Barber Motorsports Park Audience in Germany

Barber Motorsports Park logo

Barber Motorsports Park has an estimated audience of 299,364 people in Germany. 62.3% are female, 37.7% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Mechanic, Progressive rock, Apostrophe, Hauptschule, Høland.

The average Barber Motorsports Park fan in Germany is 39.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Mechanic, Progressive rock, Apostrophe, with strongest over-indexing on Mechanic (6.21× the country average). Demographically, the Barber Motorsports Park audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Urban Lifestyle, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Stadium

Demographics of Barber Motorsports Park fans

Demographic split for Barber Motorsports Park audience in Germany
MetricValue
Female62.3%
Male37.7%
Average age39.6
Estimated audience size299,364

Audience persona

The typical Barber Motorsports Park fan in Germany is more female, around 39.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Mechanic.

Top regions in Germany

Top regions ranked by reach for Barber Motorsports Park in Germany
RegionReachAffinity
Nordrhein-Westfalen27,2010.42×
Bayern25,4390.53×
Baden-Württemberg23,6990.58×
Niedersachsen13,9580.48×
Rheinland-Pfalz13,0980.87×
Sachsen-Anhalt12,4771.61×
Sachsen11,9310.81×
Hessen11,8410.52×
Brandenburg11,0751.19×
Schleswig-Holstein10,1820.95×
Saarland10,1452.76×
Thüringen9,7161.27×
Berlin7,4740.56×
Bremen7,1962.81×
Hamburg6,5720.97×
Mecklenburg-Vorpommern5,5320.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Barber Motorsports Park audience
BrandAffinityCategory
Mechanic6.21×Cars & Mobility
Progressive rock3.49×Music & Radio
Apostrophe9.89×Literature
Hauptschule10.93×Kids & Family
Høland23.67×Travel & Leisure
Gil Ofarim1.51×Music & Radio
Handmade Gifts2.29×Kids & Family
Building insulation4.5×Home & Garden
Buddy – The Buddy Holly Story5.03×Music & Radio
Standing rib roast7.52×Food & Beverages
Natural rubber2.14×Cars & Mobility
Jack White1.67×Movies & TV
Baiersbronn7.06×Travel & Leisure
Este, Veneto1.92×Travel & Leisure
Fantasy Earth: Zero3.93×Games
Liberace3.63×Music & Radio
Esra ErolMovies & TV
Anton Hofreiter2.84×Politics & Society
Therme Erding2.43×Travel & Leisure
Caprivi Strip4.84×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Barber Motorsports Park audience
TraitClusterScore
Urban LifestyleOPEN2.83
Sports ActivityPOWER1.67
Price SensitivityPREMIUM1.67
Early Adopter MentalityPOWER1.58
SustainabilityBALANCE1.49
Luxury OrientationPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for Barber Motorsports Park
CountryShare
Germany29.1%
United States21.9%
Spain5.3%

See Barber Motorsports Park audiences in other countries

More Stadium audiences in Germany

Frequently asked questions

How many fans does Barber Motorsports Park have in Germany?

Barber Motorsports Park has an estimated audience of 299,364 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Barber Motorsports Park fans?

62.3% of Barber Motorsports Park fans are female, 37.7% are male, with an average age of 39.6 years.

Which brands do Barber Motorsports Park fans like most?

Barber Motorsports Park fans show strongest brand affinity for Mechanic (6.21×), Progressive rock (3.49×), and Apostrophe (9.89×) over the country average.

Where do Barber Motorsports Park fans live in Germany?

Barber Motorsports Park fans in Germany are most concentrated in Nordrhein-Westfalen (reach 27,201), Bayern (reach 25,439), and Baden-Württemberg (reach 23,699). These three regions account for the largest share of the active audience.

What other brands do Barber Motorsports Park fans also like?

Beyond Barber Motorsports Park itself, the audience over-indexes on Progressive rock (3.49×), Apostrophe (9.89×), Hauptschule (10.93×), and Høland (23.67×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Barber Motorsports Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.