Amaro, Friuli Audience in Brazil

Amaro, Friuli has an estimated audience of 9,932,487 people in Brazil. 80.2% are female, 19.8% are male, average age 39.9. Top brand affinities: Atacadão, Mixed martial arts, Gusttavo Lima, PCI Concursos, Sewing.

Top brand affinities include Atacadão, Mixed martial arts, Gusttavo Lima, with strongest over-indexing on Atacadão (2.71× the country average). Demographically, the Amaro, Friuli audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Community Orientation, LGBTQ+ Identity.

Type: POI

Demographics of Amaro, Friuli fans

Demographic split for Amaro, Friuli audience in Brazil
MetricValue
Female80.2%
Male19.8%
Average age39.9
Estimated audience size9,932,487

Audience persona

The typical Amaro, Friuli fan in Brazil is more female, around 39.9 years old, with strong Community Orientation tendencies and a notable affinity for Atacadão.

Top brand affinities of Amaro, Friuli fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amaro, Friuli audience
BrandAffinityCategory
Atacadão2.71×Shopping
Mixed martial arts3.54×Sports
Gusttavo Lima3.19×Music & Radio
PCI Concursos1.83×Shopping
Sewing1.59×Home & Garden
Riachuelo1.63×Shopping
Flower1.66×Home & Garden
Lingerie1.66×Fashion & Accessoires
Lojas Americanas1.69×Shopping
Snapchat3.72×Internet & Social Media
Hamburger1.54×Food & Beverages
Skirt1.66×Fashion & Accessoires
Smart Fit1.66×Sports
Gothic fashion4.66×Fashion & Accessoires
Dinner1.5×Food & Beverages
Shampoo1.58×Beauty & Wellness
Chicago Bulls2.43×Sports
JusBrasil1.52×Internet & Social Media
Picture book5.01×Literature
zap imóveis1.51×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amaro, Friuli audience
TraitClusterScore
Community OrientationOPEN4.04
LGBTQ+ IdentityOPEN2.48
Price SensitivityPREMIUM1.73
TravellingTHRILL1.59
Social Media UsageJOY1.34
IndulgenceJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for Amaro, Friuli
CountryShare
Brazil80.6%
Portugal4.0%
Italy3.4%

See Amaro, Friuli audiences in other countries

More audiences in Brazil

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Amaro, Friuli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.