Andressa Urach Audience in Brazil
Andressa Urach has an estimated audience of 13,305,588 people in Brazil. 73.5% are female, 26.5% are male, average age 35.6. Top brand affinities: Instagram, Country music, Rock music, Shopping malls, Pop music.
Top brand affinities include Instagram, Country music, Rock music, with strongest over-indexing on Instagram (2.93× the country average). Demographically, the Andressa Urach audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Community Orientation.
Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model
Demographics of Andressa Urach fans
| Metric | Value |
|---|---|
| Female | 73.5% |
| Male | 26.5% |
| Average age | 35.6 |
| Estimated audience size | 13,305,588 |
Audience persona
The typical Andressa Urach fan in Brazil is more female, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Instagram.
Top brand affinities of Andressa Urach fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 2.93× | Internet & Social Media | |
| Country music | 2.86× | Music & Radio |
| Rock music | 2.93× | Music & Radio |
| Shopping malls | 2.79× | Shopping |
| Pop music | 2.93× | Music & Radio |
| Medicine | 2.58× | Business & Career |
| Fragrances | 2.45× | Beauty & Wellness |
| Beauty salons | 2.45× | Beauty & Wellness |
| Soul music | 2.65× | Music & Radio |
| Personal care | 2.18× | Health |
| Hip hop music | 2.72× | Music & Radio |
| Religion | 2.31× | Business & Career |
| Furniture | 2.18× | Home & Garden |
| Entrepreneurship | 2.04× | Business & Career |
| Jazz music | 2.24× | Music & Radio |
| Action movies | 2.18× | Movies & TV |
| Basketball | 2.11× | Sports |
| Meryl Streep | 7.14× | Movies & TV |
| Boutiques | 2.11× | Fashion & Accessoires |
| Barbecue | 1.77× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 2.31 |
| Community Orientation | OPEN | 1.82 |
| Family Orientation | CONSERVATISM | 1.78 |
| Individualism | JOY | 1.71 |
| Creativity | OPEN | 1.7 |
| Social Media Usage | JOY | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 79.4% |
| India | 3.4% |
| United States | 2.3% |
See Andressa Urach audiences in other countries
More Fashion model audiences in Brazil
- Florrie (7,072,916)
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- Adriana Lima (2,983,240)
- Gisele Bündchen (2,909,608)
- Gracyanne Barbosa (2,621,771)
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Andressa Urach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.