A data profile of the people who buy, follow and care about Comics in India — modelled from more than twelve digital signal sources. Comics has an estimated audience of 7,538,715 people in India.
The average Comics fan in India is 31.7 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Tamil Nadu.
Top brand affinities include ONEUS, Harry Potter, Rock music, with strongest over-indexing on ONEUS (5.06× the country average).
Demographically, the Comics audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Pet Ownership, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Comics fan in India is more male, around 31.7 years old, with strong Pet Ownership tendencies and a notable affinity for ONEUS.
The key figures that characterise the Comics profile in India.
24.8% are female, 75.2% are male, average age 31.7.
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 31.7 |
| Estimated audience size | 7,538,715 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 27% | |
| 30-39 | 16% | |
| 40-49 | 10% | |
| 50+ | 9% |
of the worldwide Comics audience comes from India.
| Country | Share |
|---|---|
| United States | 20.1% |
| China | 9.6% |
| Japan | 9.0% |
Where the Comics audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Manipur | ~10K | 1.50× | |
| 02 | Nagaland | ~7K | 1.36× | |
| 03 | Mizoram | ~7K | 1.33× | |
| 04 | Tripura | ~10K | 1.21× | |
| 05 | Tamil Nadu | ~200K | 1.19× | |
| 06 | Kerala | ~100K | 1.15× | |
| 07 | Andhra Pradesh | ~100K | 1.11× | |
| 08 | Arunachal Pradesh | ~5K | 1.08× | |
| 09 | Telangana | ~100K | 1.04× | |
| 10 | Uttarakhand | ~40K | 1.01× | |
| 11 | Madhya Pradesh | ~100K | 0.97× | |
| 12 | Meghalaya | ~8K | 0.97× | |
| 13 | Maharashtra | ~400K | 0.96× | |
| 14 | Karnataka | ~200K | 0.96× | |
| 15 | Chhattisgarh | ~50K | 0.96× | |
| 16 | Assam | ~70K | 0.95× | |
| 17 | Sikkim | ~3K | 0.95× | |
| 18 | West Bengal | ~200K | 0.91× | |
| 19 | Goa | ~7K | 0.90× | |
| 20 | Himachal Pradesh | ~30K | 0.89× | |
| 21 | Jharkhand | ~60K | 0.88× | |
| 22 | Odisha | ~70K | 0.86× | |
| 23 | Uttar Pradesh | ~300K | 0.83× | |
| 24 | Haryana | ~80K | 0.79× | |
| 25 | Punjab (region) | ~80K | 0.78× | |
| 26 | Rajasthan | ~100K | 0.77× | |
| 27 | Jammu and Kashmir | ~30K | 0.77× | |
| 28 | Gujarat | ~200K | 0.76× | |
| 29 | Bihar | ~100K | 0.73× |
The strongest cross-interests of the Comics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ONEUS | Music & Radio | 5.06× | ||
| 02 | Manga | Literature | 3.95× | ||
| 03 | Mystery fiction | Literature | 3.82× | ||
| 04 | Romance novels | Literature | 3.42× | ||
| 05 | Rhythm and blues music | Music & Radio | 2.92× | ||
| 06 | Science fiction movies | Movies & TV | 2.73× | ||
| 07 | Free software | Technology & Electronics | 2.69× | ||
| 08 | Blues music | Music & Radio | 2.68× | ||
| 09 | Rock music | Music & Radio | 2.53× | ||
| 10 | Literature | Business & Career | 2.50× | ||
| 11 | Horror movies | Movies & TV | 2.43× | ||
| 12 | First-person shooter games | Games | 2.40× | ||
| 13 | Pop music | Music & Radio | 2.37× | ||
| 14 | Hip hop music | Music & Radio | 2.35× | ||
| 15 | Animated movies | Movies & TV | 2.33× | ||
| 16 | Harry Potter | Movies & TV | 2.30× | ||
| 17 | Drama movies | Movies & TV | 1.80× | ||
| 18 | Music videos | Music & Radio | 1.58× | ||
| 19 | XXXTentacion | Music & Radio | 1.57× | ||
| 20 | FIFA World Cup | Sports | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.54× | |
| Extroversion | THRILL | 1.46× | |
| Healthy Lifestyle | BALANCE | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.86× | |
| Career Orientation | POWER | 0.91× | |
| Luxury Orientation | PREMIUM | 0.94× |
Comics has an estimated audience of 7,538,715 people in India, concentrated in Maharashtra and Uttar Pradesh.
24.8% of Comics fans are female, 75.2% are male, with an average age of 31.7 years.
Comics fans show strongest brand affinity for ONEUS (5.06×), Harry Potter (2.3×), and Rock music (2.53×) over the country average.
Comics fans in India are most concentrated in Maharashtra (reach ~400K), Uttar Pradesh (reach ~300K), and Tamil Nadu (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Comics itself, the audience over-indexes on Harry Potter (2.3×), Rock music (2.53×), Pop music (2.37×), and XXXTentacion (1.57×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Comics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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