A data profile of the people who buy, follow and care about Culture in United Arab Emirates — modelled from more than twelve digital signal sources. Culture has an estimated audience of 4,357,547 people in United Arab Emirates.
The average Culture fan in United Arab Emirates is 35.9 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Algeria, Morocco, Cairo, with strongest over-indexing on Algeria (2.06× the country average).
Demographically, the Culture audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Career Orientation, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Culture fan in United Arab Emirates is more male, around 35.9 years old, with strong Career Orientation tendencies and a notable affinity for Algeria.
The key figures that characterise the Culture profile in United Arab Emirates.
33.3% are female, 66.7% are male, average age 35.9.
| Metric | Value |
|---|---|
| Female | 33.3% |
| Male | 66.7% |
| Average age | 35.9 |
| Estimated audience size | 4,357,547 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 34% | |
| 30-39 | 29% | |
| 40-49 | 16% | |
| 50+ | 7% |
of the worldwide Culture audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 19.6% |
| Italy | 4.8% |
| China | 4.5% |
Where the Culture audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Abu Dhabi | ~2M | 1.07× | |
| 02 | Emirate of Ajman | ~500K | 1.06× | |
| 03 | Ras Al Khaimah | ~200K | 1.02× | |
| 04 | Fujairah | ~100K | 1.02× | |
| 05 | Emirate of Sharjah | ~1M | 0.98× | |
| 06 | Dubai | ~2.5M | 0.80× |
The strongest cross-interests of the Culture audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Casablanca | Travel & Leisure | 2.25× | ||
| 02 | Deodorant | Beauty & Wellness | 2.12× | ||
| 03 | Decoration | Home & Garden | 2.07× | ||
| 04 | Algeria | Travel & Leisure | 2.06× | ||
| 05 | Forex Factory | Business & Career | 1.98× | ||
| 06 | Candle | Home & Garden | 1.88× | ||
| 07 | Huda Beauty | Beauty & Wellness | 1.84× | ||
| 08 | Al Nassr FC | Sports | 1.76× | ||
| 09 | Mother's Day | Kids & Family | 1.74× | ||
| 10 | forex trader | Business & Career | 1.74× | ||
| 11 | Tunisia | Travel & Leisure | 1.69× | ||
| 12 | Cairo | Travel & Leisure | 1.67× | ||
| 13 | Scarf | Fashion & Accessoires | 1.64× | ||
| 14 | Long hair | Beauty & Wellness | 1.63× | ||
| 15 | Gift card | Shopping | 1.60× | ||
| 16 | Morocco | Travel & Leisure | 1.59× | ||
| 17 | Abstract art | Arts & Culture | 1.59× | ||
| 18 | Graduation | Business & Career | 1.58× | ||
| 19 | Candy | Food & Beverages | 1.55× | ||
| 20 | Flower bouquet | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.07× | |
| Tradition | CONSERVATISM | 1.07× | |
| Indulgence | JOY | 1.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.91× | |
| Need for Security | CONSERVATISM | 0.92× | |
| Luxury Orientation | PREMIUM | 0.94× |
Culture has an estimated audience of 4,357,547 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
33.3% of Culture fans are female, 66.7% are male, with an average age of 35.9 years.
Culture fans show strongest brand affinity for Algeria (2.06×), Morocco (1.59×), and Cairo (1.67×) over the country average.
Culture fans in United Arab Emirates are most concentrated in Dubai (reach ~2.5M), Emirate of Abu Dhabi (reach ~2M), and Emirate of Sharjah (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Culture itself, the audience over-indexes on Morocco (1.59×), Cairo (1.67×), Candy (1.55×), and Mother's Day (1.74×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Culture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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