A data profile of the people who buy, follow and care about Gastronomy in United Arab Emirates — modelled from more than twelve digital signal sources. Gastronomy has an estimated audience of 1,468,685 people in United Arab Emirates.
The average Gastronomy fan in United Arab Emirates is 36.5 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Cairo, Algeria, Morocco, with strongest over-indexing on Cairo (2.22× the country average).
Demographically, the Gastronomy audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Gastronomy fan in United Arab Emirates is more male, around 36.5 years old, with strong Indulgence tendencies and a notable affinity for Cairo.
The key figures that characterise the Gastronomy profile in United Arab Emirates.
42.3% are female, 57.7% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 42.3% |
| Male | 57.7% |
| Average age | 36.5 |
| Estimated audience size | 1,468,685 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 33% | |
| 30-39 | 31% | |
| 40-49 | 17% | |
| 50+ | 8% |
of the worldwide Gastronomy audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 12.0% |
| Japan | 8.5% |
| Brazil | 8.2% |
Where the Gastronomy audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~1M | 3.76× | |
| 02 | Fujairah | ~30K | 0.89× | |
| 03 | Ras Al Khaimah | ~60K | 0.81× | |
| 04 | Emirate of Sharjah | ~300K | 0.80× | |
| 05 | Emirate of Ajman | ~100K | 0.73× | |
| 06 | Emirate of Abu Dhabi | ~300K | 0.51× |
The strongest cross-interests of the Gastronomy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Casablanca | Travel & Leisure | 2.75× | ||
| 02 | Algeria | Travel & Leisure | 2.48× | ||
| 03 | Scarf | Fashion & Accessoires | 2.25× | ||
| 04 | Gift card | Shopping | 2.23× | ||
| 05 | Cairo | Travel & Leisure | 2.22× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 2.22× | ||
| 07 | Cappuccino | Food & Beverages | 2.14× | ||
| 08 | Chocolate cake | Food & Beverages | 2.09× | ||
| 09 | Candy | Food & Beverages | 2.01× | ||
| 10 | Cheesecake | Food & Beverages | 1.98× | ||
| 11 | Pedicure | Beauty & Wellness | 1.96× | ||
| 12 | Fast casual restaurants | Food & Beverages | 1.90× | ||
| 13 | Morocco | Travel & Leisure | 1.89× | ||
| 14 | Tunisia | Travel & Leisure | 1.89× | ||
| 15 | Beirut | Travel & Leisure | 1.88× | ||
| 16 | Ice cream | Food & Beverages | 1.84× | ||
| 17 | Pastry | Food & Beverages | 1.74× | ||
| 18 | Sandwich | Food & Beverages | 1.71× | ||
| 19 | Cheese | Food & Beverages | 1.69× | ||
| 20 | Grilling | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.62× | |
| Convenience Orientation | PREMIUM | 1.49× | |
| Career Orientation | POWER | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.79× | |
| Need for Security | CONSERVATISM | 0.82× | |
| Spirituality | BALANCE | 0.85× |
Gastronomy has an estimated audience of 1,468,685 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
42.3% of Gastronomy fans are female, 57.7% are male, with an average age of 36.5 years.
Gastronomy fans show strongest brand affinity for Cairo (2.22×), Algeria (2.48×), and Morocco (1.89×) over the country average.
Gastronomy fans in United Arab Emirates are most concentrated in Dubai (reach ~1M), Emirate of Abu Dhabi (reach ~300K), and Emirate of Sharjah (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Gastronomy itself, the audience over-indexes on Algeria (2.48×), Morocco (1.89×), Fast casual restaurants (1.9×), and Candy (2.01×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Gastronomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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