Arab cuisine Audience in Germany
Arab cuisine has an estimated audience of 437,663 people in Germany. 50.4% are female, 49.6% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Syrian cuisine, Homs, Aleppo, Damascus, Arabic pop music.
The average Arab cuisine fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Syrian cuisine, Homs, Aleppo, with strongest over-indexing on Syrian cuisine (27.42× the country average). Demographically, the Arab cuisine audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Cuisine
Demographics of Arab cuisine fans
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 38.5 |
| Estimated audience size | 437,663 |
Audience persona
The typical Arab cuisine fan in Germany is balanced, around 38.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Syrian cuisine.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,945 | 1.16× |
| Bayern | 68,184 | 0.97× |
| Baden-Württemberg | 58,764 | 0.98× |
| Niedersachsen | 40,342 | 0.95× |
| Berlin | 38,869 | 1.99× |
| Hessen | 26,879 | 0.81× |
| Sachsen | 22,647 | 1.06× |
| Rheinland-Pfalz | 20,547 | 0.94× |
| Schleswig-Holstein | 16,928 | 1.08× |
| Brandenburg | 12,512 | 0.92× |
| Hamburg | 11,360 | 1.15× |
| Thüringen | 7,792 | 0.7× |
| Sachsen-Anhalt | 7,159 | 0.63× |
| Mecklenburg-Vorpommern | 5,577 | 0.67× |
| Saarland | 5,007 | 0.93× |
| Bremen | 4,036 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Syrian cuisine | 27.42× | Food & Beverages |
| Homs | 17.37× | Travel & Leisure |
| Aleppo | 14.54× | Travel & Leisure |
| Damascus | 12.69× | Travel & Leisure |
| Arabic pop music | 13.17× | Music & Radio |
| Lebanese cuisine | 31.03× | Food & Beverages |
| Egyptian Arabic | 14.19× | Politics & Society |
| Beirut | 10.28× | Travel & Leisure |
| Galatasaray S.K. | 4.51× | Sports |
| Arabic coffee | 13.74× | Food & Beverages |
| Armenian cuisine | 29.12× | Food & Beverages |
| Varieties of Arabic | 13.86× | Politics & Society |
| Iraqi cuisine | 30.04× | Food & Beverages |
| State of Palestine | 12.59× | Politics & Society |
| Syria | 6.24× | Travel & Leisure |
| Fenerbahçe Men's Basketball | 6.02× | Sports |
| Israeli cuisine | 25.56× | Food & Beverages |
| Syria TV | 19.18× | Movies & TV |
| Iraq | 7.5× | Travel & Leisure |
| Gulf Arabic | 14.77× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.19 |
| Indulgence | JOY | 1.76 |
| Spirituality | BALANCE | 1.59 |
| Healthy Lifestyle | BALANCE | 1.52 |
| Urban Lifestyle | OPEN | 1.47 |
| Price Sensitivity | PREMIUM | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 8.5% |
| Egypt | 8.3% |
| Saudi Arabia | 7.0% |
See Arab cuisine audiences in other countries
More Cuisine audiences in Germany
- Vegetarian cuisine (9,791,846)
- Italian cuisine (7,464,844)
- German cuisine (3,938,448)
- French cuisine (3,127,726)
- Japanese cuisine (3,002,004)
Frequently asked questions
How many fans does Arab cuisine have in Germany?
Arab cuisine has an estimated audience of 437,663 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Arab cuisine fans?
50.4% of Arab cuisine fans are female, 49.6% are male, with an average age of 38.5 years.
Which brands do Arab cuisine fans like most?
Arab cuisine fans show strongest brand affinity for Syrian cuisine (27.42×), Homs (17.37×), and Aleppo (14.54×) over the country average.
Where do Arab cuisine fans live in Germany?
Arab cuisine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,945), Bayern (reach 68,184), and Baden-Württemberg (reach 58,764). These three regions account for the largest share of the active audience.
What other brands do Arab cuisine fans also like?
Beyond Arab cuisine itself, the audience over-indexes on Homs (17.37×), Aleppo (14.54×), Damascus (12.69×), and Arabic pop music (13.17×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Arab cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.