Black and White Photography Audience in United States
Black and White Photography has an estimated audience of 1,940,663 people in United States. 50.7% are female, 49.3% are male, average age 34.6. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, PSV Eindhoven, Diabetes mellitus awareness, Melanie Martinez (singer), Microblogging.
The average Black and White Photography fan in United States is 34.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, PSV Eindhoven, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Black and White Photography audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Black and White Photography fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 34.6 |
| Estimated audience size | 1,940,663 |
Audience persona
The typical Black and White Photography fan in United States is balanced, around 34.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 250,007 | 1.17× |
| Texas | 141,765 | 0.85× |
| Florida | 132,958 | 1.01× |
| New York | 130,169 | 1.2× |
| Alabama | 78,118 | 2.88× |
| Illinois | 67,111 | 1.04× |
| Pennsylvania | 62,012 | 0.95× |
| North Carolina | 51,225 | 0.88× |
| Georgia | 49,847 | 0.83× |
| Ohio | 48,698 | 0.81× |
| Arizona | 48,464 | 1.22× |
| Virginia | 47,215 | 1× |
| Washington | 47,075 | 1.21× |
| New Jersey | 46,864 | 0.95× |
| Michigan | 42,899 | 0.85× |
| Indiana | 38,813 | 1.09× |
| Colorado | 34,920 | 1.14× |
| Massachusetts | 34,011 | 0.89× |
| Tennessee | 31,926 | 0.82× |
| Missouri | 30,314 | 0.97× |
| Maryland | 28,923 | 0.87× |
| Oregon | 25,687 | 1.15× |
| Utah | 24,647 | 1.42× |
| Minnesota | 24,619 | 0.89× |
| Oklahoma | 22,343 | 1.04× |
| South Carolina | 22,059 | 0.76× |
| Wisconsin | 22,005 | 0.75× |
| Connecticut | 21,834 | 1.12× |
| Louisiana | 20,676 | 0.83× |
| Arkansas | 19,201 | 1.2× |
| Nevada | 18,792 | 1× |
| Kentucky | 17,544 | 0.72× |
| Kansas | 14,812 | 0.97× |
| Iowa | 13,071 | 0.82× |
| New Mexico | 12,871 | 1.32× |
| Mississippi | 12,311 | 0.77× |
| Idaho | 11,054 | 1.14× |
| Nebraska | 9,476 | 0.97× |
| Hawaii | 7,173 | 0.86× |
| New Hampshire | 6,327 | 0.83× |
| Montana | 6,091 | 1.13× |
| West Virginia | 5,872 | 0.65× |
| Maine | 5,747 | 0.83× |
| Washington, District of Columbia | 5,577 | 0.96× |
| Rhode Island | 5,571 | 0.9× |
| Alaska | 4,733 | 1.14× |
| Wyoming | 3,471 | 1.21× |
| Delaware | 3,379 | 0.63× |
| South Dakota | 3,297 | 0.73× |
| North Dakota | 3,210 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| PSV Eindhoven | 70.86× | Sports |
| Diabetes mellitus awareness | 12.48× | Health |
| Melanie Martinez (singer) | 35.47× | Music & Radio |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Back to the Future | 14.58× | Movies & TV |
| Planet Fitness | 3.73× | Sports |
| Feyenoord | 39.29× | Sports |
| Deutsche Eishockey Liga | 34.5× | Sports |
| Streetwear | 4.51× | Fashion & Accessoires |
| Fine-art photography | 6.33× | Technology & Electronics |
| Diaper bag | 5.1× | Kids & Family |
| Hasselblad | 24.91× | Technology & Electronics |
| Digital camera | 6.37× | Technology & Electronics |
| Digital photography | 3.93× | Business & Career |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Bass guitar | 3.55× | Music & Radio |
| La Liga | 6.26× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.36 |
| Luxury Orientation | PREMIUM | 2.02 |
| Design Affinity | PREMIUM | 1.9 |
| Pet Ownership | JOY | 1.88 |
| Sustainability | BALANCE | 1.7 |
| Travelling | THRILL | 1.66 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 19.4% |
| United States | 12.9% |
| Japan | 12.7% |
See Black and White Photography audiences in other countries
- Black and White Photography — Germany
- Black and White Photography — United Kingdom
- Black and White Photography — France
- Black and White Photography — Italy
- Black and White Photography — Spain
- Black and White Photography — Brazil
- Black and White Photography — Japan
- Black and White Photography — South Korea
- Black and White Photography — India
More Arts & Culture audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Black and White Photography have in United States?
Black and White Photography has an estimated audience of 1,940,663 people in United States, concentrated in California and Texas.
What is the gender split and age of Black and White Photography fans?
50.7% of Black and White Photography fans are female, 49.3% are male, with an average age of 34.6 years.
Which brands do Black and White Photography fans like most?
Black and White Photography fans show strongest brand affinity for Autism Awareness (19.03×), PSV Eindhoven (70.86×), and Diabetes mellitus awareness (12.48×) over the country average.
Where do Black and White Photography fans live in United States?
Black and White Photography fans in United States are most concentrated in California (reach 250,007), Texas (reach 141,765), and Florida (reach 132,958). These three regions account for the largest share of the active audience.
What other brands do Black and White Photography fans also like?
Beyond Black and White Photography itself, the audience over-indexes on PSV Eindhoven (70.86×), Diabetes mellitus awareness (12.48×), Melanie Martinez (singer) (35.47×), and Microblogging (12.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Black and White Photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.