A data profile of the people who buy, follow and care about Alpine (automobile) in Germany — modelled from more than twelve digital signal sources. Alpine (automobile) has an estimated audience of 411,302 people in Germany.
The average Alpine (automobile) fan in Germany is 47.7 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Auto, Motor und Sport, Ali (film), Car Sales, with strongest over-indexing on Auto, Motor und Sport (23.7× the country average).
Demographically, the Alpine (automobile) audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Alpine (automobile) fan in Germany is more male, around 47.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Auto, Motor und Sport.
The key figures that characterise the Alpine (automobile) profile in Germany.
10.8% are female, 89.2% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 10.8% |
| Male | 89.2% |
| Average age | 47.7 |
| Estimated audience size | 411,302 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 9% | |
| 30-39 | 16% | |
| 40-49 | 27% | |
| 50+ | 41% |
of the worldwide Alpine (automobile) audience comes from Germany.
| Country | Share |
|---|---|
| France | 18.6% |
| United States | 11.8% |
| Germany | 6.1% |
Where the Alpine (automobile) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~70K | 1.31× | |
| 02 | Hessen | ~40K | 1.30× | |
| 03 | Bayern | ~80K | 1.21× | |
| 04 | Saarland | ~6K | 1.20× | |
| 05 | Nordrhein-Westfalen | ~100K | 1.16× | |
| 06 | Rheinland-Pfalz | ~20K | 1.09× | |
| 07 | Hamburg | ~9K | 1.03× | |
| 08 | Niedersachsen | ~40K | 0.97× | |
| 09 | Schleswig-Holstein | ~10K | 0.97× | |
| 10 | Sachsen | ~20K | 0.95× | |
| 11 | Berlin | ~20K | 0.92× | |
| 12 | Thüringen | ~9K | 0.87× | |
| 13 | Brandenburg | ~10K | 0.84× | |
| 14 | Bremen | ~3K | 0.79× | |
| 15 | Sachsen-Anhalt | ~8K | 0.77× | |
| 16 | Mecklenburg-Vorpommern | ~6K | 0.73× |
The strongest cross-interests of the Alpine (automobile) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alpine F1 | Sports | 45.62× | ||
| 02 | Jack Doohan | Sports | 45.62× | ||
| 03 | Alpine A110 | Cars & Mobility | 39.66× | ||
| 04 | Car Sales | Cars & Mobility | 38.53× | ||
| 05 | Nissan Rogue | Cars & Mobility | 33.39× | ||
| 06 | Kawasaki, Kanagawa | Travel & Leisure | 32.94× | ||
| 07 | Ali (film) | Movies & TV | 28.15× | ||
| 08 | IndyCar | Sports | 26.84× | ||
| 09 | Auto, Motor und Sport | Cars & Mobility | 23.70× | ||
| 10 | Ford Transit Custom | Cars & Mobility | 22.48× | ||
| 11 | Knight Rider (1982 TV series) | Movies & TV | 21.42× | ||
| 12 | Subaru Forester | Cars & Mobility | 21.05× | ||
| 13 | Jaguar F-Type | Cars & Mobility | 16.82× | ||
| 14 | Fiat 500 (2007) | Cars & Mobility | 13.06× | ||
| 15 | Hybrid drive | Technology & Electronics | 12.26× | ||
| 16 | Ford Transit | Cars & Mobility | 11.99× | ||
| 17 | Fiat Panda | Cars & Mobility | 11.20× | ||
| 18 | Nürburgring | Sports | 11.16× | ||
| 19 | Volkswagen Touran | Cars & Mobility | 8.97× | ||
| 20 | AutoScout24 | Cars & Mobility | 2.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.30× | |
| Risk Appetite | THRILL | 1.22× | |
| Early Adopter Mentality | POWER | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.71× | |
| Extroversion | THRILL | 0.72× | |
| Spirituality | BALANCE | 0.74× |
Alpine (automobile) has an estimated audience of 411,302 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
10.8% of Alpine (automobile) fans are female, 89.2% are male, with an average age of 47.7 years.
Alpine (automobile) fans show strongest brand affinity for Auto, Motor und Sport (23.7×), Ali (film) (28.15×), and Car Sales (38.53×) over the country average.
Alpine (automobile) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Alpine (automobile) itself, the audience over-indexes on Ali (film) (28.15×), Car Sales (38.53×), Alpine A110 (39.66×), and Fiat 500 (2007) (13.06×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Alpine (automobile). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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