WWE NXT Audience in United States

WWE NXT logo

WWE NXT has an estimated audience of 2,445,819 people in United States. 24.1% are female, 75.9% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Captain America (1990 film), Dog breed, Home construction, Pro-Ject, Elsword.

The average WWE NXT fan in United States is 35.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Captain America (1990 film), Dog breed, Home construction, with strongest over-indexing on Captain America (1990 film) (7.74× the country average). Demographically, the WWE NXT audience skews more male with an average age of 35.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Movie / TV Show / Series · Subtype: TV show

Demographics of WWE NXT fans

Demographic split for WWE NXT audience in United States
MetricValue
Female24.1%
Male75.9%
Average age35.1
Estimated audience size2,445,819

Audience persona

The typical WWE NXT fan in United States is more male, around 35.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Captain America (1990 film).

Top regions in United States

Top regions ranked by reach for WWE NXT in United States
RegionReachAffinity
California240,2670.89×
Texas209,4051×
Florida178,6361.08×
New York171,2381.25×
Illinois138,1461.7×
Pennsylvania117,5271.43×
North Carolina95,4891.3×
Ohio94,4641.25×
Georgia85,0841.13×
Tennessee78,4031.6×
Michigan67,3811.05×
New Jersey63,2681.02×
Virginia57,2990.96×
South Carolina55,9971.52×
Alabama52,7281.54×
Massachusetts49,8701.03×
Louisiana48,4861.54×
Missouri45,7821.16×
Indiana44,4621×
Kentucky40,7101.33×
Maryland40,2410.96×
Mississippi39,9401.98×
Wisconsin38,8251.06×
Oregon36,1451.29×
Arizona29,5360.59×
Washington27,7920.57×
Connecticut26,8131.09×
Minnesota25,2880.72×
Oklahoma25,2250.93×
Colorado21,1480.55×
Arkansas20,8481.03×
Nevada19,6230.83×
Iowa16,9340.84×
Kansas13,8800.72×
West Virginia13,4751.18×
Hawaii13,2011.26×
New Mexico11,1140.91×
Nebraska10,6210.87×
Rhode Island9,0901.17×
Idaho7,4540.61×
New Hampshire7,1630.74×
Maine7,1100.81×
Utah6,9710.32×
Washington, District of Columbia5,8140.79×
Delaware5,5750.83×
South Dakota4,6920.83×
North Dakota4,1010.82×
Montana3,8890.57×
Alaska2,4790.47×
Vermont2,1870.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for WWE NXT audience
BrandAffinityCategory
Captain America (1990 film)7.74×Movies & TV
Dog breed1.57×Pets & Animals
Home construction1.75×Home & Garden
Pro-Ject4.68×Music & Radio
Elsword18.21×Games
Combat sport1.57×Sports
Alaska1.53×Travel & Leisure
Urban Outfitters1.62×Shopping
Bank account2.13×Business & Career
Home staging4.3×Home & Garden
JDSU2.31×Business & Career
Sierra Hull12.04×Music & Radio
UK garage3.97×Music & Radio
Google Photos1.77×Technology & Electronics
Ice pick10.03×Sports
NBC10 Philadelphia4.98×Movies & TV
Hog Hunting1.88×Sports
Personalised Gifts2.29×Home & Garden
Corona (band)2.96×Music & Radio
Noodle (Gorillaz)1.72×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by WWE NXT audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.78
Early Adopter MentalityPOWER1.48
Sports ActivityPOWER1.1
PatriotismCONSERVATISM1.1
Social Media UsageJOY1.09
Healthy LifestyleBALANCE1.08

Worldwide distribution

Worldwide audience distribution share by country for WWE NXT
CountryShare
United States58.9%
India8.9%
United Kingdom8.0%

See WWE NXT audiences in other countries

More TV show audiences in United States

Frequently asked questions

How many fans does WWE NXT have in United States?

WWE NXT has an estimated audience of 2,445,819 people in United States, concentrated in California and Texas.

What is the gender split and age of WWE NXT fans?

24.1% of WWE NXT fans are female, 75.9% are male, with an average age of 35.1 years.

Which brands do WWE NXT fans like most?

WWE NXT fans show strongest brand affinity for Captain America (1990 film) (7.74×), Dog breed (1.57×), and Home construction (1.75×) over the country average.

Where do WWE NXT fans live in United States?

WWE NXT fans in United States are most concentrated in California (reach 240,267), Texas (reach 209,405), and Florida (reach 178,636). These three regions account for the largest share of the active audience.

What other brands do WWE NXT fans also like?

Beyond WWE NXT itself, the audience over-indexes on Dog breed (1.57×), Home construction (1.75×), Pro-Ject (4.68×), and Elsword (18.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for WWE NXT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.