A data profile of the people who buy, follow and care about Woody Guthrie in United States — modelled from more than twelve digital signal sources. Woody Guthrie has an estimated audience of 1,152,879 people in United States.
The average Woody Guthrie fan in United States is 47.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Chester Bennington, Sustainable energy, Bob Dylan, with strongest over-indexing on Chester Bennington (56.79× the country average).
Demographically, the Woody Guthrie audience skews balanced with an average age of 47.5, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Woody Guthrie fan in United States is balanced, around 47.5 years old, with strong Patriotism tendencies and a notable affinity for Chester Bennington.
The key figures that characterise the Woody Guthrie profile in United States.
53.0% are female, 47.0% are male, average age 47.5.
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 47.5 |
| Estimated audience size | 1,152,879 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 12% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 43% |
of the worldwide Woody Guthrie audience comes from United States.
| Country | Share |
|---|---|
| United States | 51.5% |
| United Kingdom | 7.3% |
| Canada | 5.2% |
Where the Woody Guthrie audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~50K | 2.35× | |
| 02 | Vermont | ~5K | 1.71× | |
| 03 | Minnesota | ~40K | 1.56× | |
| 04 | Maine | ~9K | 1.48× | |
| 05 | Oregon | ~30K | 1.45× | |
| 06 | New Hampshire | ~10K | 1.37× | |
| 07 | Massachusetts | ~50K | 1.32× | |
| 08 | Connecticut | ~20K | 1.32× | |
| 09 | Colorado | ~30K | 1.24× | |
| 10 | Washington | ~40K | 1.22× | |
| 11 | Rhode Island | ~7K | 1.22× | |
| 12 | Montana | ~6K | 1.21× | |
| 13 | Wisconsin | ~30K | 1.17× | |
| 14 | Pennsylvania | ~60K | 1.08× | |
| 15 | New Jersey | ~50K | 1.08× | |
| 16 | New York | ~100K | 1.07× | |
| 17 | Washington, District of Columbia | ~6K | 1.05× | |
| 18 | Illinois | ~60K | 1.01× | |
| 19 | Iowa | ~10K | 1.01× | |
| 20 | Nebraska | ~9K | 1.01× | |
| 21 | Kansas | ~10K | 0.99× | |
| 22 | Michigan | ~50K | 0.98× | |
| 23 | Missouri | ~30K | 0.98× | |
| 24 | Idaho | ~9K | 0.97× | |
| 25 | New Mexico | ~9K | 0.97× | |
| 26 | California | ~200K | 0.96× | |
| 27 | Ohio | ~50K | 0.92× | |
| 28 | North Dakota | ~3K | 0.92× | |
| 29 | Kentucky | ~20K | 0.91× | |
| 30 | Arkansas | ~10K | 0.90× | |
| 31 | Delaware | ~4K | 0.90× | |
| 32 | South Dakota | ~4K | 0.89× | |
| 33 | Alaska | ~3K | 0.88× | |
| 34 | Tennessee | ~30K | 0.87× | |
| 35 | Utah | ~10K | 0.86× | |
| 36 | West Virginia | ~7K | 0.86× | |
| 37 | North Carolina | ~50K | 0.85× | |
| 38 | Indiana | ~30K | 0.85× | |
| 39 | Virginia | ~40K | 0.84× | |
| 40 | Maryland | ~20K | 0.81× | |
| 41 | Florida | ~90K | 0.76× | |
| 42 | Nevada | ~10K | 0.76× | |
| 43 | South Carolina | ~20K | 0.75× | |
| 44 | Texas | ~100K | 0.68× | |
| 45 | Arizona | ~20K | 0.67× | |
| 46 | Georgia | ~40K | 0.66× | |
| 47 | Louisiana | ~20K | 0.66× | |
| 48 | Hawaii | ~5K | 0.66× | |
| 49 | Alabama | ~10K | 0.60× | |
| 50 | Mississippi | ~9K | 0.59× |
The strongest cross-interests of the Woody Guthrie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chester Bennington | Music & Radio | 56.79× | ||
| 02 | A Million Ways to Die in the West | Movies & TV | 20.00× | ||
| 03 | Voltaire | Literature | 15.68× | ||
| 04 | Joan Baez | Music & Radio | 14.48× | ||
| 05 | Bob Dylan | Music & Radio | 14.20× | ||
| 06 | Sustainable energy | Home & Garden | 10.07× | ||
| 07 | Jack White | Movies & TV | 7.98× | ||
| 08 | Renewable energy | Business & Career | 7.12× | ||
| 09 | Bruce Springsteen | Music & Radio | 6.49× | ||
| 10 | Weather forecasting | Home & Garden | 5.48× | ||
| 11 | Film score | Music & Radio | 4.49× | ||
| 12 | FedEx | Business & Career | 4.22× | ||
| 13 | MSNBC | Movies & TV | 4.20× | ||
| 14 | Robert Redford | Movies & TV | 4.11× | ||
| 15 | Solar energy | Home & Garden | 3.58× | ||
| 16 | Mortgage loans | Business & Career | 2.68× | ||
| 17 | Internet & Social Media | 2.05× | |||
| 18 | Classical music | Music & Radio | 2.04× | ||
| 19 | Airbnb | Travel & Leisure | 2.01× | ||
| 20 | Furniture | Home & Garden | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.91× | |
| Sustainability | BALANCE | 2.78× | |
| Tradition | CONSERVATISM | 2.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.53× | |
| Healthy Lifestyle | BALANCE | 0.71× | |
| Design Affinity | PREMIUM | 0.82× |
Woody Guthrie has an estimated audience of 1,152,879 people in United States, concentrated in California and New York.
53.0% of Woody Guthrie fans are female, 47.0% are male, with an average age of 47.5 years.
Woody Guthrie fans show strongest brand affinity for Chester Bennington (56.79×), Sustainable energy (10.07×), and Bob Dylan (14.2×) over the country average.
Woody Guthrie fans in United States are most concentrated in California (reach ~200K), New York (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Woody Guthrie itself, the audience over-indexes on Sustainable energy (10.07×), Bob Dylan (14.2×), Renewable energy (7.12×), and FedEx (4.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Woody Guthrie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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