Baader Bank Audience in Germany
Baader Bank has an estimated audience of 184,394 people in Germany. 42.4% are female, 57.6% are male, average age 41.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Cocktail, Progressive rock, VfL Wolfsburg, CAC 40, Noodle (Gorillaz).
The average Baader Bank fan in Germany is 41.8 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Cocktail, Progressive rock, VfL Wolfsburg, with strongest over-indexing on Cocktail (13.9× the country average). Demographically, the Baader Bank audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Career Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of Baader Bank fans
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 41.8 |
| Estimated audience size | 184,394 |
Audience persona
The typical Baader Bank fan in Germany is more male, around 41.8 years old, with strong Career Orientation tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 109,422 | 1.7× |
| Nordrhein-Westfalen | 93,379 | 1.07× |
| Baden-Württemberg | 67,383 | 1.24× |
| Hessen | 39,749 | 1.31× |
| Niedersachsen | 36,827 | 0.95× |
| Rheinland-Pfalz | 22,769 | 1.14× |
| Berlin | 19,035 | 1.07× |
| Sachsen | 16,403 | 0.84× |
| Schleswig-Holstein | 12,341 | 0.86× |
| Brandenburg | 10,533 | 0.85× |
| Hamburg | 9,548 | 1.06× |
| Thüringen | 7,213 | 0.71× |
| Sachsen-Anhalt | 6,869 | 0.66× |
| Mecklenburg-Vorpommern | 5,856 | 0.77× |
| Saarland | 4,509 | 0.92× |
| Bremen | 2,965 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 13.9× | Food & Beverages |
| Progressive rock | 1.89× | Music & Radio |
| VfL Wolfsburg | 2× | Sports |
| CAC 40 | 1.73× | Business & Career |
| Noodle (Gorillaz) | 3.52× | Music & Radio |
| Peugeot 308 | 3.8× | Cars & Mobility |
| Business English | 2.43× | Business & Career |
| Icon (magazine) | 2.04× | Arts & Culture |
| Metamorphoses | 2.48× | Literature |
| Home Delivery | 1.83× | Food & Beverages |
| Phytotherapy | 11.91× | Health |
| Buddy – The Buddy Holly Story | 2.88× | Music & Radio |
| Humans (TV series) | 3.08× | Movies & TV |
| Makro | 4.67× | Food & Beverages |
| Esra Erol | 2.98× | Movies & TV |
| Fantasy Earth: Zero | 3.35× | Games |
| Oktay Kaynarca | 3.31× | Movies & TV |
| Picnic | 1.65× | Kids & Family |
| Video izle | 1.5× | |
| Building insulation | 1.91× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.04 |
| Risk Appetite | THRILL | 1.77 |
| Early Adopter Mentality | POWER | 1.46 |
| Need for Security | CONSERVATISM | 1.32 |
| Luxury Orientation | PREMIUM | 1.25 |
| Patriotism | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 85.9% |
| Italy | 2.2% |
| China | 2.0% |
See Baader Bank audiences in other countries
More Bank audiences in Germany
- Commerzbank (14,423,655)
- Sparkasse (11,339,689)
- Postbank (11,283,224)
- Deutsche Bank (6,860,825)
- Targobank (6,768,670)
Frequently asked questions
How many fans does Baader Bank have in Germany?
Baader Bank has an estimated audience of 184,394 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Baader Bank fans?
42.4% of Baader Bank fans are female, 57.6% are male, with an average age of 41.8 years.
Which brands do Baader Bank fans like most?
Baader Bank fans show strongest brand affinity for Cocktail (13.9×), Progressive rock (1.89×), and VfL Wolfsburg (2×) over the country average.
Where do Baader Bank fans live in Germany?
Baader Bank fans in Germany are most concentrated in Bayern (reach 109,422), Nordrhein-Westfalen (reach 93,379), and Baden-Württemberg (reach 67,383). These three regions account for the largest share of the active audience.
What other brands do Baader Bank fans also like?
Beyond Baader Bank itself, the audience over-indexes on Progressive rock (1.89×), VfL Wolfsburg (2×), CAC 40 (1.73×), and Noodle (Gorillaz) (3.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Baader Bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.