Rascasse Audience Intelligence

Wonder Woman (2017 film) Audience in United States

A data profile of the people who buy, follow and care about Wonder Woman (2017 film) in United States — modelled from more than twelve digital signal sources. Wonder Woman (2017 film) has an estimated audience of 2,698,251 people in United States.

The average Wonder Woman (2017 film) fan in United States is 34.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chris Pine, Superman, Henry Cavill, with strongest over-indexing on Chris Pine (70.47× the country average).

Demographically, the Wonder Woman (2017 film) audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wonder Woman (2017 film) fan in United States is balanced, around 34.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Chris Pine.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wonder Woman (2017 film) profile in United States.

Audience size
2.7M
in United States
Gender
47.5%
52.5% male
Age
34.6
average years
Country rank
#11209
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wonder Woman (2017 film) viewers

47.5% are female, 52.5% are male, average age 34.6.

Fig. 02

Gender split

47.5%
Female
52.5%
Male
Demographic split for Wonder Woman (2017 film) audience in United States
MetricValue
Female47.5%
Male52.5%
Average age34.6
Estimated audience size2,698,251
Fig. 03

Age distribution

Ø 34.6
average years
Age distribution of the Wonder Woman (2017 film) audience in United States
Age bracketShare%
16-1929%
20-2922%
30-3922%
40-4918%
50+9%
Fig. 04

Worldwide distribution

32.3%

of the worldwide Wonder Woman (2017 film) audience comes from United States.

Worldwide audience distribution share by country for Wonder Woman (2017 film)
CountryShare
United States32.3%
France6.3%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wonder Woman (2017 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Wonder Woman (2017 film) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~80K1.39×
02Alabama~50K1.30×
03Alaska~7K1.26×
04Texas~300K1.20×
05California~400K1.18×
06New Mexico~20K1.17×
07Oklahoma~30K1.15×
08Utah~30K1.15×
09Florida~200K1.13×
10Georgia~90K1.10×
11Nevada~30K1.09×
12Arkansas~20K1.09×
13Tennessee~60K1.08×
14Kentucky~40K1.06×
15Mississippi~20K1.06×
16Louisiana~40K1.04×
17Idaho~10K1.03×
18North Carolina~80K1.02×
19Illinois~90K1.01×
20Michigan~70K1.00×
21Missouri~40K1.00×
22West Virginia~10K1.00×
23New Jersey~70K0.99×
24Maryland~50K0.99×
25South Carolina~40K0.99×
26Connecticut~30K0.99×
27Kansas~20K0.99×
28Hawaii~10K0.99×
29Virginia~60K0.98×
30Indiana~50K0.97×
31Oregon~30K0.97×
32Ohio~80K0.96×
33Washington~50K0.96×
34Colorado~40K0.96×
35New York~100K0.95×
36Pennsylvania~90K0.94×
37Iowa~20K0.91×
38Nebraska~10K0.91×
39Delaware~7K0.91×
40Minnesota~30K0.90×
41North Dakota~5K0.90×
42Montana~7K0.89×
43Massachusetts~50K0.88×
44South Dakota~5K0.87×
45Rhode Island~7K0.85×
46Wisconsin~30K0.82×
47New Hampshire~9K0.80×
48Maine~8K0.80×
49Vermont~4K0.79×
50Washington, District of Columbia~6K0.77×
Fig. 06

Affinity by region

Affinity by region — Wonder Woman (2017 film), United States
0.77×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wonder Woman (2017 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wonder Woman (2017 film) audience
#·InterestCategoryAffinity×
01Chris PineMovies & TV70.47×
02Ant-Man (film)Movies & TV10.11×
03Henry CavillMovies & TV9.16×
04Guardians of the Galaxy (film)Movies & TV5.85×
05Anne HathawayMovies & TV5.47×
06ZootopiaMovies & TV5.26×
07Chris PrattMovies & TV5.09×
08Ryan ReynoldsMovies & TV4.97×
09Emmy AwardMovies & TV2.99×
10DC ComicsLiterature2.92×
11SupermanMovies & TV2.68×
12Game of ThronesMovies & TV2.57×
13Apple TVMovies & TV2.42×
14Britney SpearsMusic & Radio2.19×
15PokémonGames2.13×
16Wendy'sFood & Beverages2.08×
17BatmanMovies & TV2.03×
18TMZInternet & Social Media1.80×
19AT&TTechnology & Electronics1.77×
20Pizza HutFood & Beverages1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wonder Woman (2017 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wonder Woman (2017 film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.34×
PatriotismCONSERVATISM1.32×
IndividualismJOY1.30×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wonder Woman (2017 film) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.68×
MindfulnessBALANCE0.75×
Family OrientationCONSERVATISM0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Wonder Woman (2017 film) have in United States?

Wonder Woman (2017 film) has an estimated audience of 2,698,251 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wonder Woman (2017 film) viewers?

47.5% of Wonder Woman (2017 film) fans are female, 52.5% are male, with an average age of 34.6 years.

03

Which brands do Wonder Woman (2017 film) fans like most?

Wonder Woman (2017 film) fans show strongest brand affinity for Chris Pine (70.47×), Superman (2.68×), and Henry Cavill (9.16×) over the country average.

04

Where do Wonder Woman (2017 film) fans live in United States?

Wonder Woman (2017 film) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Wonder Woman (2017 film) fans also like?

Beyond Wonder Woman (2017 film) itself, the audience over-indexes on Superman (2.68×), Henry Cavill (9.16×), Anne Hathaway (5.47×), and Guardians of the Galaxy (film) (5.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wonder Woman (2017 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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