Rascasse Audience Intelligence

Comics Audience in India

A data profile of the people who buy, follow and care about Comics in India — modelled from more than twelve digital signal sources. Comics has an estimated audience of 7,538,715 people in India.

The average Comics fan in India is 31.7 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Uttar Pradesh, Tamil Nadu.

Top brand affinities include ONEUS, Harry Potter, Rock music, with strongest over-indexing on ONEUS (5.06× the country average).

Demographically, the Comics audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Pet Ownership, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.

The typical Comics fan in India is more male, around 31.7 years old, with strong Pet Ownership tendencies and a notable affinity for ONEUS.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Comics profile in India.

Audience size
7.5M
in India
Gender
24.8%
75.2% male
Age
31.7
average years
Country rank
#668
Topic in India
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Comics fans

24.8% are female, 75.2% are male, average age 31.7.

Fig. 02

Gender split

24.8%
Female
75.2%
Male
Demographic split for Comics audience in India
MetricValue
Female24.8%
Male75.2%
Average age31.7
Estimated audience size7,538,715
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Comics audience in India
Age bracketShare%
16-1937%
20-2927%
30-3916%
40-4910%
50+9%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Comics audience comes from India.

Worldwide audience distribution share by country for Comics
CountryShare
United States20.1%
China9.6%
Japan9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Comics audience in India is strongest.

Fig. 05

Top regions by affinity

Comics fans by region: top regions in India
#RegionReachAffinity×
01Manipur~10K1.50×
02Nagaland~7K1.36×
03Mizoram~7K1.33×
04Tripura~10K1.21×
05Tamil Nadu~200K1.19×
06Kerala~100K1.15×
07Andhra Pradesh~100K1.11×
08Arunachal Pradesh~5K1.08×
09Telangana~100K1.04×
10Uttarakhand~40K1.01×
11Madhya Pradesh~100K0.97×
12Meghalaya~8K0.97×
13Maharashtra~400K0.96×
14Karnataka~200K0.96×
15Chhattisgarh~50K0.96×
16Assam~70K0.95×
17Sikkim~3K0.95×
18West Bengal~200K0.91×
19Goa~7K0.90×
20Himachal Pradesh~30K0.89×
21Jharkhand~60K0.88×
22Odisha~70K0.86×
23Uttar Pradesh~300K0.83×
24Haryana~80K0.79×
25Punjab (region)~80K0.78×
26Rajasthan~100K0.77×
27Jammu and Kashmir~30K0.77×
28Gujarat~200K0.76×
29Bihar~100K0.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Comics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Comics audience
#·InterestCategoryAffinity×
01ONEUSMusic & Radio5.06×
02MangaLiterature3.95×
03Mystery fictionLiterature3.82×
04Romance novelsLiterature3.42×
05Rhythm and blues musicMusic & Radio2.92×
06Science fiction moviesMovies & TV2.73×
07Free softwareTechnology & Electronics2.69×
08Blues musicMusic & Radio2.68×
09Rock musicMusic & Radio2.53×
10LiteratureBusiness & Career2.50×
11Horror moviesMovies & TV2.43×
12First-person shooter gamesGames2.40×
13Pop musicMusic & Radio2.37×
14Hip hop musicMusic & Radio2.35×
15Animated moviesMovies & TV2.33×
16Harry PotterMovies & TV2.30×
17Drama moviesMovies & TV1.80×
18Music videosMusic & Radio1.58×
19XXXTentacionMusic & Radio1.57×
20FIFA World CupSports1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Comics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Comics audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.54×
ExtroversionTHRILL1.46×
Healthy LifestyleBALANCE1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Comics audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.86×
Career OrientationPOWER0.91×
Luxury OrientationPREMIUM0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Comics have in India?

Comics has an estimated audience of 7,538,715 people in India, concentrated in Maharashtra and Uttar Pradesh.

02

What is the gender split and age of Comics fans?

24.8% of Comics fans are female, 75.2% are male, with an average age of 31.7 years.

03

Which brands do Comics fans like most?

Comics fans show strongest brand affinity for ONEUS (5.06×), Harry Potter (2.3×), and Rock music (2.53×) over the country average.

04

Where do Comics fans live in India?

Comics fans in India are most concentrated in Maharashtra (reach ~400K), Uttar Pradesh (reach ~300K), and Tamil Nadu (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Comics fans also like?

Beyond Comics itself, the audience over-indexes on Harry Potter (2.3×), Rock music (2.53×), Pop music (2.37×), and XXXTentacion (1.57×) compared to the India average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Comics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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