AutoCAD Audience in Germany

AutoCAD has an estimated audience of 339,690 people in Germany. 32.8% are female, 67.2% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: ArchiCAD, Thingiverse, SolidWorks, Stil in Berlin, Home construction.
The average AutoCAD fan in Germany is 36.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include ArchiCAD, Thingiverse, SolidWorks, with strongest over-indexing on ArchiCAD (111.47× the country average). Demographically, the AutoCAD audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Quality Awareness, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Software
Demographics of AutoCAD fans
| Metric | Value |
|---|---|
| Female | 32.8% |
| Male | 67.2% |
| Average age | 36.1 |
| Estimated audience size | 339,690 |
Audience persona
The typical AutoCAD fan in Germany is more male, around 36.1 years old, with strong Quality Awareness tendencies and a notable affinity for ArchiCAD.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 78,148 | 1.05× |
| Bayern | 64,622 | 1.18× |
| Baden-Württemberg | 53,665 | 1.16× |
| Hessen | 34,956 | 1.35× |
| Niedersachsen | 33,994 | 1.03× |
| Berlin | 19,737 | 1.3× |
| Sachsen | 16,889 | 1.01× |
| Rheinland-Pfalz | 16,251 | 0.95× |
| Schleswig-Holstein | 10,911 | 0.89× |
| Brandenburg | 8,510 | 0.81× |
| Hamburg | 7,707 | 1× |
| Thüringen | 7,342 | 0.85× |
| Sachsen-Anhalt | 6,939 | 0.79× |
| Mecklenburg-Vorpommern | 4,510 | 0.7× |
| Saarland | 3,587 | 0.86× |
| Bremen | 3,080 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ArchiCAD | 111.47× | Technology & Electronics |
| Thingiverse | 35.55× | Arts & Culture |
| SolidWorks | 64.18× | Technology & Electronics |
| Stil in Berlin | 20× | Fashion & Accessoires |
| Home construction | 5.49× | Home & Garden |
| SketchUp | 21.87× | Movies & TV |
| 3D Printing Industry | 44.58× | Business & Career |
| Machine tool | 9.46× | Home & Garden |
| Electrical wiring | 8.63× | Technology & Electronics |
| Dassault Systèmes | 52.63× | Technology & Electronics |
| Cutting tool (machining) | 10.88× | Home & Garden |
| Milling (machining) | 14.62× | Business & Career |
| Drill | 6.77× | Home & Garden |
| Gmail | 4.23× | Internet & Social Media |
| Efficient energy use | 5.16× | Technology & Electronics |
| Computer-aided manufacturing | 26.39× | Business & Career |
| Engineering technician | 37.71× | Business & Career |
| Bauhaus | 3.27× | Shopping |
| Offset printing | 16.64× | Business & Career |
| Lathe | 13.49× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.56 |
| Career Orientation | POWER | 2.18 |
| DIY Mentality | THRILL | 1.9 |
| Indulgence | JOY | 1.89 |
| Need for Security | CONSERVATISM | 1.87 |
| Individualism | JOY | 1.71 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.2% |
| Brazil | 8.6% |
| Japan | 6.5% |
See AutoCAD audiences in other countries
More Software audiences in Germany
- Microsoft (5,269,174)
- Office 365 (3,735,568)
- Samsung Galaxy (3,131,543)
- VS Code (1,989,575)
- Google Pixel (1,942,673)
Frequently asked questions
How many fans does AutoCAD have in Germany?
AutoCAD has an estimated audience of 339,690 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of AutoCAD fans?
32.8% of AutoCAD fans are female, 67.2% are male, with an average age of 36.1 years.
Which brands do AutoCAD fans like most?
AutoCAD fans show strongest brand affinity for ArchiCAD (111.47×), Thingiverse (35.55×), and SolidWorks (64.18×) over the country average.
Where do AutoCAD fans live in Germany?
AutoCAD fans in Germany are most concentrated in Nordrhein-Westfalen (reach 78,148), Bayern (reach 64,622), and Baden-Württemberg (reach 53,665). These three regions account for the largest share of the active audience.
What other brands do AutoCAD fans also like?
Beyond AutoCAD itself, the audience over-indexes on Thingiverse (35.55×), SolidWorks (64.18×), Stil in Berlin (20×), and Home construction (5.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for AutoCAD. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.