Rascasse Audience Intelligence

Distilled beverage Audience in Denmark

A data profile of the people who buy, follow and care about Distilled beverage in Denmark — modelled from more than twelve digital signal sources. Distilled beverage has an estimated audience of 1,166,583 people in Denmark.

Distilled beverage has an estimated audience of 1,166,583 people in Denmark. 50.4% are female, 49.6% are male, average age 45.9. Top brand affinities: Chocolate, Beer, Coffee, Kvickly, Juice.

Top brand affinities include Chocolate, Beer, Coffee, with strongest over-indexing on Chocolate (1.76× the country average).

Demographically, the Distilled beverage audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Social Media Usage, Travelling.

The typical Distilled beverage fan in Denmark is balanced, around 45.9 years old, with strong Social Media Usage tendencies and a notable affinity for Chocolate.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Distilled beverage profile in Denmark.

Audience size
1.2M
in Denmark
Gender
50.4%
49.6% male
Age
45.9
average years
Country rank
#317
Topic in Denmark
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Distilled beverage fans

50.4% are female, 49.6% are male, average age 45.9.

Fig. 02

Gender split

50.4%
Female
49.6%
Male
Demographic split for Distilled beverage audience in Denmark
MetricValue
Female50.4%
Male49.6%
Average age45.9
Estimated audience size1,166,583
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Distilled beverage audience in Denmark
Age bracketShare%
16-198%
20-2915%
30-3915%
40-4925%
50+38%
Fig. 04

Worldwide distribution

0.4%

of the worldwide Distilled beverage audience comes from Denmark.

Worldwide audience distribution share by country for Distilled beverage
CountryShare
United States22.6%
Japan6.6%
United Kingdom5.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Distilled beverage audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Distilled beverage audience
#·InterestCategoryAffinity×
01GinFood & Beverages2.34×
02RumFood & Beverages2.24×
03WhiskyFood & Beverages2.03×
04Soft drinksFood & Beverages1.91×
05JuiceFood & Beverages1.84×
06BeerFood & Beverages1.78×
07ChocolateFood & Beverages1.76×
08CocktailFood & Beverages1.75×
09CreamFood & Beverages1.71×
10Sparkling wineFood & Beverages1.62×
11DinersFood & Beverages1.62×
12ChampagneFood & Beverages1.60×
13BreweryFood & Beverages1.60×
14BarsTravel & Leisure1.56×
15SugarFood & Beverages1.54×
16DessertsFood & Beverages1.52×
17CoffeeFood & Beverages1.51×
18KvicklyFood & Beverages1.51×
19Delivery (commerce)Food & Beverages1.51×
20MilkFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Distilled beverage audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Distilled beverage audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.06×
TravellingTHRILL0.73×
PatriotismCONSERVATISM0.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Distilled beverage audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.28×
PatriotismCONSERVATISM0.56×
TravellingTHRILL0.73×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Denmark who actively search for Distilled beverage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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