Australian School of Business Audience in Germany

Australian School of Business logo

Australian School of Business has an estimated audience of 297,484 people in Germany. 71.1% are female, 28.9% are male, average age 32.1. Top brand affinities: Heather Reisman, Wim Hof, Hóc Môn District, Benicarló, Eminönü.

Top brand affinities include Heather Reisman, Wim Hof, Hóc Môn District, with strongest over-indexing on Heather Reisman (30.26× the country average). Demographically, the Australian School of Business audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Australian School of Business fans

Demographic split for Australian School of Business audience in Germany
MetricValue
Female71.1%
Male28.9%
Average age32.1
Estimated audience size297,484

Audience persona

The typical Australian School of Business fan in Germany is more female, around 32.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Heather Reisman.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Australian School of Business audience
BrandAffinityCategory
Heather Reisman30.26×Business & Career
Wim Hof13.64×Sports
Hóc Môn District13.35×Travel & Leisure
Benicarló11.56×Travel & Leisure
Eminönü11.38×Travel & Leisure
Ginnaste - Vite Parallele11.21×Movies & TV
Gungor10.94×Music & Radio
Zero Hedge10.21×Business & Career
Caprivi Strip10.1×
Sloe gin9.81×Food & Beverages
Hollabrunn9.66×Travel & Leisure
Hayedeh9.33×Music & Radio
Société Nautique de Genève9.26×Travel & Leisure
Gomer Pyle, U.S.M.C.9.02×Movies & TV
University at Albany, SUNY8.98×Business & Career
Veolia Environnement8.81×Business & Career
Gimlet (cocktail)8.8×Food & Beverages
José Luis Chilavert8.77×Sports
Fairfield University8.75×Business & Career
Gilad Kariv8.5×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Australian School of Business audience
TraitClusterScore
Early Adopter MentalityPOWER1.96
Luxury OrientationPREMIUM1.66
IndividualismJOY1.58
SustainabilityBALANCE1.49
Sports ActivityPOWER1.39
IndulgenceJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Australian School of Business
CountryShare
United States19.1%
Germany16.8%
Japan10.8%

See Australian School of Business audiences in other countries

More University audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Australian School of Business. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.