | California | ~400K | 1.19× | |
| 06 | New Jersey | ~100K | 1.19× | |
| 07 | Arizona | ~80K | 1.16× | |
| 08 | Connecticut | ~40K | 1.16× | |
| 09 | Hawaii | ~20K | 1.16× | |
| 10 | Maryland | ~70K | 1.15× | |
| 11 | Washington, District of Columbia | ~10K | 1.15× | |
| 12 | Washington | ~80K | 1.13× | |
| 13 | Virginia | ~90K | 1.12× | |
| 14 | Massachusetts | ~80K | 1.12× | |
| 15 | Illinois | ~100K | 1.09× | |
| 16 | Indiana | ~70K | 1.08× | |
| 17 | Louisiana | ~50K | 1.08× | |
| 18 | Pennsylvania | ~100K | 1.06× | |
| 19 | Delaware | ~10K | 1.06× | |
| 20 | Alabama | ~50K | 1.04× | |
| 21 | North Carolina | ~100K | 1.03× | |
| 22 | Texas | ~300K | 1.02× | |
| 23 | Florida | ~200K | 1.02× | |
| 24 | Rhode Island | ~10K | 1.02× | |
| 25 | Alaska | ~7K | 1.02× | |
| 26 | Michigan | ~90K | 1.00× | |
| 27 | Tennessee | ~70K | 0.99× | |
| 28 | South Carolina | ~50K | 0.99× | |
| 29 | Nevada | ~30K | 0.99× | |
| 30 | New Hampshire | ~10K | 0.99× | |
| 31 | Ohio | ~100K | 0.97× | |
| 32 | Missouri | ~50K | 0.96× | |
| 33 | Mississippi | ~30K | 0.96× | |
| 34 | Oregon | ~40K | 0.95× | |
| 35 | Maine | ~10K | 0.95× | |
| 36 | Arkansas | ~30K | 0.94× | |
| 37 | Vermont | ~6K | 0.93× | |
| 38 | Wisconsin | ~50K | 0.92× | |
| 39 | Minnesota | ~40K | 0.90× | |
| 40 | Oklahoma | ~30K | 0.90× | |
| 41 | Kansas | ~20K | 0.88× | |
| 42 | West Virginia | ~10K | 0.87× | |
| 43 | South Dakota | ~7K | 0.84× | |
| 44 | Colorado | ~40K | 0.83× | |
| 45 | Nebraska | ~10K | 0.81× | |
| 46 | North Dakota | ~6K | 0.81× | |
| 47 | Utah | ~20K | 0.79× | |
| 48 | Iowa | ~20K | 0.79× | |
| 49 | Montana | ~7K | 0.79× | |
| 50 | Idaho | ~10K | 0.75× |
The strongest cross-interests of the Lamb and mutton audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | CM Punk | Sports | 48.73× | ||
| 02 | WEBstaurantStore | Business & Career | 21.14× | ||
| 03 | Kung Fu Panda | Movies & TV | 18.12× | ||
| 04 | Roche Bobois | Home & Garden | 18.12× | ||
| 05 | Wagyu | Food & Beverages | 17.20× | ||
| 06 | L&L Hawaiian Barbecue | Food & Beverages | 15.04× | ||
| 07 | Monsters | Movies & TV | 13.13× | ||
| 08 | Sustainable energy | Home & Garden | 5.73× | ||
| 09 | Renewable energy | Business & Career | 4.86× | ||
| 10 | FedEx | Business & Career | 4.77× | ||
| 11 | First class travel | Travel & Leisure | 4.33× | ||
| 12 | QuikTrip | Shopping | 3.96× | ||
| 13 | Microwave oven | Home & Garden | 3.87× | ||
| 14 | Little Caesars | Food & Beverages | 3.47× | ||
| 15 | Discount stores | Shopping | 3.38× | ||
| 16 | Mortgage loans | Business & Career | 2.98× | ||
| 17 | Pizza Hut | Food & Beverages | 2.86× | ||
| 18 | Subway | Food & Beverages | 2.86× | ||
| 19 | Organic food | Food & Beverages | 2.63× | ||
| 20 | Internet & Social Media | 1.98× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.24× | |
| Sustainability | BALANCE | 2.05× | |
| Family Orientation | CONSERVATISM | 1.95× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.82× | |
| Early Adopter Mentality | POWER | 0.84× | |
| Mindfulness | BALANCE | 0.89× |
Lamb and mutton has an estimated audience of 3,385,433 people in United States, concentrated in California and Texas.
47.8% of Lamb and mutton fans are female, 52.2% are male, with an average age of 45.0 years.
Lamb and mutton fans show strongest brand affinity for CM Punk (48.73×), WEBstaurantStore (21.14×), and Monsters (13.13×) over the country average.
Lamb and mutton fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Lamb and mutton itself, the audience over-indexes on WEBstaurantStore (21.14×), Monsters (13.13×), Wagyu (17.2×), and FedEx (4.77×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lamb and mutton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.