A data profile of the people who buy, follow and care about Barber Motorsports Park in Germany — modelled from more than twelve digital signal sources. Barber Motorsports Park has an estimated audience of 299,364 people in Germany.
The average Barber Motorsports Park fan in Germany is 39.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Motorcycle helmet, Winona Ryder, Barbra Streisand, with strongest over-indexing on Motorcycle helmet (14.7× the country average).
Demographically, the Barber Motorsports Park audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Barber Motorsports Park fan in Germany is more female, around 39.6 years old, with strong Quality Awareness tendencies and a notable affinity for Motorcycle helmet.
The key figures that characterise the Barber Motorsports Park profile in Germany.
62.3% are female, 37.7% are male, average age 39.6.
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 39.6 |
| Estimated audience size | 299,364 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 29% | |
| 50+ | 14% |
of the worldwide Barber Motorsports Park audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 29.1% |
| United States | 21.9% |
| Spain | 5.3% |
Where the Barber Motorsports Park audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Saarland | ~5K | 1.39× | |
| 02 | Sachsen-Anhalt | ~9K | 1.14× | |
| 03 | Bremen | ~3K | 1.08× | |
| 04 | Thüringen | ~8K | 1.06× | |
| 05 | Brandenburg | ~10K | 1.05× | |
| 06 | Rheinland-Pfalz | ~10K | 0.99× | |
| 07 | Mecklenburg-Vorpommern | ~6K | 0.99× | |
| 08 | Schleswig-Holstein | ~10K | 0.98× | |
| 09 | Hamburg | ~7K | 0.98× | |
| 10 | Sachsen | ~10K | 0.97× | |
| 11 | Berlin | ~10K | 0.88× | |
| 12 | Niedersachsen | ~20K | 0.86× | |
| 13 | Baden-Württemberg | ~30K | 0.84× | |
| 14 | Hessen | ~20K | 0.84× | |
| 15 | Bayern | ~40K | 0.78× | |
| 16 | Nordrhein-Westfalen | ~50K | 0.75× |
The strongest cross-interests of the Barber Motorsports Park audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charles Barkley | Sports | 63.02× | ||
| 02 | Charlie Parker | Music & Radio | 39.15× | ||
| 03 | Megan Rapinoe | Sports | 32.68× | ||
| 04 | FIFA Women's World Cup | Sports | 20.00× | ||
| 05 | Slasher film | Movies & TV | 20.00× | ||
| 06 | Disc golf | Sports | 17.05× | ||
| 07 | Motorcycle helmet | Cars & Mobility | 14.70× | ||
| 08 | Barbra Streisand | Music & Radio | 14.19× | ||
| 09 | Winona Ryder | Movies & TV | 12.93× | ||
| 10 | Kate Winslet | Movies & TV | 11.30× | ||
| 11 | Sarah Jessica Parker | Movies & TV | 11.11× | ||
| 12 | Dallas Mavericks | Sports | 11.08× | ||
| 13 | Milwaukee Bucks | Sports | 10.78× | ||
| 14 | Oklahoma City Thunder | Sports | 10.72× | ||
| 15 | Husqvarna | Home & Garden | 7.93× | ||
| 16 | Non-alcoholic beverage | Food & Beverages | 5.88× | ||
| 17 | Vespa | Cars & Mobility | 5.52× | ||
| 18 | Turkish Airlines | Travel & Leisure | 4.64× | ||
| 19 | Ryanair | Travel & Leisure | 2.02× | ||
| 20 | Müller (company) | Food & Beverages | 1.99× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.66× | |
| Urban Lifestyle | OPEN | 1.53× | |
| Risk Appetite | THRILL | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.73× | |
| Pet Ownership | JOY | 0.74× | |
| Family Orientation | CONSERVATISM | 0.79× |
Barber Motorsports Park has an estimated audience of 299,364 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
62.3% of Barber Motorsports Park fans are female, 37.7% are male, with an average age of 39.6 years.
Barber Motorsports Park fans show strongest brand affinity for Motorcycle helmet (14.7×), Winona Ryder (12.93×), and Barbra Streisand (14.19×) over the country average.
Barber Motorsports Park fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Barber Motorsports Park itself, the audience over-indexes on Winona Ryder (12.93×), Barbra Streisand (14.19×), Kate Winslet (11.3×), and FIFA Women's World Cup (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Barber Motorsports Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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