A data profile of the people who buy, follow and care about Manga in France — modelled from more than twelve digital signal sources. Manga has an estimated audience of 5,707,327 people in France.
The average Manga fan in France is 34.4 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Harry Potter, Anime and manga fandom, One Piece, with strongest over-indexing on Harry Potter (1.85× the country average).
Demographically, the Manga audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Manga fan in France is balanced, around 34.4 years old, with strong Extroversion tendencies and a notable affinity for Harry Potter.
The key figures that characterise the Manga profile in France.
45.1% are female, 54.9% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 45.1% |
| Male | 54.9% |
| Average age | 34.4 |
| Estimated audience size | 5,707,327 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 25% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 13% |
of the worldwide Manga audience comes from France.
| Country | Share |
|---|---|
| United States | 15.8% |
| Japan | 13.4% |
| China | 12.2% |
Where the Manga audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1M | 1.18× | |
| 02 | Hauts-de-France | ~600K | 1.15× | |
| 03 | Occitanie | ~500K | 1.10× | |
| 04 | Centre-Val de Loire | ~200K | 1.10× | |
| 05 | Grand Est | ~500K | 1.07× | |
| 06 | Normandy | ~300K | 1.03× | |
| 07 | Auvergne-Rhône-Alpes | ~700K | 1.01× | |
| 08 | Provence-Alpes-Côte d'Azur | ~400K | 1.01× | |
| 09 | Nouvelle-Aquitaine | ~500K | 0.99× | |
| 10 | Bourgogne-Franche-Comté | ~200K | 0.97× | |
| 11 | Pays de la Loire | ~300K | 0.96× | |
| 12 | Brittany | ~300K | 0.93× | |
| 13 | Corsica | ~20K | 0.54× |
The strongest cross-interests of the Manga audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Final Fantasy | Games | 3.89× | ||
| 02 | Shōnen manga | Literature | 3.52× | ||
| 03 | Crunchyroll | Games | 3.51× | ||
| 04 | Anime and manga fandom | Literature | 3.47× | ||
| 05 | Otaku | Literature | 3.41× | ||
| 06 | Dragon Ball Z | Movies & TV | 3.35× | ||
| 07 | One Piece | Movies & TV | 3.28× | ||
| 08 | Anime convention | Literature | 3.26× | ||
| 09 | Japanese art | Arts & Culture | 3.25× | ||
| 10 | Japanese popular culture | Travel & Leisure | 3.21× | ||
| 11 | Japanese language | Politics & Society | 2.87× | ||
| 12 | Pokémon (video game series) | Games | 2.76× | ||
| 13 | Comics | Literature | 2.31× | ||
| 14 | Anime movies | Movies & TV | 2.30× | ||
| 15 | Pokémon | Games | 2.28× | ||
| 16 | KPop Demon Hunters | Movies & TV | 2.03× | ||
| 17 | Olympique Lyonnais | Sports | 1.94× | ||
| 18 | Harry Potter | Movies & TV | 1.85× | ||
| 19 | Superman | Movies & TV | 1.78× | ||
| 20 | Mobile game | Games | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.16× | |
| Early Adopter Mentality | POWER | 0.99× | |
| Pet Ownership | JOY | 0.97× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.67× | |
| DIY Mentality | THRILL | 0.68× | |
| Spirituality | BALANCE | 0.70× |
Manga has an estimated audience of 5,707,327 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
45.1% of Manga fans are female, 54.9% are male, with an average age of 34.4 years.
Manga fans show strongest brand affinity for Harry Potter (1.85×), Anime and manga fandom (3.47×), and One Piece (3.28×) over the country average.
Manga fans in France are most concentrated in Île-de-France (reach ~1M), Auvergne-Rhône-Alpes (reach ~700K), and Hauts-de-France (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Manga itself, the audience over-indexes on Anime and manga fandom (3.47×), One Piece (3.28×), Anime movies (2.3×), and Comics (2.31×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Manga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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