Bhad Bhabie Audience in Germany
Bhad Bhabie has an estimated audience of 247,776 people in Germany. 61.2% are female, 38.8% are male, average age 29.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: JACK & JONES, Beetlejuice, Cardi B, Rugrats, Pedro Pascal.
The average Bhad Bhabie fan in Germany is 29.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include JACK & JONES, Beetlejuice, Cardi B, with strongest over-indexing on JACK & JONES (26× the country average). Demographically, the Bhad Bhabie audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Price Sensitivity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Bhad Bhabie fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 29.9 |
| Estimated audience size | 247,776 |
Audience persona
The typical Bhad Bhabie fan in Germany is more female, around 29.9 years old, with strong Price Sensitivity tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,754 | 1.14× |
| Bayern | 41,314 | 1.04× |
| Baden-Württemberg | 39,466 | 1.17× |
| Hessen | 26,613 | 1.41× |
| Niedersachsen | 21,971 | 0.91× |
| Berlin | 14,763 | 1.33× |
| Rheinland-Pfalz | 13,659 | 1.1× |
| Sachsen | 9,582 | 0.79× |
| Schleswig-Holstein | 8,533 | 0.96× |
| Hamburg | 6,422 | 1.15× |
| Brandenburg | 5,966 | 0.78× |
| Sachsen-Anhalt | 4,672 | 0.73× |
| Thüringen | 4,528 | 0.72× |
| Mecklenburg-Vorpommern | 3,327 | 0.7× |
| Saarland | 2,752 | 0.9× |
| Bremen | 2,495 | 1.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 26× | Fashion & Accessoires |
| Beetlejuice | 7.39× | Movies & TV |
| Cardi B | 15.81× | Music & Radio |
| Rugrats | 42.45× | Movies & TV |
| Pedro Pascal | 6.06× | Movies & TV |
| Ariana Grande | 5.36× | Music & Radio |
| Livemusic | 3.23× | Music & Radio |
| Harry Styles | 6.6× | Music & Radio |
| Vegetable Gardening | 6.06× | Food & Beverages |
| Millie Bobby Brown | 4.29× | Movies & TV |
| Harry Potter | 1.68× | Movies & TV |
| Taylor Swift | 3.84× | Music & Radio |
| Spiegel Online | 1.81× | News |
| Do it yourself (DIY) | 1.82× | Home & Garden |
| Patricia Highsmith | 27.09× | Literature |
| Zendaya | 5.82× | Movies & TV |
| Batman | 2.05× | Movies & TV |
| House music | 2.21× | Music & Radio |
| Spotify | 1.65× | Internet & Social Media |
| Superman | 2.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 2.06 |
| LGBTQ+ Identity | OPEN | 1.39 |
| Sustainability | BALANCE | 1.33 |
| Social Media Usage | JOY | 1.3 |
| Individualism | JOY | 1.22 |
| Luxury Orientation | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.4% |
| United Kingdom | 5.2% |
| Germany | 3.3% |
See Bhad Bhabie audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Bhad Bhabie have in Germany?
Bhad Bhabie has an estimated audience of 247,776 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bhad Bhabie fans?
61.2% of Bhad Bhabie fans are female, 38.8% are male, with an average age of 29.9 years.
Which brands do Bhad Bhabie fans like most?
Bhad Bhabie fans show strongest brand affinity for JACK & JONES (26×), Beetlejuice (7.39×), and Cardi B (15.81×) over the country average.
Where do Bhad Bhabie fans live in Germany?
Bhad Bhabie fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,754), Bayern (reach 41,314), and Baden-Württemberg (reach 39,466). These three regions account for the largest share of the active audience.
What other brands do Bhad Bhabie fans also like?
Beyond Bhad Bhabie itself, the audience over-indexes on Beetlejuice (7.39×), Cardi B (15.81×), Rugrats (42.45×), and Pedro Pascal (6.06×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bhad Bhabie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.