Commercial bank Audience in United States

Commercial bank has an estimated audience of 1,876,582 people in United States. 45.6% are female, 54.4% are male, average age 42.2. Top regions: Missouri, Kansas, Illinois. Top brand affinities: Dimension Films, Chase (bank), Yahoo! Finance, Bank of America, JPMorgan Chase.
The average Commercial bank fan in United States is 42.2 years old, balanced, and lives primarily in Missouri. The audience is concentrated in Missouri, Kansas, Illinois. Top brand affinities include Dimension Films, Chase (bank), Yahoo! Finance, with strongest over-indexing on Dimension Films (77.45× the country average). Demographically, the Commercial bank audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Commercial bank fans
| Metric | Value |
|---|---|
| Female | 45.6% |
| Male | 54.4% |
| Average age | 42.2 |
| Estimated audience size | 1,876,582 |
Audience persona
The typical Commercial bank fan in United States is balanced, around 42.2 years old, with strong Career Orientation tendencies and a notable affinity for Dimension Films.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Missouri | 583,524 | 19.29× |
| Kansas | 212,527 | 14.37× |
| Illinois | 64,510 | 1.03× |
| Texas | 48,816 | 0.3× |
| Tennessee | 43,243 | 1.15× |
| Michigan | 39,828 | 0.81× |
| Kentucky | 29,116 | 1.24× |
| California | 27,568 | 0.13× |
| Arkansas | 26,118 | 1.69× |
| Florida | 23,214 | 0.18× |
| New York | 22,936 | 0.22× |
| Oklahoma | 21,998 | 1.06× |
| Colorado | 18,797 | 0.64× |
| Georgia | 17,472 | 0.3× |
| South Carolina | 15,044 | 0.53× |
| North Carolina | 14,538 | 0.26× |
| Mississippi | 14,453 | 0.93× |
| Pennsylvania | 11,561 | 0.18× |
| Indiana | 11,015 | 0.32× |
| New Jersey | 10,021 | 0.21× |
| Ohio | 9,756 | 0.17× |
| Virginia | 9,155 | 0.2× |
| Arizona | 8,085 | 0.21× |
| Nebraska | 6,640 | 0.71× |
| Massachusetts | 6,582 | 0.18× |
| Minnesota | 6,454 | 0.24× |
| Iowa | 6,175 | 0.4× |
| Alabama | 5,683 | 0.22× |
| Wisconsin | 4,606 | 0.16× |
| Washington | 4,376 | 0.12× |
| Louisiana | 3,717 | 0.15× |
| Maryland | 3,456 | 0.11× |
| Oregon | 2,763 | 0.13× |
| Nevada | 2,509 | 0.14× |
| Connecticut | 2,407 | 0.13× |
| South Dakota | 2,270 | 0.52× |
| Utah | 2,112 | 0.13× |
| Washington, District of Columbia | 1,761 | 0.31× |
| Idaho | 1,465 | 0.16× |
| Maine | 1,232 | 0.18× |
| New Mexico | 1,169 | 0.12× |
| Wyoming | 1,103 | 0.4× |
| West Virginia | 956 | 0.11× |
| Delaware | 873 | 0.17× |
| Hawaii | 737 | 0.09× |
| New Hampshire | 719 | 0.1× |
| Montana | 718 | 0.14× |
| North Dakota | 667 | 0.17× |
| Rhode Island | 598 | 0.1× |
| Alaska | 361 | 0.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dimension Films | 77.45× | Movies & TV |
| Chase (bank) | 3.9× | Business & Career |
| Yahoo! Finance | 3.74× | Business & Career |
| Bank of America | 3.12× | Business & Career |
| JPMorgan Chase | 14.93× | Business & Career |
| Private banking | 29.41× | Business & Career |
| Capital One | 3.06× | Business & Career |
| Deposit account | 6.02× | Business & Career |
| Public company | 3.92× | Business & Career |
| Banking | 2.54× | Business & Career |
| Wells Fargo | 2.45× | Business & Career |
| Uncharted Waters Online | 51.21× | Games |
| Business | 1.55× | Business & Career |
| Debit card | 4.74× | Business & Career |
| Personal finance | 1.62× | Business & Career |
| Bank account | 5.14× | Business & Career |
| Credit cards | 2.32× | Business & Career |
| YouTube | 1.54× | Movies & TV |
| Finance | 1.97× | Business & Career |
| verizon | 2.79× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.49 |
| Quality Awareness | PREMIUM | 1.66 |
| Need for Security | CONSERVATISM | 1.62 |
| Urban Lifestyle | OPEN | 1.41 |
| Price Sensitivity | PREMIUM | 1.36 |
| Social Media Usage | JOY | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 23.5% |
| United States | 8.3% |
| United Kingdom | 4.9% |
See Commercial bank audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Commercial bank have in United States?
Commercial bank has an estimated audience of 1,876,582 people in United States, concentrated in Missouri and Kansas.
What is the gender split and age of Commercial bank fans?
45.6% of Commercial bank fans are female, 54.4% are male, with an average age of 42.2 years.
Which brands do Commercial bank fans like most?
Commercial bank fans show strongest brand affinity for Dimension Films (77.45×), Chase (bank) (3.9×), and Yahoo! Finance (3.74×) over the country average.
Where do Commercial bank fans live in United States?
Commercial bank fans in United States are most concentrated in Missouri (reach 583,524), Kansas (reach 212,527), and Illinois (reach 64,510). These three regions account for the largest share of the active audience.
What other brands do Commercial bank fans also like?
Beyond Commercial bank itself, the audience over-indexes on Chase (bank) (3.9×), Yahoo! Finance (3.74×), Bank of America (3.12×), and JPMorgan Chase (14.93×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Commercial bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.