Baden-Württembergische Bank Audience in Germany

Baden-Württembergische Bank logo

Baden-Württembergische Bank has an estimated audience of 2,116,674 people in Germany. 46.5% are female, 53.5% are male, average age 41.8. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: VfL Wolfsburg, Cocktail, Stradivarius, 7-Eleven, CAC 40.

The average Baden-Württembergische Bank fan in Germany is 41.8 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include VfL Wolfsburg, Cocktail, Stradivarius, with strongest over-indexing on VfL Wolfsburg (6.48× the country average). Demographically, the Baden-Württembergische Bank audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Indulgence, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Bank

Demographics of Baden-Württembergische Bank fans

Demographic split for Baden-Württembergische Bank audience in Germany
MetricValue
Female46.5%
Male53.5%
Average age41.8
Estimated audience size2,116,674

Audience persona

The typical Baden-Württembergische Bank fan in Germany is balanced, around 41.8 years old, with strong Indulgence tendencies and a notable affinity for VfL Wolfsburg.

Top regions in Germany

Top regions ranked by reach for Baden-Württembergische Bank in Germany
RegionReachAffinity
Baden-Württemberg1,587,50610.73×
Bayern192,3640.57×
Nordrhein-Westfalen127,0310.27×
Hessen100,6370.62×
Rheinland-Pfalz63,0260.59×
Sachsen53,6990.52×
Niedersachsen46,1980.22×
Berlin37,5110.4×
Schleswig-Holstein17,4760.23×
Brandenburg17,2740.26×
Sachsen-Anhalt14,8770.27×
Thüringen13,7920.26×
Hamburg13,4980.28×
Saarland9,6000.37×
Mecklenburg-Vorpommern7,4360.18×
Bremen3,9570.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Baden-Württembergische Bank audience
BrandAffinityCategory
VfL Wolfsburg6.48×Sports
Cocktail2.35×Food & Beverages
Stradivarius1.97×Shopping
7-Eleven5.51×Shopping
CAC 401.64×Business & Career
Mothercare1.52×Kids & Family
Peugeot 3082.85×Cars & Mobility
KLIX (AM)1.58×Music & Radio
Video izle1.93×
Esra Erol3.16×Movies & TV
MK1.59×Music & Radio
Volvo V602.1×Cars & Mobility
Carrie (novel)2.36×Literature
Overboard (film)3.17×Movies & TV
Keeper (password manager)1.7×Technology & Electronics
The Equalizer1.96×Movies & TV
Jacob Tremblay1.67×Movies & TV
Theocracy3.52×Music & Radio
Gender-neutral language1.88×Politics & Society
Schweinshaxe1.58×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Baden-Württembergische Bank audience
TraitClusterScore
IndulgenceJOY1.22
Need for SecurityCONSERVATISM1.16
DIY MentalityTHRILL1.14
Career OrientationPOWER1.14
Family OrientationCONSERVATISM1.12
Luxury OrientationPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Baden-Württembergische Bank
CountryShare
Germany96.5%
Switzerland0.5%
Spain0.4%

See Baden-Württembergische Bank audiences in other countries

More Bank audiences in Germany

Frequently asked questions

How many fans does Baden-Württembergische Bank have in Germany?

Baden-Württembergische Bank has an estimated audience of 2,116,674 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Baden-Württembergische Bank fans?

46.5% of Baden-Württembergische Bank fans are female, 53.5% are male, with an average age of 41.8 years.

Which brands do Baden-Württembergische Bank fans like most?

Baden-Württembergische Bank fans show strongest brand affinity for VfL Wolfsburg (6.48×), Cocktail (2.35×), and Stradivarius (1.97×) over the country average.

Where do Baden-Württembergische Bank fans live in Germany?

Baden-Württembergische Bank fans in Germany are most concentrated in Baden-Württemberg (reach 1,587,506), Bayern (reach 192,364), and Nordrhein-Westfalen (reach 127,031). These three regions account for the largest share of the active audience.

What other brands do Baden-Württembergische Bank fans also like?

Beyond Baden-Württembergische Bank itself, the audience over-indexes on Cocktail (2.35×), Stradivarius (1.97×), 7-Eleven (5.51×), and CAC 40 (1.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Baden-Württembergische Bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.