Rascasse Audience Intelligence

Commercial bank Audience in United States

A data profile of the people who buy, follow and care about Commercial bank in United States — modelled from more than twelve digital signal sources. Commercial bank has an estimated audience of 1,876,582 people in United States.

#6548among Topic in United States#1114in Business & Career

The average Commercial bank fan in United States is 42.2 years old, balanced, and lives primarily in Missouri.

The audience is concentrated in Missouri, Kansas, Illinois.

Top brand affinities include Dimension Films, Yahoo! Finance, Bank of America, with strongest over-indexing on Dimension Films (77.45× the country average).

Demographically, the Commercial bank audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Commercial bank fan in United States is balanced, around 42.2 years old, with strong Career Orientation tendencies and a notable affinity for Dimension Films.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Commercial bank profile in United States.

Audience size
1.9M
in United States
Gender
45.6%♀
54.4% male
Age
42.2
average years
Country rank
#14987
Topic in United States
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Commercial bank fans

45.6% are female, 54.4% are male, average age 42.2.

Fig. 02

Gender split

45.6%
Female
54.4%
Male
Demographic split for Commercial bank audience in United States
MetricValue
Female45.6%
Male54.4%
Average age42.2
Estimated audience size1,876,582
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Commercial bank audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3918%
40-4920%
50+30%
Fig. 04

Worldwide distribution

8.3%

of the worldwide Commercial bank audience comes from United States.

Worldwide audience distribution share by country for Commercial bank
CountryShare
India23.5%
United States8.3%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Commercial bank audience in United States is strongest.

Fig. 05

Top regions by affinity

Commercial bank fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~600K19.94×
02Kansas~200K15.24×
03Arkansas~20K1.38×
04Kentucky~20K1.03×
05Oklahoma~20K0.98×
06Illinois~60K0.97×
07Tennessee~40K0.96×
08Mississippi~10K0.84×
09Nebraska~6K0.68×
10South Dakota~3K0.68×
11Colorado~20K0.66×
12Michigan~30K0.65×
13Alaska~2K0.56×
14Vermont~2K0.54×
15South Carolina~10K0.44×
16Iowa~7K0.43×
17North Dakota~2K0.43×
18Rhode Island~2K0.41×
19Montana~2K0.39×
20West Virginia~3K0.37×
21Hawaii~3K0.36×
22New Hampshire~3K0.36×
23Delaware~2K0.36×
24Washington, District of Columbia~2K0.35×
25Maine~2K0.34×
26Idaho~3K0.32×
27Indiana~10K0.31×
28Minnesota~8K0.30×
29New Mexico~3K0.29×
30Georgia~20K0.27×
31Texas~40K0.26×
32Oregon~6K0.26×
33North Carolina~10K0.25×
34Wisconsin~7K0.25×
35Alabama~6K0.24×
36Nevada~4K0.24×
37Louisiana~6K0.23×
38Utah~4K0.23×
39Connecticut~4K0.22×
40Ohio~10K0.21×
41Arizona~8K0.21×
42New Jersey~9K0.20×
43Virginia~9K0.20×
44Florida~20K0.18×
45New York~20K0.18×
46Pennsylvania~10K0.18×
47Washington~7K0.18×
48Massachusetts~7K0.18×
49Maryland~5K0.17×
50California~30K0.16×
Fig. 06

Affinity by region

Affinity by region — Commercial bank, United States
0.16×1.00×19.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Commercial bank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Commercial bank audience
#·InterestCategoryAffinity×
01Dimension FilmsMovies & TV77.45×
02Uncharted Waters OnlineGames51.21×
03Private bankingBusiness & Career29.41×
04JPMorgan ChaseBusiness & Career14.93×
05Deposit accountBusiness & Career6.02×
06Bank accountBusiness & Career5.14×
07Debit cardBusiness & Career4.74×
08Public companyBusiness & Career3.92×
09Yahoo! FinanceBusiness & Career3.74×
10Bank of AmericaBusiness & Career3.12×
11Capital OneBusiness & Career3.06×
12BankingBusiness & Career2.54×
13Wells FargoBusiness & Career2.45×
14Credit cardsBusiness & Career2.32×
15T-MobileTechnology & Electronics2.24×
16FIFA World CupSports2.19×
17FinanceBusiness & Career1.97×
18FIFA World Cup 2026Sports1.85×
19Personal financeBusiness & Career1.62×
20BusinessBusiness & Career1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Commercial bank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Commercial bank audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER4.79×
Risk AppetiteTHRILL1.94×
Need for SecurityCONSERVATISM1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Commercial bank audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.08×
Healthy LifestyleBALANCE1.10×
Luxury OrientationPREMIUM1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Commercial bank have in United States?

Commercial bank has an estimated audience of 1,876,582 people in United States, concentrated in Missouri and Kansas.

02

What is the gender split and age of Commercial bank fans?

45.6% of Commercial bank fans are female, 54.4% are male, with an average age of 42.2 years.

03

Which brands do Commercial bank fans like most?

Commercial bank fans show strongest brand affinity for Dimension Films (77.45×), Yahoo! Finance (3.74×), and Bank of America (3.12×) over the country average.

04

Where do Commercial bank fans live in United States?

Commercial bank fans in United States are most concentrated in Missouri (reach ~600K), Kansas (reach ~200K), and Illinois (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Commercial bank fans also like?

Beyond Commercial bank itself, the audience over-indexes on Yahoo! Finance (3.74×), Bank of America (3.12×), JPMorgan Chase (14.93×), and FIFA World Cup 2026 (1.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Commercial bank audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Commercial bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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