Juice Audience in Canada
Juice has an estimated audience of 4,562,859 people in Canada. 61.1% are female, 38.9% are male, average age 38.9. Top regions: Ontario, British Columbia, Quebec. Top brand affinities: Boost Juice, Organic food, Local food, Real property, Fast casual restaurants.
The average Juice fan in Canada is 38.9 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Quebec. Top brand affinities include Boost Juice, Organic food, Local food, with strongest over-indexing on Boost Juice (3.41× the country average). Demographically, the Juice audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Indulgence, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Juice fans
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 38.9 |
| Estimated audience size | 4,562,859 |
Audience persona
The typical Juice fan in Canada is more female, around 38.9 years old, with strong Indulgence tendencies and a notable affinity for Boost Juice.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 3,301,919 | 1.73× |
| British Columbia | 970,501 | 1.42× |
| Quebec | 749,523 | 0.69× |
| Alberta | 710,376 | 1.26× |
| Manitoba | 175,851 | 1.03× |
| Saskatchewan | 140,880 | 0.97× |
| Nova Scotia | 117,161 | 0.86× |
| New Brunswick | 90,875 | 0.86× |
| Newfoundland and Labrador | 56,239 | 0.81× |
| Prince Edward Island | 22,257 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boost Juice | 3.41× | Food & Beverages |
| Organic food | 1.58× | Food & Beverages |
| Local food | 1.68× | Food & Beverages |
| Real property | 1.67× | Home & Garden |
| Fast casual restaurants | 1.96× | Food & Beverages |
| Cocktail | 1.54× | Food & Beverages |
| Online food ordering | 1.82× | Food & Beverages |
| Soft drinks | 1.57× | Food & Beverages |
| Western Union | 1.52× | Business & Career |
| Bath and Bodyworks | 1.58× | Shopping |
| Non-alcoholic beverage | 1.93× | Food & Beverages |
| Smoothie | 1.93× | Food & Beverages |
| Booster Juice | 1.67× | Food & Beverages |
| Cappuccino | 1.66× | Food & Beverages |
| Frozen food | 2.02× | Food & Beverages |
| Blanket | 1.52× | Home & Garden |
| Gin | 1.6× | Food & Beverages |
| Rum | 1.59× | Food & Beverages |
| Mineral water | 1.78× | Food & Beverages |
| Bored Panda | 1.54× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.37 |
| Quality Awareness | PREMIUM | 1.32 |
| Convenience Orientation | PREMIUM | 1.27 |
| Urban Lifestyle | OPEN | 1.22 |
| Sustainability | BALANCE | 1.19 |
| Healthy Lifestyle | BALANCE | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 7.0% |
| China | 5.6% |
See Juice audiences in other countries
More Food & Beverages audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
Frequently asked questions
How many fans does Juice have in Canada?
Juice has an estimated audience of 4,562,859 people in Canada, concentrated in Ontario and British Columbia.
What is the gender split and age of Juice fans?
61.1% of Juice fans are female, 38.9% are male, with an average age of 38.9 years.
Which brands do Juice fans like most?
Juice fans show strongest brand affinity for Boost Juice (3.41×), Organic food (1.58×), and Local food (1.68×) over the country average.
Where do Juice fans live in Canada?
Juice fans in Canada are most concentrated in Ontario (reach 3,301,919), British Columbia (reach 970,501), and Quebec (reach 749,523). These three regions account for the largest share of the active audience.
What other brands do Juice fans also like?
Beyond Juice itself, the audience over-indexes on Organic food (1.58×), Local food (1.68×), Real property (1.67×), and Fast casual restaurants (1.96×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.