Rascasse Audience Intelligence

Black and White Photography Audience in Germany

A data profile of the people who buy, follow and care about Black and White Photography in Germany — modelled from more than twelve digital signal sources. Black and White Photography has an estimated audience of 713,324 people in Germany.

The average Black and White Photography fan in Germany is 33.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Globe-Trotter, Lily Allen, Gary Oldman, with strongest over-indexing on Globe-Trotter (50.12× the country average).

Demographically, the Black and White Photography audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Travelling, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Black and White Photography fan in Germany is more female, around 33.0 years old, with strong Travelling tendencies and a notable affinity for Globe-Trotter.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Black and White Photography profile in Germany.

Audience size
713K
in Germany
Gender
60.7%
39.3% male
Age
33.0
average years
Country rank
#8708
Topic in Germany
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Black and White Photography fans

60.7% are female, 39.3% are male, average age 33.0.

Fig. 02

Gender split

60.7%
Female
39.3%
Male
Demographic split for Black and White Photography audience in Germany
MetricValue
Female60.7%
Male39.3%
Average age33.0
Estimated audience size713,324
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Black and White Photography audience in Germany
Age bracketShare%
16-1931%
20-2928%
30-3918%
40-4915%
50+7%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Black and White Photography audience comes from Germany.

Worldwide audience distribution share by country for Black and White Photography
CountryShare
China19.4%
United States12.9%
Japan12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Black and White Photography audience in Germany is strongest.

Fig. 05

Top regions by affinity

Black and White Photography fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~9K1.43×
02Saarland~10K1.16×
03Berlin~40K1.15×
04Mecklenburg-Vorpommern~20K1.13×
05Thüringen~20K1.06×
06Sachsen-Anhalt~20K1.02×
07Brandenburg~20K0.97×
08Hamburg~20K0.96×
09Schleswig-Holstein~20K0.94×
10Rheinland-Pfalz~30K0.90×
11Hessen~50K0.86×
12Sachsen~30K0.86×
13Baden-Württemberg~80K0.84×
14Bayern~90K0.81×
15Niedersachsen~50K0.77×
16Nordrhein-Westfalen~100K0.74×
Fig. 06

Affinity by region

Affinity by region — Black and White Photography, Germany
0.74×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Black and White Photography audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Black and White Photography audience
#·InterestCategoryAffinity×
01Astrid SMusic & Radio71.62×
02Globe-TrotterFashion & Accessoires50.12×
03Lily AllenMusic & Radio42.31×
04Gary OldmanMovies & TV20.00×
05Woody AllenMovies & TV20.00×
06ToppsGames19.93×
07Getty ImagesTechnology & Electronics18.43×
08Benedict CumberbatchMovies & TV17.88×
09Video game musicMusic & Radio17.24×
10Michael CaineMovies & TV13.91×
11Kate BushMusic & Radio12.82×
12FlickrInternet & Social Media12.01×
13Sunday BrunchKids & Family11.66×
14Travel BloggerTravel & Leisure9.64×
15Cultural heritagePolitics & Society8.28×
16Robert RedfordMovies & TV6.67×
17Crime fictionLiterature5.91×
18Digital photographyBusiness & Career5.26×
19Modern architectureArts & Culture3.85×
20RyanairTravel & Leisure3.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Black and White Photography audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Black and White Photography audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.37×
Design AffinityPREMIUM2.15×
Quality AwarenessPREMIUM2.10×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Black and White Photography audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.61×
PatriotismCONSERVATISM0.77×
Family OrientationCONSERVATISM0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Black and White Photography have in Germany?

Black and White Photography has an estimated audience of 713,324 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Black and White Photography fans?

60.7% of Black and White Photography fans are female, 39.3% are male, with an average age of 33.0 years.

03

Which brands do Black and White Photography fans like most?

Black and White Photography fans show strongest brand affinity for Globe-Trotter (50.12×), Lily Allen (42.31×), and Gary Oldman (20×) over the country average.

04

Where do Black and White Photography fans live in Germany?

Black and White Photography fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Black and White Photography fans also like?

Beyond Black and White Photography itself, the audience over-indexes on Lily Allen (42.31×), Gary Oldman (20×), Sunday Brunch (11.66×), and Benedict Cumberbatch (17.88×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Black and White Photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →