Juice Audience in United States

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Juice has an estimated audience of 41,119,875 people in United States. 60.9% are female, 39.1% are male, average age 39.2. Top regions: California, Texas, New York. Top brand affinities: Goop, Historic site, Governor of Michigan, Vocal harmony, Grinch.

The average Juice fan in United States is 39.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Goop, Historic site, Governor of Michigan, with strongest over-indexing on Goop (15.38× the country average). Demographically, the Juice audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Juice fans

Demographic split for Juice audience in United States
MetricValue
Female60.9%
Male39.1%
Average age39.2
Estimated audience size41,119,875

Audience persona

The typical Juice fan in United States is more female, around 39.2 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Juice in United States
RegionReachAffinity
California6,477,2041.43×
Texas4,759,5161.35×
New York3,946,8601.72×
Florida3,243,6541.17×
Georgia1,696,7131.34×
Illinois1,573,0111.15×
North Carolina1,500,2671.21×
Pennsylvania1,396,4721.01×
New Jersey1,225,7031.17×
Ohio1,219,5480.96×
Michigan1,195,5131.11×
Virginia1,039,6721.04×
Arizona923,2481.1×
Massachusetts870,1821.07×
Maryland869,7821.23×
Tennessee857,3321.04×
Washington835,5201.01×
South Carolina717,0691.16×
Indiana698,6620.93×
Alabama695,3921.21×
Louisiana679,6741.28×
Missouri632,8200.95×
Colorado605,0540.93×
Nevada517,9341.3×
Wisconsin488,5640.79×
Minnesota471,5160.8×
Kentucky447,9510.87×
Oregon442,5730.94×
Mississippi425,0501.25×
Connecticut414,1711×
Oklahoma403,6370.88×
Hawaii345,7771.96×
Arkansas311,4530.92×
Utah284,4590.77×
Kansas255,2690.79×
Iowa239,4770.71×
New Mexico199,5490.97×
Washington, District of Columbia167,0891.35×
Nebraska161,5310.78×
Idaho140,6670.68×
West Virginia136,2790.71×
Delaware112,0240.99×
Rhode Island109,5100.84×
Maine107,0650.73×
New Hampshire103,0990.64×
Alaska67,3190.77×
Montana65,7840.58×
South Dakota62,5960.66×
North Dakota55,0350.65×
Vermont38,5290.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Juice audience
BrandAffinityCategory
Goop15.38×Internet & Social Media
Historic site10.4×Arts & Culture
Governor of Michigan17.83×Politics & Society
Vocal harmony9.36×Music & Radio
Grinch7.98×Movies & TV
Wok12.41×Food & Beverages
Google Home11.08×Technology & Electronics
Hibachi13.12×Food & Beverages
headspace15.36×Health
Grace Slick13.5×Music & Radio
Fairy godmother11.38×Literature
Elsword24.81×Games
Cherish (group)16.46×Music & Radio
Hipster13.24×Politics & Society
No Escape (1994 film)14.5×Movies & TV
Mathcore9.99×Music & Radio
TV Fanatic13.18×Movies & TV
El Paso County, Colorado15.41×Travel & Leisure
Guitarist (magazine)13.15×Music & Radio
Kikar HaShabbat18.74×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Juice audience
TraitClusterScore
Risk AppetiteTHRILL2.07
Luxury OrientationPREMIUM2
Healthy LifestyleBALANCE1.62
ExtroversionTHRILL1.38
IndulgenceJOY1.29
SustainabilityBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for Juice
CountryShare
United States17.9%
Japan7.0%
China5.6%

See Juice audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Juice have in United States?

Juice has an estimated audience of 41,119,875 people in United States, concentrated in California and Texas.

What is the gender split and age of Juice fans?

60.9% of Juice fans are female, 39.1% are male, with an average age of 39.2 years.

Which brands do Juice fans like most?

Juice fans show strongest brand affinity for Goop (15.38×), Historic site (10.4×), and Governor of Michigan (17.83×) over the country average.

Where do Juice fans live in United States?

Juice fans in United States are most concentrated in California (reach 6,477,204), Texas (reach 4,759,516), and New York (reach 3,946,860). These three regions account for the largest share of the active audience.

What other brands do Juice fans also like?

Beyond Juice itself, the audience over-indexes on Historic site (10.4×), Governor of Michigan (17.83×), Vocal harmony (9.36×), and Grinch (7.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.