Rascasse Audience Intelligence

Board of directors Audience in Germany

A data profile of the people who buy, follow and care about Board of directors in Germany — modelled from more than twelve digital signal sources. Board of directors has an estimated audience of 464,731 people in Germany.

#4862among Topic in Germany#912in Business & Career

The average Board of directors fan in Germany is 40.1 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Kitchen garden, Petroleum industry, Window blind, with strongest over-indexing on Kitchen garden (28.58× the country average).

Demographically, the Board of directors audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Board of directors fan in Germany is more female, around 40.1 years old, with strong Career Orientation tendencies and a notable affinity for Kitchen garden.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Board of directors profile in Germany.

Audience size
465K
in Germany
Gender
57.4%♀
42.6% male
Age
40.1
average years
Country rank
#12468
Topic in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Board of directors fans

57.4% are female, 42.6% are male, average age 40.1.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Board of directors audience in Germany
MetricValue
Female57.4%
Male42.6%
Average age40.1
Estimated audience size464,731
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Board of directors audience in Germany
Age bracketShare%
16-1910%
20-2925%
30-3928%
40-4919%
50+18%
Fig. 04

Worldwide distribution

1.6%

of the worldwide Board of directors audience comes from Germany.

Worldwide audience distribution share by country for Board of directors
CountryShare
United States13.3%
India4.1%
United Kingdom3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Board of directors audience in Germany is strongest.

Fig. 05

Top regions by affinity

Board of directors fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~60K1.78×
02Berlin~30K1.38×
03Hamburg~10K1.28×
04Bayern~90K1.18×
05Bremen~4K1.10×
06Nordrhein-Westfalen~100K1.05×
07Baden-Württemberg~70K1.03×
08Saarland~6K1.01×
09Mecklenburg-Vorpommern~8K0.94×
10Rheinland-Pfalz~20K0.92×
11Sachsen-Anhalt~10K0.92×
12Thüringen~10K0.92×
13Brandenburg~10K0.89×
14Schleswig-Holstein~10K0.88×
15Sachsen~20K0.85×
16Niedersachsen~40K0.82×
Fig. 06

Affinity by region

Affinity by region — Board of directors, Germany
0.82×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Board of directors audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Board of directors audience
#·InterestCategoryAffinity×
01Kitchen gardenHome & Garden28.58×
02Cervical vertebraeHealth20.00×
03ButterfingerFood & Beverages17.20×
04Senior managementBusiness & Career16.78×
05The O.C.Movies & TV16.36×
06Candy Crush Soda SagaGames16.09×
07Petroleum industryBusiness & Career15.41×
08Motorcycle safetyCars & Mobility14.52×
09Kris KristoffersonMusic & Radio14.13×
10Window blindHome & Garden9.91×
11Alphaville (band)Music & Radio8.96×
12Karlsruher SCSports8.82×
13Apartment hotelTravel & Leisure6.97×
14N26Business & Career6.95×
15ShellacBeauty & Wellness5.58×
16Markus LanzMovies & TV4.78×
17Junge FreiheitNews4.74×
18Storm of LoveMovies & TV3.45×
19Instant messagingInternet & Social Media3.12×
20BankingBusiness & Career2.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Board of directors audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Board of directors audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.89×
Need for SecurityCONSERVATISM1.50×
SpiritualityBALANCE1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Board of directors audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.81×
Sports ActivityPOWER0.83×
Luxury OrientationPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Board of directors have in Germany?

Board of directors has an estimated audience of 464,731 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Board of directors fans?

57.4% of Board of directors fans are female, 42.6% are male, with an average age of 40.1 years.

03

Which brands do Board of directors fans like most?

Board of directors fans show strongest brand affinity for Kitchen garden (28.58×), Petroleum industry (15.41×), and Window blind (9.91×) over the country average.

04

Where do Board of directors fans live in Germany?

Board of directors fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Board of directors fans also like?

Beyond Board of directors itself, the audience over-indexes on Petroleum industry (15.41×), Window blind (9.91×), Markus Lanz (4.78×), and Apartment hotel (6.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Board of directors audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Board of directors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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