Rascasse Audience Intelligence

Juice Audience in United States

A data profile of the people who buy, follow and care about Juice in United States — modelled from more than twelve digital signal sources. Juice has an estimated audience of 41,119,875 people in United States.

The average Juice fan in United States is 39.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Vegetable, Scooby-Doo, Local food, with strongest over-indexing on Vegetable (1.57× the country average).

Demographically, the Juice audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Juice fan in United States is more female, around 39.2 years old, with strong Indulgence tendencies and a notable affinity for Vegetable.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Juice profile in United States.

Audience size
41.1M
in United States
Gender
60.9%
39.1% male
Age
39.2
average years
Country rank
#551
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Juice fans

60.9% are female, 39.1% are male, average age 39.2.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Juice audience in United States
MetricValue
Female60.9%
Male39.1%
Average age39.2
Estimated audience size41,119,875
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Juice audience in United States
Age bracketShare%
16-1919%
20-2920%
30-3920%
40-4921%
50+20%
Fig. 04

Worldwide distribution

17.9%

of the worldwide Juice audience comes from United States.

Worldwide audience distribution share by country for Juice
CountryShare
United States17.9%
Japan7.0%
China5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Juice fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~300K1.97×
02New York~3.5M1.57×
03Tennessee~1.5M1.56×
04California~7M1.54×
05Ohio~1.5M1.32×
06Texas~4.5M1.31×
07Louisiana~700K1.28×
08Georgia~1.5M1.22×
09Nevada~500K1.21×
10Mississippi~400K1.20×
11Washington, District of Columbia~100K1.20×
12North Carolina~1.5M1.12×
13New Jersey~1M1.12×
14Maryland~800K1.11×
15Alabama~600K1.11×
16Florida~3M1.08×
17Arizona~900K1.06×
18Illinois~1.5M1.05×
19South Carolina~700K1.05×
20Wyoming~60K1.05×
21Colorado~700K1.04×
22Michigan~1M1.03×
23Oregon~500K1.03×
24Virginia~1M1.01×
25Massachusetts~800K0.98×
26Delaware~100K0.98×
27Washington~800K0.94×
28Pennsylvania~1.5M0.93×
29Connecticut~400K0.93×
30New Mexico~200K0.93×
31Kansas~300K0.91×
32Indiana~700K0.90×
33Arkansas~300K0.89×
34Alaska~80K0.89×
35Missouri~600K0.87×
36Kentucky~400K0.86×
37Oklahoma~400K0.86×
38Rhode Island~100K0.85×
39Nebraska~200K0.81×
40Wisconsin~500K0.79×
41Maine~100K0.79×
42South Dakota~80K0.79×
43Minnesota~500K0.77×
44Utah~300K0.76×
45Idaho~200K0.75×
46North Dakota~60K0.75×
47West Virginia~100K0.74×
48Iowa~200K0.72×
49Montana~80K0.69×
50New Hampshire~100K0.67×
Fig. 06

Affinity by region

Affinity by region — Juice, United States
0.67×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Juice audience
#·InterestCategoryAffinity×
01Thai cuisineFood & Beverages2.72×
02Hot chocolateFood & Beverages2.13×
03Mixed drinkFood & Beverages2.07×
04Scooby-DooMovies & TV1.92×
05Non-alcoholic beverageFood & Beverages1.89×
06City BankBusiness & Career1.89×
07Online food orderingFood & Beverages1.79×
08LipstickBeauty & Wellness1.78×
09CookbookFood & Beverages1.74×
10EyebrowBeauty & Wellness1.69×
11Local foodFood & Beverages1.67×
12Wine tastingFood & Beverages1.66×
13Real propertyHome & Garden1.62×
14Nail artBeauty & Wellness1.62×
15Fast casual restaurantsFood & Beverages1.58×
16VegetableFood & Beverages1.57×
17DoughFood & Beverages1.54×
18Microwave ovenHome & Garden1.54×
19High schoolBusiness & Career1.50×
20Talk radioMusic & Radio1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Juice audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.48×
Healthy LifestyleBALANCE1.47×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Juice audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.87×
PatriotismCONSERVATISM0.87×
Social Media UsageJOY0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Juice have in United States?

Juice has an estimated audience of 41,119,875 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Juice fans?

60.9% of Juice fans are female, 39.1% are male, with an average age of 39.2 years.

03

Which brands do Juice fans like most?

Juice fans show strongest brand affinity for Vegetable (1.57×), Scooby-Doo (1.92×), and Local food (1.67×) over the country average.

04

Where do Juice fans live in United States?

Juice fans in United States are most concentrated in California (reach ~7M), Texas (reach ~4.5M), and New York (reach ~3.5M). These three regions account for the largest share of the active audience.

05

What other brands do Juice fans also like?

Beyond Juice itself, the audience over-indexes on Scooby-Doo (1.92×), Local food (1.67×), Cookbook (1.74×), and Real property (1.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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