Bianca Zapatka Audience in Germany
Bianca Zapatka has an estimated audience of 325,728 people in Germany. 64.2% are female, 35.8% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Pinterest, Western Union, TikTok, Ariana Grande.
The average Bianca Zapatka fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Pinterest, Western Union, with strongest over-indexing on Tagesschau (2.03× the country average). Demographically, the Bianca Zapatka audience skews more female with an average age of 39.7, and over-indexes on personality traits such as LGBTQ+ Identity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Person · Subtype: Social media influencer
Demographics of Bianca Zapatka fans
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 39.7 |
| Estimated audience size | 325,728 |
Audience persona
The typical Bianca Zapatka fan in Germany is more female, around 39.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 84,798 | 1.19× |
| Bayern | 71,165 | 1.36× |
| Baden-Württemberg | 58,252 | 1.31× |
| Niedersachsen | 32,122 | 1.02× |
| Hessen | 27,029 | 1.09× |
| Berlin | 17,920 | 1.23× |
| Rheinland-Pfalz | 17,309 | 1.06× |
| Sachsen | 15,959 | 1× |
| Schleswig-Holstein | 13,483 | 1.15× |
| Hamburg | 10,229 | 1.39× |
| Brandenburg | 7,292 | 0.72× |
| Thüringen | 4,853 | 0.58× |
| Sachsen-Anhalt | 4,563 | 0.54× |
| Mecklenburg-Vorpommern | 3,293 | 0.53× |
| Saarland | 3,186 | 0.8× |
| Bremen | 2,870 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.03× | Movies & TV |
| 2.29× | Internet & Social Media | |
| Western Union | 3.83× | Business & Career |
| TikTok | 1.64× | Internet & Social Media |
| Ariana Grande | 4.43× | Music & Radio |
| RTL Television | 2.82× | Movies & TV |
| Pets | 1.53× | Pets & Animals |
| Satire | 3.5× | Literature |
| Hygiene | 2.35× | Beauty & Wellness |
| Vacations | 1.99× | Travel & Leisure |
| Love Actually | 4.86× | Movies & TV |
| German television comedy | 3.81× | Movies & TV |
| Transfermarkt | 1.8× | Sports |
| North Rhine-Westphalia | 1.7× | Travel & Leisure |
| Real property | 2.92× | Home & Garden |
| Batman | 1.64× | Movies & TV |
| German language | 1.73× | Politics & Society |
| Self care | 2.12× | Health |
| Stuttgart | 1.83× | Travel & Leisure |
| Hairstyle | 1.76× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.15 |
| Indulgence | JOY | 1.29 |
| Sports Activity | POWER | 1.12 |
| Healthy Lifestyle | BALANCE | 1.11 |
| Social Media Usage | JOY | 1.11 |
| Tradition | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 79.6% |
| Austria | 9.5% |
| Switzerland | 4.8% |
See Bianca Zapatka audiences in other countries
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Frequently asked questions
How many fans does Bianca Zapatka have in Germany?
Bianca Zapatka has an estimated audience of 325,728 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bianca Zapatka fans?
64.2% of Bianca Zapatka fans are female, 35.8% are male, with an average age of 39.7 years.
Which brands do Bianca Zapatka fans like most?
Bianca Zapatka fans show strongest brand affinity for Tagesschau (2.03×), Pinterest (2.29×), and Western Union (3.83×) over the country average.
Where do Bianca Zapatka fans live in Germany?
Bianca Zapatka fans in Germany are most concentrated in Nordrhein-Westfalen (reach 84,798), Bayern (reach 71,165), and Baden-Württemberg (reach 58,252). These three regions account for the largest share of the active audience.
What other brands do Bianca Zapatka fans also like?
Beyond Bianca Zapatka itself, the audience over-indexes on Pinterest (2.29×), Western Union (3.83×), TikTok (1.64×), and Ariana Grande (4.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bianca Zapatka. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.