Stil in Berlin Audience in Germany
Stil in Berlin has an estimated audience of 432,549 people in Germany. 58.5% are female, 41.5% are male, average age 34.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: XE.com, Torchlight, Dog breed, myDealZ, Business English.
The average Stil in Berlin fan in Germany is 34.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include XE.com, Torchlight, Dog breed, with strongest over-indexing on XE.com (65.97× the country average). Demographically, the Stil in Berlin audience skews more female with an average age of 34.4, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine · Subtype: Fashion magazine
Demographics of Stil in Berlin fans
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 34.4 |
| Estimated audience size | 432,549 |
Audience persona
The typical Stil in Berlin fan in Germany is more female, around 34.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for XE.com.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 332,287 | 1.13× |
| Bayern | 183,727 | 0.85× |
| Baden-Württemberg | 156,796 | 0.86× |
| Niedersachsen | 122,163 | 0.94× |
| Hessen | 87,580 | 0.86× |
| Sachsen | 77,363 | 1.18× |
| Rheinland-Pfalz | 73,464 | 1.09× |
| Brandenburg | 48,847 | 1.17× |
| Berlin | 48,708 | 0.81× |
| Sachsen-Anhalt | 46,413 | 1.33× |
| Schleswig-Holstein | 41,217 | 0.86× |
| Thüringen | 41,166 | 1.2× |
| Mecklenburg-Vorpommern | 27,490 | 1.07× |
| Hamburg | 24,725 | 0.82× |
| Saarland | 17,002 | 1.03× |
| Bremen | 9,310 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| XE.com | 65.97× | Business & Career |
| Torchlight | 62.03× | Games |
| Dog breed | 2.31× | Pets & Animals |
| myDealZ | 6.54× | Shopping |
| Business English | 5.93× | Business & Career |
| Goosebumps (film) | 20× | Movies & TV |
| Home construction | 1.72× | Home & Garden |
| Progressive rock | 2.72× | Music & Radio |
| Superior Hiking Trail | 20× | Travel & Leisure |
| Hollywood Vampires (band) | 11.19× | Music & Radio |
| Emirdağ | 12.2× | Travel & Leisure |
| KLIX (AM) | 2.82× | Music & Radio |
| Necktie | 5.94× | Fashion & Accessoires |
| Iwi | 18.4× | |
| Coolhunting | 20× | Business & Career |
| Israel | 1.91× | Travel & Leisure |
| Colin Hay | 11.3× | Music & Radio |
| Sub Zero (Official) | 9.31× | Literature |
| Hypertext | 2.16× | Technology & Electronics |
| Home Delivery | 1.73× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 3.02 |
| Design Affinity | PREMIUM | 2.95 |
| Sustainability | BALANCE | 2.51 |
| Urban Lifestyle | OPEN | 2.2 |
| DIY Mentality | THRILL | 1.99 |
| Creativity | OPEN | 1.71 |
Worldwide distribution
| Country | Share |
|---|---|
| Colombia | 26.4% |
| Argentina | 20.0% |
| Australia | 11.1% |
See Stil in Berlin audiences in other countries
More Fashion magazine audiences in Germany
- freundin (1,702,780)
- Brigitte (magazine) (1,243,631)
- InStyle (1,086,567)
- GQ (1,070,931)
- Cosmopolitan (magazine) (483,218)
Frequently asked questions
How many fans does Stil in Berlin have in Germany?
Stil in Berlin has an estimated audience of 432,549 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stil in Berlin fans?
58.5% of Stil in Berlin fans are female, 41.5% are male, with an average age of 34.4 years.
Which brands do Stil in Berlin fans like most?
Stil in Berlin fans show strongest brand affinity for XE.com (65.97×), Torchlight (62.03×), and Dog breed (2.31×) over the country average.
Where do Stil in Berlin fans live in Germany?
Stil in Berlin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 332,287), Bayern (reach 183,727), and Baden-Württemberg (reach 156,796). These three regions account for the largest share of the active audience.
What other brands do Stil in Berlin fans also like?
Beyond Stil in Berlin itself, the audience over-indexes on Torchlight (62.03×), Dog breed (2.31×), myDealZ (6.54×), and Business English (5.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stil in Berlin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.