A data profile of the people who buy, follow and care about Juice in Denmark — modelled from more than twelve digital signal sources. Juice has an estimated audience of 1,013,360 people in Denmark.
Juice has an estimated audience of 1,013,360 people in Denmark. 61.2% are female, 38.8% are male, average age 45.1. Top brand affinities: Distilled beverage, Desserts, Lunch, Pizza, Bars.
Top brand affinities include Distilled beverage, Desserts, Lunch, with strongest over-indexing on Distilled beverage (1.84× the country average).
Demographically, the Juice audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Indulgence, Community Orientation.
The typical Juice fan in Denmark is more female, around 45.1 years old, with strong Indulgence tendencies and a notable affinity for Distilled beverage.
The key figures that characterise the Juice profile in Denmark.
61.2% are female, 38.8% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 45.1 |
| Estimated audience size | 1,013,360 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 15% | |
| 30-39 | 15% | |
| 40-49 | 23% | |
| 50+ | 37% |
of the worldwide Juice audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 7.0% |
| China | 5.6% |
The strongest cross-interests of the Juice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fast casual restaurants | Food & Beverages | 1.95× | ||
| 02 | Pasta | Food & Beverages | 1.91× | ||
| 03 | Local food | Food & Beverages | 1.89× | ||
| 04 | Pizza | Food & Beverages | 1.86× | ||
| 05 | Distilled beverage | Food & Beverages | 1.84× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 1.84× | ||
| 07 | Seafood | Food & Beverages | 1.81× | ||
| 08 | Hamburger | Food & Beverages | 1.81× | ||
| 09 | Fast food restaurants | Food & Beverages | 1.73× | ||
| 10 | French cuisine | Food & Beverages | 1.67× | ||
| 11 | Lunch | Food & Beverages | 1.66× | ||
| 12 | Milk | Food & Beverages | 1.63× | ||
| 13 | Microwave oven | Home & Garden | 1.59× | ||
| 14 | Bars | Travel & Leisure | 1.57× | ||
| 15 | Brewery | Food & Beverages | 1.57× | ||
| 16 | Desserts | Food & Beverages | 1.53× | ||
| 17 | White wine | Food & Beverages | 1.53× | ||
| 18 | Sandwich | Food & Beverages | 1.52× | ||
| 19 | Cocktail | Food & Beverages | 1.50× | ||
| 20 | Sparkling wine | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.28× | |
| Community Orientation | OPEN | 1.24× | |
| Extroversion | THRILL | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.94× | |
| Mindfulness | BALANCE | 0.95× | |
| Risk Appetite | THRILL | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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