A data profile of the people who buy, follow and care about Zoey Deutch in United States — modelled from more than twelve digital signal sources. Zoey Deutch has an estimated audience of 3,557,223 people in United States.
The average Zoey Deutch fan in United States is 24.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Anne Hathaway, Utah Mammoth, Internet celebrity, with strongest over-indexing on Anne Hathaway (24.62× the country average).
Demographically, the Zoey Deutch audience skews more female with an average age of 24.0, and over-indexes on personality traits such as Indulgence, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Zoey Deutch fan in United States is more female, around 24.0 years old, with strong Indulgence tendencies and a notable affinity for Anne Hathaway.
The key figures that characterise the Zoey Deutch profile in United States.
61.0% are female, 39.0% are male, average age 24.0.
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 24.0 |
| Estimated audience size | 3,557,223 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 66% | |
| 20-29 | 21% | |
| 30-39 | 11% | |
| 40-49 | 2% | |
| 50+ | 0% |
of the worldwide Zoey Deutch audience comes from United States.
| Country | Share |
|---|---|
| United States | 68.1% |
| Germany | 4.1% |
| Australia | 3.1% |
Where the Zoey Deutch audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~20K | 1.26× | |
| 02 | Colorado | ~40K | 1.19× | |
| 03 | Idaho | ~10K | 1.19× | |
| 04 | California | ~200K | 1.15× | |
| 05 | Montana | ~6K | 1.14× | |
| 06 | Arizona | ~40K | 1.13× | |
| 07 | Washington | ~40K | 1.12× | |
| 08 | Oregon | ~20K | 1.11× | |
| 09 | Illinois | ~70K | 1.10× | |
| 10 | New York | ~100K | 1.09× | |
| 11 | Wisconsin | ~30K | 1.09× | |
| 12 | Minnesota | ~30K | 1.09× | |
| 13 | Missouri | ~30K | 1.08× | |
| 14 | Massachusetts | ~40K | 1.06× | |
| 15 | Connecticut | ~20K | 1.06× | |
| 16 | Kansas | ~20K | 1.06× | |
| 17 | New Hampshire | ~8K | 1.06× | |
| 18 | Oklahoma | ~20K | 1.05× | |
| 19 | Nebraska | ~10K | 1.05× | |
| 20 | Texas | ~200K | 1.04× | |
| 21 | Iowa | ~20K | 1.04× | |
| 22 | North Dakota | ~4K | 1.04× | |
| 23 | Pennsylvania | ~70K | 1.03× | |
| 24 | New Mexico | ~10K | 1.03× | |
| 25 | Hawaii | ~9K | 1.03× | |
| 26 | Michigan | ~50K | 1.02× | |
| 27 | New Jersey | ~50K | 1.02× | |
| 28 | Nevada | ~20K | 1.01× | |
| 29 | South Dakota | ~4K | 1.00× | |
| 30 | Ohio | ~60K | 0.99× | |
| 31 | Indiana | ~30K | 0.96× | |
| 32 | Alaska | ~4K | 0.96× | |
| 33 | Vermont | ~3K | 0.96× | |
| 34 | Rhode Island | ~6K | 0.95× | |
| 35 | Tennessee | ~40K | 0.93× | |
| 36 | Kentucky | ~20K | 0.93× | |
| 37 | Arkansas | ~10K | 0.93× | |
| 38 | Maine | ~7K | 0.93× | |
| 39 | Virginia | ~40K | 0.92× | |
| 40 | North Carolina | ~50K | 0.91× | |
| 41 | Delaware | ~5K | 0.87× | |
| 42 | Maryland | ~30K | 0.86× | |
| 43 | West Virginia | ~8K | 0.86× | |
| 44 | South Carolina | ~20K | 0.85× | |
| 45 | Washington, District of Columbia | ~5K | 0.85× | |
| 46 | Louisiana | ~20K | 0.84× | |
| 47 | Florida | ~100K | 0.83× | |
| 48 | Georgia | ~50K | 0.83× | |
| 49 | Alabama | ~20K | 0.80× | |
| 50 | Mississippi | ~10K | 0.74× |
The strongest cross-interests of the Zoey Deutch audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anne Hathaway | Movies & TV | 24.62× | ||
| 02 | Utah Mammoth | Sports | 16.81× | ||
| 03 | Avril Lavigne | Music & Radio | 11.89× | ||
| 04 | Cate Blanchett | Movies & TV | 9.66× | ||
| 05 | Charlize Theron | Movies & TV | 8.20× | ||
| 06 | Phil Collins | Music & Radio | 7.63× | ||
| 07 | Tom Cruise | Movies & TV | 5.94× | ||
| 08 | Internet celebrity | Internet & Social Media | 5.46× | ||
| 09 | Chris Pratt | Movies & TV | 5.15× | ||
| 10 | Millie Bobby Brown | Movies & TV | 4.95× | ||
| 11 | Britney Spears | Music & Radio | 4.72× | ||
| 12 | Miley Cyrus | Music & Radio | 4.44× | ||
| 13 | Brad Pitt | Movies & TV | 4.29× | ||
| 14 | Golden Globe Award | Movies & TV | 3.76× | ||
| 15 | WWE | Sports | 2.70× | ||
| 16 | TV game shows | Movies & TV | 2.66× | ||
| 17 | Internet & Social Media | 2.11× | |||
| 18 | Horror movies | Movies & TV | 2.05× | ||
| 19 | Country music | Music & Radio | 1.68× | ||
| 20 | X | Internet & Social Media | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.63× | |
| Tradition | CONSERVATISM | 1.59× | |
| Spirituality | BALANCE | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.39× | |
| Luxury Orientation | PREMIUM | 0.42× | |
| Travelling | THRILL | 0.47× |
Zoey Deutch has an estimated audience of 3,557,223 people in United States, concentrated in California and Texas.
61.0% of Zoey Deutch fans are female, 39.0% are male, with an average age of 24.0 years.
Zoey Deutch fans show strongest brand affinity for Anne Hathaway (24.62×), Utah Mammoth (16.81×), and Internet celebrity (5.46×) over the country average.
Zoey Deutch fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Zoey Deutch itself, the audience over-indexes on Utah Mammoth (16.81×), Internet celebrity (5.46×), Britney Spears (4.72×), and Charlize Theron (8.2×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Zoey Deutch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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