Rascasse Audience Intelligence

Architectural rendering Audience in Germany

A data profile of the people who buy, follow and care about Architectural rendering in Germany — modelled from more than twelve digital signal sources. Architectural rendering has an estimated audience of 359,804 people in Germany.

#5600among Topic in Germany#760in Home & Garden

The average Architectural rendering fan in Germany is 35.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Canva, Christmas decoration, First-time buyer, with strongest over-indexing on Canva (25.86× the country average).

Demographically, the Architectural rendering audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Quality Awareness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.

The typical Architectural rendering fan in Germany is more female, around 35.2 years old, with strong Quality Awareness tendencies and a notable affinity for Canva.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Architectural rendering profile in Germany.

Audience size
360K
in Germany
Gender
55.7%♀
44.3% male
Age
35.2
average years
Country rank
#15204
Topic in Germany
Fig. 01

Search interest · 12-month trend

-37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Architectural rendering fans

55.7% are female, 44.3% are male, average age 35.2.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Architectural rendering audience in Germany
MetricValue
Female55.7%
Male44.3%
Average age35.2
Estimated audience size359,804
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Architectural rendering audience in Germany
Age bracketShare%
16-1925%
20-2926%
30-3922%
40-4918%
50+10%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Architectural rendering audience comes from Germany.

Worldwide audience distribution share by country for Architectural rendering
CountryShare
Japan43.8%
United States10.3%
United Kingdom3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Architectural rendering audience in Germany is strongest.

Fig. 05

Top regions by affinity

Architectural rendering fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~5K1.49×
02Mecklenburg-Vorpommern~8K1.18×
03Thüringen~10K1.09×
04Sachsen-Anhalt~10K1.07×
05Brandenburg~10K1.03×
06Schleswig-Holstein~10K0.99×
07Hamburg~8K0.97×
08Rheinland-Pfalz~20K0.94×
09Sachsen~20K0.93×
10Berlin~10K0.91×
11Niedersachsen~30K0.88×
12Hessen~20K0.87×
13Baden-Württemberg~40K0.85×
14Bayern~50K0.82×
15Nordrhein-Westfalen~60K0.78×
Fig. 06

Affinity by region

Affinity by region — Architectural rendering, Germany
0.78×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Architectural rendering audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Architectural rendering audience
#·InterestCategoryAffinity×
01CanvaTechnology & Electronics25.86×
02Drew BarrymoreMovies & TV10.94×
03Self storageHome & Garden9.73×
04Christmas decorationHome & Garden8.60×
05Miu MiuFashion & Accessoires7.62×
06First-time buyerShopping6.26×
07Cultural heritagePolitics & Society6.13×
08SkyscannerTravel & Leisure4.74×
09EasyJetTravel & Leisure4.55×
10Modern architectureArts & Culture4.46×
11Luxury real estateBusiness & Career4.34×
12Art museumArts & Culture4.22×
13Art exhibitionArts & Culture3.79×
14RyanairTravel & Leisure3.38×
15EtsyFashion & Accessoires2.99×
16Contemporary artArts & Culture2.98×
17Do it yourself (DIY)Home & Garden2.51×
18HermèsFashion & Accessoires2.49×
19Home improvementHome & Garden2.45×
20TagesschauMovies & TV1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Architectural rendering audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Architectural rendering audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM3.71×
Design AffinityPREMIUM2.93×
Risk AppetiteTHRILL2.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Architectural rendering audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.52×
Family OrientationCONSERVATISM0.70×
SpiritualityBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Architectural rendering have in Germany?

Architectural rendering has an estimated audience of 359,804 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Architectural rendering fans?

55.7% of Architectural rendering fans are female, 44.3% are male, with an average age of 35.2 years.

03

Which brands do Architectural rendering fans like most?

Architectural rendering fans show strongest brand affinity for Canva (25.86×), Christmas decoration (8.6×), and First-time buyer (6.26×) over the country average.

04

Where do Architectural rendering fans live in Germany?

Architectural rendering fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Architectural rendering fans also like?

Beyond Architectural rendering itself, the audience over-indexes on Christmas decoration (8.6×), First-time buyer (6.26×), Ryanair (3.38×), and Modern architecture (4.46×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Architectural rendering audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Architectural rendering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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