Project management Audience in United States

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Project management has an estimated audience of 9,025,048 people in United States. 47.1% are female, 52.9% are male, average age 43.7. Top regions: California, Texas, New York. Top brand affinities: Indeed.com, Craigslist, LinkedIn, Business, Online shopping.

The average Project management fan in United States is 43.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Indeed.com, Craigslist, LinkedIn, with strongest over-indexing on Indeed.com (3.09× the country average). Demographically, the Project management audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Design Affinity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Project management fans

Demographic split for Project management audience in United States
MetricValue
Female47.1%
Male52.9%
Average age43.7
Estimated audience size9,025,048

Audience persona

The typical Project management fan in United States is balanced, around 43.7 years old, with strong Design Affinity tendencies and a notable affinity for Indeed.com.

Top regions in United States

Top regions ranked by reach for Project management in United States
RegionReachAffinity
California1,253,9431.26×
Texas985,9431.27×
New York825,2541.64×
Florida696,7791.14×
Georgia398,3771.43×
North Carolina377,7271.39×
Illinois371,7421.24×
Virginia335,7261.53×
New Jersey293,0141.28×
Pennsylvania280,3010.92×
Maryland267,8071.73×
Massachusetts258,5181.45×
Ohio242,8600.87×
Washington219,7961.21×
Michigan204,7890.87×
Arizona198,2861.08×
Tennessee172,7570.95×
Colorado154,5101.09×
Indiana154,0910.93×
Missouri144,4180.99×
South Carolina129,8280.96×
Minnesota127,9310.99×
Wisconsin117,7240.87×
Oregon110,6271.07×
Alabama109,7330.87×
Louisiana106,4970.92×
Oklahoma91,3720.91×
Connecticut89,9730.99×
Kentucky84,7360.75×
Nevada76,4370.88×
Utah72,9710.9×
Kansas66,3150.93×
Washington, District of Columbia56,4062.08×
Arkansas55,8990.75×
Mississippi52,1360.7×
Iowa52,0570.7×
New Mexico43,3310.96×
Nebraska40,1150.89×
Idaho35,2910.78×
Hawaii33,5490.86×
New Hampshire30,2660.85×
Rhode Island26,2740.91×
Delaware23,7930.96×
Maine22,4220.69×
West Virginia21,5200.51×
Montana17,4300.7×
Alaska15,9210.82×
South Dakota13,0620.63×
North Dakota12,0980.65×
Vermont11,1790.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Project management audience
BrandAffinityCategory
Indeed.com3.09×Business & Career
Craigslist2.98×Shopping
LinkedIn2.5×Internet & Social Media
Business1.66×Business & Career
Online shopping1.54×Shopping
United States1.63×Travel & Leisure
Family1.58×Kids & Family
Beauty1.52×Beauty & Wellness
YouTube1.54×Movies & TV
Photography1.58×Arts & Culture
Money1.89×Business & Career
Current events1.58×Arts & Culture
Fox News Channel1.65×Movies & TV
Psychology1.84×Business & Career
Personal finance1.53×Business & Career
Computers1.53×Technology & Electronics
Finance1.88×Business & Career
U.S. state1.7×Travel & Leisure
Televisions1.6×Technology & Electronics
Lowe's1.95×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Project management audience
TraitClusterScore
Design AffinityPREMIUM2.7
Risk AppetiteTHRILL2
Career OrientationPOWER2
Quality AwarenessPREMIUM1.67
Need for SecurityCONSERVATISM1.65
TravellingTHRILL1.63

Worldwide distribution

Worldwide audience distribution share by country for Project management
CountryShare
United States15.4%
Brazil4.7%
United Kingdom4.3%

See Project management audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Project management have in United States?

Project management has an estimated audience of 9,025,048 people in United States, concentrated in California and Texas.

What is the gender split and age of Project management fans?

47.1% of Project management fans are female, 52.9% are male, with an average age of 43.7 years.

Which brands do Project management fans like most?

Project management fans show strongest brand affinity for Indeed.com (3.09×), Craigslist (2.98×), and LinkedIn (2.5×) over the country average.

Where do Project management fans live in United States?

Project management fans in United States are most concentrated in California (reach 1,253,943), Texas (reach 985,943), and New York (reach 825,254). These three regions account for the largest share of the active audience.

What other brands do Project management fans also like?

Beyond Project management itself, the audience over-indexes on Craigslist (2.98×), LinkedIn (2.5×), Business (1.66×), and Online shopping (1.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Project management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.