Rascasse Audience Intelligence

Wilhelmine Audience in United States

A data profile of the people who buy, follow and care about Wilhelmine in United States — modelled from more than twelve digital signal sources. Wilhelmine has an estimated audience of 2,506 people in United States.

#1265among Pop in United States#55586among Person in United States#35290in Music & Radio

The average Wilhelmine fan in United States is 35.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Babe Ruth, Hindi, Sarah Connor, with strongest over-indexing on Babe Ruth (47.54× the country average).

Demographically, the Wilhelmine audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wilhelmine fan in United States is balanced, around 35.3 years old, with strong Indulgence tendencies and a notable affinity for Babe Ruth.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Wilhelmine profile in United States.

Audience size
3K
in United States
Gender
49.8%♀
50.2% male
Age
35.3
average years
Country rank
#173755
Person in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wilhelmine fans

49.8% are female, 50.2% are male, average age 35.3.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Wilhelmine audience in United States
MetricValue
Female49.8%
Male50.2%
Average age35.3
Estimated audience size2,506
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Wilhelmine audience in United States
Age bracketShare%
16-1933%
20-2918%
30-3916%
40-4916%
50+16%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Wilhelmine audience comes from United States.

Worldwide audience distribution share by country for Wilhelmine
CountryShare
Germany78.7%
France3.0%
Austria2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wilhelmine audience in United States is strongest.

Fig. 05

Top regions by affinity

Wilhelmine fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota<1K1.41×
02Maine<1K1.22×
03Hawaii<1K1.21×
04Washington, District of Columbia<1K1.20×
05Nebraska<1K1.19×
06West Virginia<1K1.16×
07Idaho<1K1.15×
08New Hampshire<1K1.15×
09Vermont<1K1.15×
10South Dakota<1K1.11×
11Mississippi<1K1.09×
12Arkansas<1K1.05×
13Iowa<1K1.04×
14Alaska<1K1.03×
15Kansas<1K1.02×
16Montana<1K1.02×
17Connecticut<1K1.01×
18New Mexico<1K1.00×
19Rhode Island<1K1.00×
20Delaware<1K1.00×
21Louisiana<1K0.99×
22Kentucky<1K0.99×
23Oklahoma<1K0.99×
24Utah<1K0.99×
25Oregon<1K0.98×
26Nevada<1K0.98×
27Alabama<1K0.97×
28South Carolina<1K0.95×
29Missouri<1K0.94×
30Wisconsin<1K0.94×
31Minnesota<1K0.94×
32Tennessee<1K0.93×
33Indiana<1K0.93×
34Maryland<1K0.92×
35Colorado<1K0.92×
36Arizona<1K0.91×
37Washington<1K0.90×
38Massachusetts<1K0.90×
39Michigan<1K0.89×
40Virginia<1K0.89×
41North Carolina<1K0.88×
42New Jersey<1K0.88×
43Pennsylvania<1K0.87×
44Georgia<1K0.87×
45Ohio<1K0.87×
46Illinois<1K0.86×
47Florida<1K0.82×
48Texas<1K0.79×
49New York<1K0.79×
50California<1K0.70×
Fig. 06

Affinity by region

Affinity by region — Wilhelmine, United States
0.70×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wilhelmine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wilhelmine audience
#·InterestCategoryAffinity×
01Tower of LondonTravel & Leisure73.72×
02Big BenTravel & Leisure70.88×
03Sarah ConnorMusic & Radio55.21×
04Babe RuthSports47.54×
05HindiPolitics & Society34.06×
06Tina TurnerMusic & Radio18.09×
07The KillsMusic & Radio18.09×
08Suki WaterhouseFashion & Accessoires17.58×
09Hans ZimmerMusic & Radio14.13×
10Lil' KimMusic & Radio9.83×
11Charlize TheronMovies & TV8.29×
12PoodlePets & Animals5.91×
13BeaglePets & Animals5.49×
14Yorkshire TerrierPets & Animals5.36×
15French BulldogPets & Animals5.12×
16Chihuahua (dog)Pets & Animals5.09×
17Labrador RetrieverPets & Animals4.80×
18Dog harnessPets & Animals4.45×
19Dog walkingPets & Animals4.20×
20High schoolBusiness & Career2.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wilhelmine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wilhelmine audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.34×
PatriotismCONSERVATISM1.89×
SpiritualityBALANCE1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wilhelmine audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.85×
Sports ActivityPOWER0.90×
Luxury OrientationPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wilhelmine have in United States?

Wilhelmine has an estimated audience of 2,506 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wilhelmine fans?

49.8% of Wilhelmine fans are female, 50.2% are male, with an average age of 35.3 years.

03

Which brands do Wilhelmine fans like most?

Wilhelmine fans show strongest brand affinity for Babe Ruth (47.54×), Hindi (34.06×), and Sarah Connor (55.21×) over the country average.

04

Where do Wilhelmine fans live in United States?

Wilhelmine fans in United States are most concentrated in California (reach <1K), Texas (reach <1K), and Florida (reach <1K). These three regions account for the largest share of the active audience.

05

What other brands do Wilhelmine fans also like?

Beyond Wilhelmine itself, the audience over-indexes on Hindi (34.06×), Sarah Connor (55.21×), Tower of London (73.72×), and Big Ben (70.88×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pop audiences in United States

See Wilhelmine audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Wilhelmine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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