A data profile of the people who buy, follow and care about Juice in India — modelled from more than twelve digital signal sources. Juice has an estimated audience of 6,974,861 people in India.
Juice has an estimated audience of 6,974,861 people in India. 29.9% are female, 70.1% are male, average age 30.3. Top brand affinities: Desserts, Seafood, Beverages, Soft drinks, Fast food restaurants.
Top brand affinities include Desserts, Seafood, Beverages, with strongest over-indexing on Desserts (2.56× the country average).
Demographically, the Juice audience skews more male with an average age of 30.3, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership.
The typical Juice fan in India is more male, around 30.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Desserts.
The key figures that characterise the Juice profile in India.
29.9% are female, 70.1% are male, average age 30.3.
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 30.3 |
| Estimated audience size | 6,974,861 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 25% | |
| 30-39 | 14% | |
| 40-49 | 9% | |
| 50+ | 8% |
of the worldwide Juice audience comes from India.
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 7.0% |
| China | 5.6% |
The strongest cross-interests of the Juice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Seafood | Food & Beverages | 3.26× | ||
| 02 | Soft drinks | Food & Beverages | 2.72× | ||
| 03 | Fast food restaurants | Food & Beverages | 2.66× | ||
| 04 | Desserts | Food & Beverages | 2.56× | ||
| 05 | Pizza | Food & Beverages | 2.28× | ||
| 06 | Volunteering | Politics & Society | 2.07× | ||
| 07 | Manga | Literature | 2.07× | ||
| 08 | Breakfast | Food & Beverages | 1.93× | ||
| 09 | Sunglasses | Fashion & Accessoires | 1.91× | ||
| 10 | Comics | Literature | 1.87× | ||
| 11 | Meat | Food & Beverages | 1.87× | ||
| 12 | Tattoos | Fashion & Accessoires | 1.80× | ||
| 13 | Social media marketing | Business & Career | 1.76× | ||
| 14 | Drawing | Home & Garden | 1.76× | ||
| 15 | Vegetable | Food & Beverages | 1.71× | ||
| 16 | True Detective | Movies & TV | 1.68× | ||
| 17 | Spas | Beauty & Wellness | 1.65× | ||
| 18 | Toys | Games | 1.58× | ||
| 19 | Bars | Travel & Leisure | 1.54× | ||
| 20 | Beverages | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.33× | |
| Pet Ownership | JOY | 1.31× | |
| Extroversion | THRILL | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.65× | |
| Creativity | OPEN | 0.66× | |
| Price Sensitivity | PREMIUM | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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