Rascasse Audience Intelligence

Comics Audience in France

A data profile of the people who buy, follow and care about Comics in France — modelled from more than twelve digital signal sources. Comics has an estimated audience of 6,193,776 people in France.

The average Comics fan in France is 35.8 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.

Top brand affinities include Arts and music, Harry Potter, Anime and manga fandom, with strongest over-indexing on Arts and music (1.69× the country average).

Demographically, the Comics audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Comics fan in France is balanced, around 35.8 years old, with strong Extroversion tendencies and a notable affinity for Arts and music.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Comics profile in France.

Audience size
6.2M
in France
Gender
48.1%
51.9% male
Age
35.8
average years
Country rank
#536
Topic in France
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Comics fans

48.1% are female, 51.9% are male, average age 35.8.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for Comics audience in France
MetricValue
Female48.1%
Male51.9%
Average age35.8
Estimated audience size6,193,776
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Comics audience in France
Age bracketShare%
16-1928%
20-2925%
30-3916%
40-4916%
50+16%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Comics audience comes from France.

Worldwide audience distribution share by country for Comics
CountryShare
United States20.1%
China9.6%
Japan9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Comics audience in France is strongest.

Fig. 05

Top regions by affinity

Comics fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~1.5M1.29×
02Hauts-de-France~600K1.17×
03Grand Est~600K1.11×
04Auvergne-Rhône-Alpes~800K1.03×
05Brittany~300K1.02×
06Nouvelle-Aquitaine~500K1.00×
07Occitanie~500K1.00×
08Centre-Val de Loire~200K1.00×
09Pays de la Loire~300K0.98×
10Provence-Alpes-Côte d'Azur~400K0.96×
11Normandy~300K0.93×
12Bourgogne-Franche-Comté~200K0.91×
13Corsica~30K0.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Comics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Comics audience
#·InterestCategoryAffinity×
01Anime conventionLiterature4.53×
02Anime and manga fandomLiterature4.42×
03Japanese artArts & Culture4.09×
04CosplayGames4.09×
05Dragon Ball ZMovies & TV3.93×
06Japanese popular cultureTravel & Leisure3.83×
07One PieceMovies & TV3.57×
08Japanese languagePolitics & Society3.13×
09Pokémon (video game series)Games3.11×
10Comic bookLiterature3.01×
11MangaLiterature2.78×
12KPop Demon HuntersMovies & TV2.58×
13SupermanMovies & TV2.39×
14Stranger ThingsMovies & TV2.34×
15Harry PotterMovies & TV2.02×
16Animated moviesMovies & TV1.80×
17Mobile gameGames1.80×
18Arts and musicArts & Culture1.69×
19MoviesMovies & TV1.57×
20ShoppingShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Comics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Comics audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.50×
Early Adopter MentalityPOWER1.25×
Pet OwnershipJOY1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Comics audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.84×
Quality AwarenessPREMIUM0.89×
Need for SecurityCONSERVATISM0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Comics have in France?

Comics has an estimated audience of 6,193,776 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Comics fans?

48.1% of Comics fans are female, 51.9% are male, with an average age of 35.8 years.

03

Which brands do Comics fans like most?

Comics fans show strongest brand affinity for Arts and music (1.69×), Harry Potter (2.02×), and Anime and manga fandom (4.42×) over the country average.

04

Where do Comics fans live in France?

Comics fans in France are most concentrated in Île-de-France (reach ~1.5M), Auvergne-Rhône-Alpes (reach ~800K), and Hauts-de-France (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Comics fans also like?

Beyond Comics itself, the audience over-indexes on Harry Potter (2.02×), Anime and manga fandom (4.42×), Shopping (1.51×), and Movies (1.57×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Comics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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