A data profile of the people who buy, follow and care about Juice in Spain — modelled from more than twelve digital signal sources. Juice has an estimated audience of 3,427,070 people in Spain.
Juice has an estimated audience of 3,427,070 people in Spain. 64.1% are female, 35.9% are male, average age 44.9. Top brand affinities: Volunteering, Aldi, Take-out, Wine tasting, Organic food.
Top brand affinities include Volunteering, Aldi, Take-out, with strongest over-indexing on Volunteering (3.89× the country average).
Demographically, the Juice audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Indulgence, Travelling.
The typical Juice fan in Spain is more female, around 44.9 years old, with strong Indulgence tendencies and a notable affinity for Volunteering.
The key figures that characterise the Juice profile in Spain.
64.1% are female, 35.9% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 44.9 |
| Estimated audience size | 3,427,070 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 33% |
of the worldwide Juice audience comes from Spain.
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 7.0% |
| China | 5.6% |
The strongest cross-interests of the Juice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Plant-based diet | Health | 6.44× | ||
| 02 | Gluten-free diet | Food & Beverages | 3.90× | ||
| 03 | Volunteering | Politics & Society | 3.89× | ||
| 04 | White wine | Food & Beverages | 3.40× | ||
| 05 | Red wine | Food & Beverages | 3.26× | ||
| 06 | Wine tasting | Food & Beverages | 2.90× | ||
| 07 | Online food ordering | Food & Beverages | 2.36× | ||
| 08 | Fast casual restaurants | Food & Beverages | 2.33× | ||
| 09 | Dinner | Food & Beverages | 2.26× | ||
| 10 | Brunch | Food & Beverages | 2.19× | ||
| 11 | Cocktail | Food & Beverages | 2.18× | ||
| 12 | Breakfast | Food & Beverages | 2.11× | ||
| 13 | Aldi | Shopping | 2.09× | ||
| 14 | Local food | Food & Beverages | 2.09× | ||
| 15 | Take-out | Food & Beverages | 2.00× | ||
| 16 | Spanish cuisine | Food & Beverages | 1.96× | ||
| 17 | Organic food | Food & Beverages | 1.92× | ||
| 18 | Innovation | Business & Career | 1.85× | ||
| 19 | Barbecue | Food & Beverages | 1.57× | ||
| 20 | Julio Iglesias | Music & Radio | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.92× | |
| Travelling | THRILL | 1.55× | |
| Convenience Orientation | PREMIUM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.70× | |
| Social Media Usage | JOY | 0.89× | |
| Mindfulness | BALANCE | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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