Zoey Deutch Audience in United States

Zoey Deutch logo

Zoey Deutch has an estimated audience of 1,949,228 people in United States. 61.0% are female, 39.0% are male, average age 24.0. Top regions: California, Texas, New York. Top brand affinities: Jumia, Home construction, Litter box, Whataburger, Justice.

The average Zoey Deutch fan in United States is 24.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Jumia, Home construction, Litter box, with strongest over-indexing on Jumia (49.11× the country average). Demographically, the Zoey Deutch audience skews more female with an average age of 24.0, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Zoey Deutch fans

Demographic split for Zoey Deutch audience in United States
MetricValue
Female61.0%
Male39.0%
Average age24.0
Estimated audience size1,949,228

Audience persona

The typical Zoey Deutch fan in United States is more female, around 24.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jumia.

Top regions in United States

Top regions ranked by reach for Zoey Deutch in United States
RegionReachAffinity
California234,3971.09×
Texas171,6371.02×
New York129,6381.19×
Florida110,5680.84×
Illinois72,8151.12×
Pennsylvania70,5651.08×
Ohio61,6331.03×
Michigan54,3091.07×
North Carolina53,5520.91×
New Jersey52,9001.07×
Georgia51,7800.86×
Washington46,6311.19×
Virginia45,2290.95×
Arizona44,2831.11×
Massachusetts41,8381.09×
Colorado37,5021.22×
Tennessee36,9200.94×
Indiana34,7260.98×
Missouri34,0781.08×
Minnesota31,6361.13×
Wisconsin31,5421.08×
Maryland28,7280.86×
South Carolina25,6320.87×
Oregon24,5601.1×
Kentucky23,2690.95×
Oklahoma22,6681.05×
Utah21,8381.25×
Connecticut21,3741.09×
Alabama20,6640.76×
Louisiana19,9720.79×
Nevada18,2590.97×
Iowa16,7611.04×
Kansas16,7331.09×
Arkansas14,8890.93×
Idaho11,1831.14×
Mississippi11,1790.7×
Nebraska10,4161.07×
New Mexico9,6740.99×
New Hampshire8,1101.06×
Hawaii7,7890.93×
West Virginia7,5670.83×
Maine6,2720.9×
Montana6,0491.12×
Rhode Island5,5330.89×
Washington, District of Columbia5,2620.9×
Delaware4,5840.85×
South Dakota4,520
North Dakota4,0371.01×
Alaska3,5730.86×
Vermont3,2200.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zoey Deutch audience
BrandAffinityCategory
Jumia49.11×Fashion & Accessoires
Home construction1.79×Home & Garden
Litter box1.87×Pets & Animals
Whataburger1.51×Food & Beverages
Justice2.11×Politics & Society
Panama2.18×Travel & Leisure
Bus Driver (video game)9.7×Games
IS (Infinite Stratos)2.02×Literature
Mortgage insurance2.16×Business & Career
Temple Grandin3.12×Literature
REO Speedwagon2.8×Music & Radio
Buenavista (Madrid)2.88×Travel & Leisure
Arutz Sheva2.04×News
Eindhoven2.07×Travel & Leisure
Ulysses S. Grant1.85×Politics & Society
Commercial mortgage1.73×Business & Career
Michael Jr. Comedy8.13×Movies & TV
Monroe Carell Jr. Children's Hospital at Vanderbilt5.45×Travel & Leisure
Italic languages1.53×Politics & Society
Ironmongery2.29×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zoey Deutch audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.52
ExtroversionTHRILL1.49
Social Media UsageJOY1.4
TraditionCONSERVATISM1.21
Sports ActivityPOWER1.17
SpiritualityBALANCE1.14

Worldwide distribution

Worldwide audience distribution share by country for Zoey Deutch
CountryShare
United States54.5%
Germany5.9%
Australia4.4%

See Zoey Deutch audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Zoey Deutch have in United States?

Zoey Deutch has an estimated audience of 1,949,228 people in United States, concentrated in California and Texas.

What is the gender split and age of Zoey Deutch fans?

61.0% of Zoey Deutch fans are female, 39.0% are male, with an average age of 24.0 years.

Which brands do Zoey Deutch fans like most?

Zoey Deutch fans show strongest brand affinity for Jumia (49.11×), Home construction (1.79×), and Litter box (1.87×) over the country average.

Where do Zoey Deutch fans live in United States?

Zoey Deutch fans in United States are most concentrated in California (reach 234,397), Texas (reach 171,637), and New York (reach 129,638). These three regions account for the largest share of the active audience.

What other brands do Zoey Deutch fans also like?

Beyond Zoey Deutch itself, the audience over-indexes on Home construction (1.79×), Litter box (1.87×), Whataburger (1.51×), and Justice (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Zoey Deutch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.