Rascasse Audience Intelligence

WWE World Heavyweight Championship Audience in United States

A data profile of the people who buy, follow and care about WWE World Heavyweight Championship in United States — modelled from more than twelve digital signal sources. WWE World Heavyweight Championship has an estimated audience of 2,556,534 people in United States.

#149among Event in United States#1042in Sports

The average WWE World Heavyweight Championship fan in United States is 36.2 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Brock Lesnar, WWE Hall of Fame, Seth Rollins, with strongest over-indexing on Brock Lesnar (38.62× the country average).

Demographically, the WWE World Heavyweight Championship audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical WWE World Heavyweight Championship fan in United States is more male, around 36.2 years old, with strong Patriotism tendencies and a notable affinity for Brock Lesnar.

Category: Sports · Type: Event

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the WWE World Heavyweight Championship profile in United States.

Audience size
2.6M
in United States
Gender
23.4%♀
76.6% male
Age
36.2
average years
Country rank
#11711
Event in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of WWE World Heavyweight Championship fans

23.4% are female, 76.6% are male, average age 36.2.

Fig. 02

Gender split

23.4%
Female
76.6%
Male
Demographic split for WWE World Heavyweight Championship audience in United States
MetricValue
Female23.4%
Male76.6%
Average age36.2
Estimated audience size2,556,534
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the WWE World Heavyweight Championship audience in United States
Age bracketShare%
16-1922%
20-2924%
30-3924%
40-4918%
50+11%
Fig. 04

Worldwide distribution

44.7%

of the worldwide WWE World Heavyweight Championship audience comes from United States.

Worldwide audience distribution share by country for WWE World Heavyweight Championship
CountryShare
United States44.7%
United Kingdom6.5%
India4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the WWE World Heavyweight Championship audience in United States is strongest.

Fig. 05

Top regions by affinity

WWE World Heavyweight Championship fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~20K1.85×
02Kentucky~50K1.57×
03North Dakota~8K1.57×
04Mississippi~30K1.49×
05Ohio~100K1.43×
06Arkansas~30K1.40×
07Tennessee~70K1.38×
08Louisiana~50K1.37×
09Pennsylvania~100K1.35×
10Indiana~60K1.35×
11South Carolina~50K1.28×
12Iowa~30K1.27×
13Rhode Island~10K1.27×
14Oklahoma~40K1.24×
15Missouri~50K1.22×
16Alabama~40K1.21×
17Kansas~20K1.15×
18Michigan~80K1.14×
19Maine~10K1.14×
20North Carolina~90K1.12×
21New York~200K1.11×
22Illinois~90K1.10×
23Wisconsin~40K1.06×
24Delaware~7K1.04×
25Maryland~50K1.03×
26Nebraska~10K1.03×
27New Jersey~70K1.02×
28Connecticut~30K1.02×
29New Mexico~10K1.02×
30Georgia~80K1.00×
31Virginia~60K1.00×
32New Hampshire~10K0.95×
33Texas~200K0.91×
34Nevada~20K0.90×
35Minnesota~30K0.87×
36Florida~100K0.84×
37Massachusetts~40K0.84×
38South Dakota~5K0.81×
39Alaska~4K0.79×
40Vermont~4K0.78×
41California~200K0.70×
42Montana~5K0.65×
43Washington~30K0.64×
44Oregon~20K0.64×
45Idaho~8K0.64×
46Hawaii~7K0.64×
47Washington, District of Columbia~5K0.63×
48Arizona~30K0.62×
49Colorado~20K0.60×
50Utah~10K0.51×
Fig. 06

Affinity by region

Affinity by region — WWE World Heavyweight Championship, United States
0.51×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the WWE World Heavyweight Championship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for WWE World Heavyweight Championship audience
#·InterestCategoryAffinity×
01Seth RollinsSports49.53×
02Brock LesnarSports38.62×
03Hulk HoganSports37.27×
04Elizabeth DebickiMovies & TV30.11×
05Randy OrtonSports29.74×
06Ric FlairSports27.26×
07Roman ReignsSports26.08×
08CM PunkSports24.39×
09The UndertakerSports24.38×
10Shawn MichaelsSports23.86×
11Vince McMahonSports22.89×
12WWE Hall of FameSports22.56×
13Triple HSports19.87×
14WWE SmackDownSports18.14×
15WrestleManiaSports17.81×
16WWE RawSports14.94×
17John CenaSports9.52×
18Jason StathamMovies & TV8.52×
19Fox SportsMovies & TV6.51×
20GrapplingSports6.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the WWE World Heavyweight Championship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by WWE World Heavyweight Championship audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.56×
Career OrientationPOWER1.19×
Convenience OrientationPREMIUM1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by WWE World Heavyweight Championship audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.62×
Luxury OrientationPREMIUM0.62×
CreativityOPEN0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does WWE World Heavyweight Championship have in United States?

WWE World Heavyweight Championship has an estimated audience of 2,556,534 people in United States, concentrated in Texas and California.

02

What is the gender split and age of WWE World Heavyweight Championship fans?

23.4% of WWE World Heavyweight Championship fans are female, 76.6% are male, with an average age of 36.2 years.

03

Which brands do WWE World Heavyweight Championship fans like most?

WWE World Heavyweight Championship fans show strongest brand affinity for Brock Lesnar (38.62×), WWE Hall of Fame (22.56×), and Seth Rollins (49.53×) over the country average.

04

Where do WWE World Heavyweight Championship fans live in United States?

WWE World Heavyweight Championship fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do WWE World Heavyweight Championship fans also like?

Beyond WWE World Heavyweight Championship itself, the audience over-indexes on WWE Hall of Fame (22.56×), Seth Rollins (49.53×), Hulk Hogan (37.27×), and Roman Reigns (26.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See WWE World Heavyweight Championship audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for WWE World Heavyweight Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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