Rascasse Audience Intelligence

Commercial bank Audience in Germany

A data profile of the people who buy, follow and care about Commercial bank in Germany — modelled from more than twelve digital signal sources. Commercial bank has an estimated audience of 291,624 people in Germany.

#6253among Topic in Germany#1197in Business & Career

The average Commercial bank fan in Germany is 41.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.

Top brand affinities include Commerzbank, Postbank, BlackRock, with strongest over-indexing on Commerzbank (40.82× the country average).

Demographically, the Commercial bank audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Commercial bank fan in Germany is more male, around 41.1 years old, with strong Career Orientation tendencies and a notable affinity for Commerzbank.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Commercial bank profile in Germany.

Audience size
292K
in Germany
Gender
38.9%♀
61.1% male
Age
41.1
average years
Country rank
#17695
Topic in Germany
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Commercial bank fans

38.9% are female, 61.1% are male, average age 41.1.

Fig. 02

Gender split

38.9%
Female
61.1%
Male
Demographic split for Commercial bank audience in Germany
MetricValue
Female38.9%
Male61.1%
Average age41.1
Estimated audience size291,624
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Commercial bank audience in Germany
Age bracketShare%
16-1917%
20-2917%
30-3919%
40-4920%
50+26%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Commercial bank audience comes from Germany.

Worldwide audience distribution share by country for Commercial bank
CountryShare
India23.5%
United States8.3%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Commercial bank audience in Germany is strongest.

Fig. 05

Top regions by affinity

Commercial bank fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.88×
02Hamburg~10K1.68×
03Berlin~20K1.64×
04Bayern~50K1.13×
05Bremen~3K1.08×
06Nordrhein-Westfalen~60K0.99×
07Saarland~3K0.96×
08Rheinland-Pfalz~10K0.90×
09Thüringen~7K0.90×
10Schleswig-Holstein~9K0.87×
11Baden-Württemberg~30K0.86×
12Sachsen-Anhalt~7K0.86×
13Mecklenburg-Vorpommern~5K0.85×
14Brandenburg~7K0.82×
15Sachsen~10K0.78×
16Niedersachsen~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Commercial bank, Germany
0.73×1.00×1.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Commercial bank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Commercial bank audience
#·InterestCategoryAffinity×
01Fannie MaeBusiness & Career67.55×
02Capital OneBusiness & Career65.00×
03Danske BankBusiness & Career63.58×
04BlackRockBusiness & Career58.34×
05KruppHome & Garden54.54×
06Fidelity InvestmentsBusiness & Career53.17×
07Goldman SachsBusiness & Career52.76×
08UBSBusiness & Career47.26×
09CommerzbankBusiness & Career40.82×
10PostbankBusiness & Career31.73×
11BayerHealth28.42×
12ReisebankBusiness & Career25.58×
13E.ONHome & Garden22.72×
14Friedrich MerzPolitics & Society20.59×
15Investment bankingBusiness & Career16.53×
16ConsorsbankBusiness & Career15.14×
17Volkswagen BankBusiness & Career14.65×
18Deutsche BankBusiness & Career12.04×
19InventionBusiness & Career9.93×
20AudienceBusiness & Career9.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Commercial bank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Commercial bank audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER8.77×
Family OrientationCONSERVATISM1.74×
Need for SecurityCONSERVATISM1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Commercial bank audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.93×
Design AffinityPREMIUM1.00×
Sports ActivityPOWER1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Commercial bank have in Germany?

Commercial bank has an estimated audience of 291,624 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Commercial bank fans?

38.9% of Commercial bank fans are female, 61.1% are male, with an average age of 41.1 years.

03

Which brands do Commercial bank fans like most?

Commercial bank fans show strongest brand affinity for Commerzbank (40.82×), Postbank (31.73×), and BlackRock (58.34×) over the country average.

04

Where do Commercial bank fans live in Germany?

Commercial bank fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Hessen (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Commercial bank fans also like?

Beyond Commercial bank itself, the audience over-indexes on Postbank (31.73×), BlackRock (58.34×), Friedrich Merz (20.59×), and E.ON (22.72×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Commercial bank audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Commercial bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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