A data profile of the people who buy, follow and care about Berlin Wall in Germany — modelled from more than twelve digital signal sources. Berlin Wall has an estimated audience of 685,009 people in Germany.
The average Berlin Wall fan in Germany is 45.9 years old, balanced, and lives primarily in Berlin.
The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern.
Top brand affinities include Tagesschau, Roland Kaiser, Der Tagesspiegel, with strongest over-indexing on Tagesschau (1.82× the country average).
Demographically, the Berlin Wall audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Tradition, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Berlin Wall fan in Germany is balanced, around 45.9 years old, with strong Tradition tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Berlin Wall profile in Germany.
49.5% are female, 50.5% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 45.9 |
| Estimated audience size | 685,009 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 10% | |
| 30-39 | 20% | |
| 40-49 | 31% | |
| 50+ | 31% |
of the worldwide Berlin Wall audience comes from Germany.
| Country | Share |
|---|---|
| United States | 37.4% |
| Italy | 8.9% |
| United Kingdom | 8.1% |
Where the Berlin Wall audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~300K | 9.03× | |
| 02 | Brandenburg | ~30K | 1.28× | |
| 03 | Nordrhein-Westfalen | ~100K | 0.66× | |
| 04 | Baden-Württemberg | ~60K | 0.66× | |
| 05 | Bayern | ~70K | 0.64× | |
| 06 | Niedersachsen | ~40K | 0.64× | |
| 07 | Bremen | ~4K | 0.64× | |
| 08 | Hessen | ~30K | 0.62× | |
| 09 | Mecklenburg-Vorpommern | ~8K | 0.60× | |
| 10 | Hamburg | ~9K | 0.59× | |
| 11 | Sachsen | ~20K | 0.58× | |
| 12 | Schleswig-Holstein | ~10K | 0.57× | |
| 13 | Saarland | ~5K | 0.55× | |
| 14 | Sachsen-Anhalt | ~10K | 0.54× | |
| 15 | Thüringen | ~9K | 0.51× | |
| 16 | Rheinland-Pfalz | ~10K | 0.38× |
The strongest cross-interests of the Berlin Wall audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anne Will | Movies & TV | 5.83× | ||
| 02 | Viktor Orbán | Politics & Society | 4.71× | ||
| 03 | Angela Merkel | Politics & Society | 4.22× | ||
| 04 | Oblivion (2013 film) | Movies & TV | 4.18× | ||
| 05 | Winona Ryder | Movies & TV | 3.56× | ||
| 06 | Creative Commons | Technology & Electronics | 3.52× | ||
| 07 | Bonnie Tyler | Music & Radio | 3.18× | ||
| 08 | EasyJet | Travel & Leisure | 2.90× | ||
| 09 | Der Tagesspiegel | News | 2.80× | ||
| 10 | Udo Lindenberg | Music & Radio | 2.78× | ||
| 11 | Roland Kaiser | Music & Radio | 2.73× | ||
| 12 | Florian Silbereisen | Music & Radio | 2.70× | ||
| 13 | Pleiteticker | News | 2.16× | ||
| 14 | Thomas Gottschalk | Movies & TV | 2.14× | ||
| 15 | Markus Lanz | Movies & TV | 2.12× | ||
| 16 | Schlager music | Music & Radio | 1.99× | ||
| 17 | Tagesschau | Movies & TV | 1.82× | ||
| 18 | ZDF | Movies & TV | 1.71× | ||
| 19 | Wikipedia | Internet & Social Media | 1.55× | ||
| 20 | Deutsche Bahn | Cars & Mobility | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.20× | |
| Spirituality | BALANCE | 1.16× | |
| Family Orientation | CONSERVATISM | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.58× | |
| Luxury Orientation | PREMIUM | 0.60× | |
| Risk Appetite | THRILL | 0.61× |
Berlin Wall has an estimated audience of 685,009 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.
49.5% of Berlin Wall fans are female, 50.5% are male, with an average age of 45.9 years.
Berlin Wall fans show strongest brand affinity for Tagesschau (1.82×), Roland Kaiser (2.73×), and Der Tagesspiegel (2.8×) over the country average.
Berlin Wall fans in Germany are most concentrated in Berlin (reach ~300K), Nordrhein-Westfalen (reach ~100K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Berlin Wall itself, the audience over-indexes on Roland Kaiser (2.73×), Der Tagesspiegel (2.8×), Creative Commons (3.52×), and Angela Merkel (4.22×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Berlin Wall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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