A data profile of the people who buy, follow and care about Australian School of Business in United States — modelled from more than twelve digital signal sources. Australian School of Business has an estimated audience of 338,798 people in United States.
Australian School of Business has an estimated audience of 338,798 people in United States. 55.2% are female, 44.8% are male, average age 30.1. Top brand affinities: Google Drive, Procurement, Peter Thiel, Innovation, Affiliate marketing.
Top brand affinities include Google Drive, Procurement, Peter Thiel, with strongest over-indexing on Google Drive (6.67× the country average).
Demographically, the Australian School of Business audience skews more female with an average age of 30.1, and over-indexes on personality traits such as Indulgence, Quality Awareness.
The typical Australian School of Business fan in United States is more female, around 30.1 years old, with strong Indulgence tendencies and a notable affinity for Google Drive.
The key figures that characterise the Australian School of Business profile in United States.
55.2% are female, 44.8% are male, average age 30.1.
| Metric | Value |
|---|---|
| Female | 55.2% |
| Male | 44.8% |
| Average age | 30.1 |
| Estimated audience size | 338,798 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 18% | |
| 30-39 | 15% | |
| 40-49 | 12% | |
| 50+ | 7% |
The strongest cross-interests of the Australian School of Business audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Procurement | Business & Career | 30.49× | ||
| 02 | Peter Thiel | Business & Career | 12.47× | ||
| 03 | Vera Farmiga | Movies & TV | 12.47× | ||
| 04 | paul smith | Fashion & Accessoires | 12.47× | ||
| 05 | Bordeaux wine | Food & Beverages | 12.47× | ||
| 06 | WordPress | Technology & Electronics | 10.79× | ||
| 07 | Software as a service | Technology & Electronics | 10.18× | ||
| 08 | Business software | Business & Career | 9.35× | ||
| 09 | Project management | Business & Career | 7.34× | ||
| 10 | Google Drive | Technology & Electronics | 6.67× | ||
| 11 | Passive income | Business & Career | 6.14× | ||
| 12 | Affiliate marketing | Business & Career | 6.13× | ||
| 13 | Internet & Social Media | 4.94× | |||
| 14 | Innovation | Business & Career | 4.61× | ||
| 15 | Renewable energy | Business & Career | 2.80× | ||
| 16 | FedEx | Business & Career | 2.74× | ||
| 17 | NASDAQ | Business & Career | 2.64× | ||
| 18 | Planet Fitness | Sports | 2.31× | ||
| 19 | Mortgage loans | Business & Career | 2.26× | ||
| 20 | Airbnb | Travel & Leisure | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 4.00× | |
| Quality Awareness | PREMIUM | 2.09× | |
| Career Orientation | POWER | 1.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| DIY Mentality | THRILL | 0.85× | |
| Creativity | OPEN | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Australian School of Business. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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